Head of Marketing

Found in: Appcast Linkedin GBL C2 - 2 weeks ago

Bloomfield Hills, United States Cosmetic Skin & Laser Center Full time

The Head of Marketing is a strategic leadership role responsible for overseeing all aspects of marketing activities within the organization. Reporting directly to the CEO, the Head of Marketing plays a pivotal role in developing and executing marketing strategies to drive business growth, enhancing brand awareness, and ensuring the company's competitive positioning in the market.


This role is responsible for generating new customers for CSLC. 


Responsibilities:


  • Strategic Planning and Marketing Playbooks: Develop and implement comprehensive marketing strategies aligned with the company's overall objectives and goals. Own new customer acquisition strategies.Formulate and own marketing playbooks and best practices to guide team.
  • Marketing Operations and KPI Tracking: Oversee the creation, execution, and optimization of marketing campaigns across various channels, including digital, print, mail, TV, radio, billboards, and events. Establish key performance indicators (KPIs) and metrics to measure the effectiveness of marketing initiatives.Design, build, and maintain marketing performance reporting. Analyze performance data to identify areas for improvement and optimization.
  • Brand Management: Work with Director of Brand Strategy & Creative to develop and implement brand initiatives, ensuring consistent brand messaging and positioning across all channels and touchpoints.
  • M&A and De Novo Marketing: Collaborate with M&A diligence and integration teams to develop go-to-market strategies for newly acquired and de novo locations. Drive product positioning, messaging, and launch plans.
  • Public Relations: Manage public relations efforts to enhance brand visibility and reputation. Develop and maintain relationships with media outlets, communities, and industry influencers.
  • Team Leadership: Mentor a high-performing marketing team. Provide guidance, support, and professional development opportunities to team members.
  • Budget Management: Develop and manage the marketing budget, allocating resources effectively to achieve maximum ROI. Monitor return on marketing spend vs. budget.
  • Board Reporting: Collaborate closely with sales, brand, operations, and finance departments to align marketing efforts with overall business objectives and ensure seamless execution of marketing programs.
  • Stay Updated: Stay abreast of industry trends, emerging technologies, and best practices in marketing. Continuously evaluate and incorporate new strategies and tools to improve marketing effectiveness.


Qualifications:


  • Bachelor's degree in marketing, business administration, or a related field. Master's degree helpful but not required.
  • Proven track record of success in senior marketing roles, with at least 5 years of experience in progressively responsible positions.
  • Strong leadership and management skills, with the ability to inspire and motivate cross-functional teams.
  • Excellent strategic thinking and analytical abilities, with a data-driven approach to decision-making.
  • Deep understanding of marketing principles and techniques across traditional and digital channels.
  • Exceptional communication and interpersonal skills, with the ability to effectively influence and collaborate with internal and external stakeholders.
  • Demonstrated experience in Excel, budget management and resource allocation.
  • Creative thinker with a passion for innovation and driving results.
  • Ability to thrive in a fast-paced, dynamic environment and adapt to changing priorities.
  • Experience in Medical/Clinical Spa marketing helpful but not required.

  • Head of Marketing

    1 week ago

    Bloomfield Hills, United States CareerBuilder Full time

    The Head of Marketing is a strategic leadership role responsible for overseeing all aspects of marketing activities within the organization. Reporting directly to the CEO, the Head of Marketing plays a pivotal role in developing and executing marketing strategies to drive business growth, enhancing brand awareness, and ensuring the company's competitive...

  • Admissions Coordinator

    23 hours ago

    Bloomfield Hills, United States Bloomfield Hills SNF, LLC Full time

    Job DescriptionJob DescriptionDescription:Position Summary:In keeping with our organization’s goal of improving the lives of the Residents we serve; the Admissions Coordinator works in harmony with our medical staff to help guests get the information and service they need to make their stay more enjoyable. Customer service means helping customers in a...

  • Marketing Communications Assistant

    6 days ago

    Penn Hills, United States Upstream Management Full time

    Job DescriptionJob DescriptionWith years of experience in the communication field, Upstream has created relationship-based methods focused on our innovative marketing outreach techniques. There is no secret to our success. We build genuine, respectful, and transparent relationships with our clients and exceed their expectations. Our mission is to teach all...

  • Subscription Marketing Lead

    1 week ago

    Auburn Hills, United States Whisker Full time

    Whisker is the maker of Litter-Robot, Feeder-Robot, and Litterbox.com. At Whisker, we believe pet parenthood can always get better.As leading innovators in pet tech and refined pet accessories, we work tirelessly to solve problems and deliver smarter insights for pet parents while enriching the lives of pets. Whether it’s a self-cleaning litter box that...

  • Subscription Marketing Lead

    1 week ago

    Auburn Hills, United States Whisker Full time

    Job Type Full-time Description Whisker is the maker of Litter-Robot, Feeder-Robot, and Litterbox.com. At Whisker, we believe pet parenthood can always get better. As leading innovators in pet tech and refined pet accessories, we work tirelessly to solve problems and deliver smarter insights for pet parents while enriching the lives of pets. Whether it's a...

  • Head of Finance, bilingual Korean

    1 week ago

    Beverly Hills, United States CESNA Full time

    Job Description Job Description [Position] Head of Finance, bilingual Korean [About Our Client] Our client is a diverse group of music enthusiasts, tech-savvy innovators, creative minds, and dedicated team players. We believe that each individual talent brings our collection to new heights. Our values are centered around four core principles: 1.Passion for...

  • Head of Finance, bilingual Korean

    2 weeks ago

    Beverly Hills, United States cesna Full time

    Job DescriptionJob Description[Position]Head of Finance, bilingual Korean[About Our Client]Our client is a diverse group of music enthusiasts, tech-savvy innovators, creative minds, and dedicated team players. We believe that each individual talent brings our collection to new heights. Our values are centered around four core principles:1.Passion for Music:...

  • UX Designer

    3 days ago

    Bloomfield Hills, United States Jewish Federation of Metropolitan Detroit Full time

    Job DescriptionJob DescriptionThe Jewish Federation of Detroit is looking for a seasoned UX Designer with 8 to 10 years of industry experience. The ideal candidate will possess a portfolio showcasing live projects they have directly contributed to. These projects should encompass websites, applications, or digital campaigns that have been completed and are...

  • UX Designer

    2 weeks ago

    Bloomfield Hills, United States Jewish Federation of Metropolitan Detroit Full time

    Job DescriptionJob DescriptionThe Jewish Federation of Detroit is looking for a seasoned UX Designer with 8 to 10 years of industry experience. The ideal candidate will possess a portfolio showcasing live projects they have directly contributed to. These projects should encompass websites, applications, or digital campaigns that have been completed and are...

  • Head of Finance, bilingual Korean

    Found in: Jooble US O C2 - 1 week ago

    Beverly Hills, CA, United States cesna Full time

    Job Description Job Description [Position] Head of Finance, bilingual Korean [About Our Client] Our client is a diverse group of music enthusiasts, tech-savvy innovators, creative minds, and dedicated team players. We believe that each individual talent brings our collection to new heights. Our values are centered around four core principles: 1.Passion for...

  • Medication Technician

    3 hours ago

    Bloomfield, United States The Avalon of Bloomfield Township Full time

    Job DescriptionWhen you work at The Avalon of Bloomfield Township, you have a front-row seat to the amazing life stories of the wisest people on earth. What's more, you are part of an extraordinary company - one that's investing in the future of senior living by investing in you. Don't just do a job. Be part of an extraordinary life! We are currently seeking...

  • Consumer Investments Market Leader

    Found in: beBee jobs US - 6 days ago

    Farmington Hills, Michigan, United States Bank of America Full time

    Job Description:At Bank of America, we are guided by a common purpose to help make financial lives better through the power of every connection. Responsible Growth is how we run our company and how we deliver for our clients, teammates, communities and shareholders every day. One of the keys to driving Responsible Growth is being a great place to work for...

  • Sales Representative

    2 weeks ago

    Beverly Hills, United States MRVL Skin Solutions Full time

    Job DescriptionJob DescriptionWe are seeking a Sales Representative to join our team! You will present our new line of anti-aging, luxury skincare and spa products to med spas, plastic surgeons, and other retail outlets in the Beverly Hills area. Your goal is to build and maintain a book of loyal customers. This is NOT a remote or telemarketing position. You...

  • Head of Medical Sales

    Found in: Jooble US O C2 - 4 days ago

    Beverly Hills, CA, United States Maybourne Beverly Hills Hotel Full time

    Job Description Job Description Director of Entertainment Sales Job Overview The Maybourne Beverly Hills Hotel invites you to explore opportunities to push your creativity and be outstanding in a career that will bring out your craft and passion. We look for people that will share our vision and help bring it to life. If this is something you want to...

  • Community Resource Director

    2 weeks ago

    Bloomfield, United States Partnership for Children of Essex Full time

    Job DescriptionJob DescriptionThe Partnership for Children of Essex (PCE) is a non-profit organization dedicated to creating a pathway for hope and improving the quality of life for youth and their families.Partnership for Children of Essex (PCE) is currently seeking a Community Resource Director: Key responsibilities include:Plan, direct, manage and lead a...

  • Sales & Applications Engineering Intern

    Found in: beBee S US - 2 weeks ago

    Farmington Hills, United States MAHLE Full time

    SUMMARY Provide support to sales representatives by executing administrative processes and collecting and compiling marketing and sales data. Help to ensure smooth sales team operations as well as create and maintain good customer relationships.  ESSENTIAL DUTIES AND RESPONSIBILITIES Provide troubleshooting assistance for customer orders, account...

  • Sales & Applications Engineering Intern

    Found in: beBee S US - 1 week ago

    Farmington Hills, United States MAHLE Full time

    SUMMARY Provide support to sales representatives by executing administrative processes and collecting and compiling marketing and sales data. Help to ensure smooth sales team operations as well as create and maintain good customer relationships.  ESSENTIAL DUTIES AND RESPONSIBILITIES Provide troubleshooting assistance for customer orders, account...

  • Sales Engineering Intern

    Found in: beBee jobs US - 6 days ago

    Farmington Hills, Michigan, United States MAHLE Full time

    SUMMARY Provide support to sales representatives by executing administrative processes and collecting and compiling marketing and sales data. Help to ensure smooth sales team operations as well as create and maintain good customer relationships. ESSENTIAL DUTIES AND RESPONSIBILITIESProvide troubleshooting assistance for customer orders, account statuses and...

  • Sales Engineering Intern

    Found in: beBee S US - 1 week ago

    Farmington Hills, United States MAHLE Full time

    SUMMARY Provide support to sales representatives by executing administrative processes and collecting and compiling marketing and sales data. Help to ensure smooth sales team operations as well as create and maintain good customer relationships.  ESSENTIAL DUTIES AND RESPONSIBILITIES Provide troubleshooting assistance for customer orders, account...

  • Sales & Applications Engineering Intern

    Found in: beBee jobs US - 1 week ago

    Farmington Hills, Michigan, United States MAHLE Full time

    SUMMARY Provide support to sales representatives by executing administrative processes and collecting and compiling marketing and sales data. Help to ensure smooth sales team operations as well as create and maintain good customer relationships. ESSENTIAL DUTIES AND RESPONSIBILITIESProvide troubleshooting assistance for customer orders, account statuses and...