Director of Wholesale Sales

2 months ago

Park City, United States Backcountry Full time

Director of Wholesale Sales

Our mission is to connect people to their passions. Our five online stores—Backcountry, Competitive Cyclist, MotoSport, and SteepandCheap—aim to supply our customers with the gear, knowledge, and inspiration necessary to get out there and chase down life’s greatest moments. We do this by providing the biggest and best assortment of premium outdoor products, a superior shopping experience, personalized Gearhead expertise, lightning-fast and accurate fulfillment, and inspirational, informative, and community-centered content.


We are seeking an experienced and results-driven Director of Wholesale Sales to lead and expand our outdoor products in both the Canadian and Asian markets. The successful candidate will bring 15+ years of proven wholesale sales experience, with a deep understanding of the outdoor industry, and an established network across these regions. This leadership role demands a strategic thinker who can shape our wholesale strategy, foster relationships, and drive growth in highly competitive markets.


What you get to do every day:

  • Strategic Leadership: Develop and implement wholesale sales strategies to expand market share across Canada and Asia, aligning with overall business objectives.
  • Market Expansion: Lead the growth and penetration of new and existing wholesale partnerships in Canada and Asia, identifying market trends and opportunities for growth.
  • Relationship Management: Build, maintain, and nurture strong relationships with key distributors, retailers, and partners in the outdoor market.
  • Revenue Growth: Drive top-line revenue growth by developing pricing, promotional, and sales strategies that align with customer demands in different regions.
  • Cross-Functional Collaboration: Work closely with product development, marketing, supply chain, and customer service teams to ensure the successful delivery of products to wholesale partners.
  • Team Leadership: Lead, mentor, and develop a team of sales professionals {once wholesale accounts are secured/orders placed}, ensuring high performance and fostering a culture of continuous improvement.
  • Market Analysis: Conduct market research, analyze industry trends, and assess competitive activity to inform sales strategies and ensure alignment with business goals.
  • Compliance & Risk Management: Ensure all sales activities comply with local regulations and company standards, especially in international markets.
  • Reporting & Forecasting: Provide accurate and timely sales forecasts, reports, and performance metrics to senior leadership, making data-driven recommendations.


What you bring to the role:

  • Experience: 15+ years of wholesale sales experience, with at least 5 years in senior leadership roles within the outdoor or related industry.
  • Regional Expertise: Proven experience and deep understanding of both Canadian and Asian markets, including cultural, regulatory, and business nuances.
  • Industry Knowledge: Strong familiarity with the outdoor gear, apparel, and equipment markets, including key players, products, and trends.
  • Leadership Skills: Demonstrated success in leading sales teams and driving revenue growth through strategic planning and execution.
  • Relationship Management: Exceptional ability to build and maintain long-lasting relationships with wholesale partners and key stakeholders.
  • Analytical & Problem-Solving Skills: Strong ability to analyze market data, sales reports, and business performance metrics to make informed decisions.
  • Communication Skills: Excellent written and verbal communication skills, with the ability to effectively present ideas and influence at all levels.
  • Travel: Willingness and ability to travel frequently between Canada, Asia, and other key markets as needed.


Preferred Qualifications:

  • Multilingual Abilities: Proficiency in additional languages is a plus.
  • Education: A Bachelor's or Master's degree in Business Administration, Marketing, or a related field is preferred.
  • Tech Savvy: Familiarity with CRM systems, wholesale management tools, and data analysis platforms.


What’s in it for you?

  • Competitive salary with performance-based bonuses.
  • Comprehensive benefits package, including health, dental, and retirement plans.
  • Opportunities for professional growth and leadership in an expanding global company.
  • A dynamic, fast-paced work environment with a passionate team dedicated to the outdoor industry.


This role is ideal for a seasoned wholesale sales leader who thrives in a global environment and has a passion for the outdoor market. If you are ready to make a significant impact and lead our wholesale sales strategy, we encourage you to apply.


What our interview process looks like:

Depending on the position, our application and interview process may vary, but here are some of the ways we get to know you better:

  • 📞 Step 1: Match most of the requirements and qualifications for the position? We want to chat. A recruiter will reach out to you via email to schedule some time to learn more about our company and get to know you better. Remember, you’re also interviewing us
  • 📝 Step 2: Our assessments (if applicable to the role) measure your analytical and business acumen. We use them to better understand your expertise. Each person interviewing for the same role receives the same assessment, which helps us evaluate candidates equally and consistently.
  • 👩🏽‍💻Step 3: Virtual or in-person interviews depending on your location. Our hiring team will learn more about your prior experience and challenges you’ve faced. Be prepared with detailed examples. Concise and well-organized answers are ideal.
  • ✍🏽 Step 4: Offer This is where things get really exciting. We gather all data from your interviews and conduct a final review. If qualified for the position, your recruiter will connect with you via phone to present a verbal offer we know you’ll be excited about.


CSC Generation Holdings family of brands provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, provincial, state or local laws.


CSC Generation Holdings family of brands is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application procedures. If you need assistance or an accommodation due to a disability, please contact hrbenefits@cscshared.com.

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