Associate Product Manager

Found in: Appcast Linkedin GBL C2 - 2 weeks ago

Foxborough Foxboro, United States Dorel Juvenile Full time

The Associate Product Manager will assist the category director to identify, strategize and execute against the product marketing roadmap and help drive incremental profitable product/sales opportunities for the Home Safety & Infant Health team categories. This position will work closely and collaboratively with all of marketing (research, brand, e-commerce, graphics) and product development (program management, design, product engineers, quality, compliance, and fashion) teams.


This position does not support immigration sponsorship.


Key Responsibilities:

• Serves as key coordinator in day-to-day product marketing activities by compiling, analyzing, and reporting on account information as well as consumer and competitive dynamics.

• Supports product lifecycle management; category administration, market research data, brief writing and proof reading, pricing analysis, sales analysis, presentation development, sample process administration including all sample shipping for retailers and brand shoots.

• Help identify product solutions and consumer pain points.

• Mining for consumer insights by developing product marketing concept statements to be used in external surveys through collaborating with our internal market research team.

• Assist and manage key projects from conception to completion.

• Business & Market Information: Constant stimulation of market information and understand the relevant heeds from consumers, the sales group (internal & external), retailers, e-tailers and other stakeholders. Conducts market analysis (competitive landscapes and market overviews) on a consistent basis and reports to brand leaders, brand managers and sales.

• Analyze category profitability and provide recommendations to optimize margin performance, such as suggestions for improved SKU assortment.

• Product Development: Creates product briefs driven from ideas on the product roadmaps and drives the process forward with help of Product Management. Responsible for updating product briefs when/if there is a scope change.

• Inputs and facilitates checklist tickets to proper channels to drive products forward (Jira)

• Process of Marketing Plan: Monitors the execution of development projects in marketing, packaging and works closely with brand management on the messaging for all external functions (product related content/product campaigns/how to/installation videos). Participates in the creation and implementation of the three-year roadmaps. Plays a lead role in market launches for his/her products. Supports both sales and key retail accounts.


Education, Experience and Skills:

• B.S. or B.A. in Marketing or Business preferred.

• 3+ years’ in a similar position, preferably in consumer goods working closely with big box retailers.

• Relevant marketing experience in a fast-paced, product-oriented, consumer driven company.

• Strong project management skills.

• Ability to build relationships and create influence at all levels of multi-discipline organization.

• Advanced Power point and Excel skills.

• Creativity, both in conceptualizing ideas & finding solutions to problems.

• Agile decision-making, entrepreneurial nature, ability to formulate a strong point of view.

• Strong organizational skills and ability to manage multiple projects.

• Able to work under pressure and meet tight deadlines.

• Must be an out-of-the-box thinker who is constantly looking for ways to improve processes, team, and themselves.

• Ability to think big picture yet understand the need for strong execution.

• Must have strong communication and presentation skills to effectively lead, influence, and inspire others within the organization. Strong sense of “customer comes first” attitude. Must be a strong team player who can maintain a positive attitude through challenges and demanding deadlines.


This position does not support immigration sponsorship.

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    1 week ago

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