Marketing Specialist

2 weeks ago

Denver, United States Alcorn Construction, Inc. Full time

We’re on the hunt for a creative collaborator that has a calling as a content creator and social media guru. This strong writer with a demonstrated ability to work independently and as part of a high-performing team will quickly become a key contributor to our Marketing Team.


Alcorn Construction, Inc. is a regional general contractor that recognizes the purpose for working is to support the people we love and our passions outside of work. Our culture, values, and people have made us a five-time Best Place to Work. Sound like the ideal match for you? Read on…


What you’ll do


  • Collaborate with Marketing Manager to develop and implement a content strategy aligned with the company's goals and target audience. Conduct research to identify relevant topics, keywords, and audience preferences to guide content creation efforts.
  • Manage content calendars, schedules, and workflows to ensure timely delivery of high-quality content across various platforms.
  • Work with Marketing Manager to monitor content performance and analytics to optimize strategies for maximum reach, engagement, and conversion.
  • Curate and develop original and engaging content including blog posts, articles, website copy, social media posts, videos, infographics, and more, focusing on Alcorn Construction, our partners, and other content relevant to the industry.
  • Optimize content for search engines by incorporating relevant keywords, meta tags, and other SEO best practices to improve organic visibility and drive traffic to company website and other digital channels.
  • Maintain consistency in brand voice, tone, and messaging across all content channels to reinforce the company's values, identity, and brand image.
  • Research AEC industry trends, developments, and best practices in construction, architecture, engineering, and related fields to generate timely and relevant content ideas.
  • Work closely with team members across the company, in both Arizona and Colorado, to ensure alignment of content initiatives with overall marketing and business objectives.
  • Assist the Marketing Manager with other internal marketing activities for Alcorn, such as our employee newsletter, signage, surveys, events, vendor management, etc.


What you bring


  • Bachelor's degree in Journalism, Marketing, Communications or specifically related field.
  • Strong writing, editing, proofreading skills with attention to detail.
  • Creativity, adaptability, and ability to work both independently and collaboratively in a fast-paced environment.
  • Excellent organizational and time-management skills with the ability to prioritize tasks and meet deadlines.
  • A strong desire to learn and grow professionally.
  • Preferred qualifications
  • Experience with graphic design, video production, or multimedia content creation.
  • Familiarity with social media management tools and platforms.
  • Certifications or training in SEO, content marketing, or related field.
  • Six months – one year of experience in a marketing support capacity. Construction industry experience helpful but not required.


Why you’ll love working at Alcorn


  • We're a five-time Denver Business Journal Best Place to Work and our employees say that what they value most in our company is autonomy, flexibility, and the support that our company provides.
  • Our mission is to be a place where great, high-performing people love to work.
  • We offer the strength and stability of a large general contractor with the agility of a start-up.


Compensation


In addition to the base salary, employees in this role will also be eligible to earn additional performance incentives. Alcorn also offers a benefits portfolio that includes Health, Dental, Vision, employer-supplemented Health Savings Account, 401k plan with company match, vacation, flexible schedule and remote work options, dog-friendly office environment, subsidized gym membership, cell phone allowance, and more


Your next move


If this sounds like the opportunity you’ve been looking for, send your resume and writing samples (if applicable) to careers@alcornci.com. No online applications, no robots, no agencies. We’re real people that will review your qualifications and respond (see, we’re different already).


Equal Opportunity Employer


Alcorn Construction is proud to be an equal opportunity employer and is committed to providing a workplace free from harassment and discrimination. Employment decisions are based on business needs, job requirements and individual qualifications, and we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, gender identity or expression, age, marital status, veteran status, disability status, pregnancy, parental status, genetic information, political affiliation, or any other status protected by the laws or regulations in the locations in which we operate. Accommodations are available for applicants with disabilities.


Alcorn Construction does not accept unsolicited resumes from recruiting agencies. Any resume submitted to any employee of Alcorn without a prior executed agreement will be considered unsolicited and the property of Alcorn Construction. Recruiting agencies, if we are not actively partnering with you, thank you for not contacting us.

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