Manager, Content Marketing
1 week ago
Job Description
F&G is looking to hire for a Manager, Content Marketing
The Manager, Content Marketing will be responsible for leading the development of marketing plans, campaign development and tracking results in support of the protection segment's goals for the life insurance portfolio.
This position will plan, create, and execute marketing campaigns and content from beginning to end, influencing the storytelling and messaging direction for marketing campaigns related to F&G's life insurance portfolio.
This position will also be responsible for project and marketing plan ownership and serve as an expert consultant for enterprise-wide teams.
Duties and ResponsibilitiesPartnership with other areas of the market strategy team to understand the current and future state of our product portfolio and overall segment vision, owning creation and communication of the various value propositions that align with our product suite.
Conceptualize annual plans and smaller marketing campaigns through a deep understanding of content strategies across mediums, owning development of marketing plans, campaign briefs, and post-campaign summaries among others to articulate the overall marketing vision.
Create and help maintain product collateral, marketing communications and overall content libraries for various distribution channel audiences.Write with clarity and connect with various target audiences, knowing how to pivot B2B writing based on audience and alignment with the overall F&G brand.
Drive continuous improvement through review of existing materials and potential new strategies, with a strong point-of-view to recommend optimization and improvement, especially with a mind toward technological marketing solutions that can help drive revenue.
Sit on cross-functional teams and serve as a liaison to key business partners, sharing the marketing story succinctly and knowing how to pivot from executive-level to peer-based reporting and summarization.
Experience and Education RequirementsBachelor's degree in marketing or related degree.
7+ years of experience in B2B marketing
Experience in insurance or financial services industry highly preferred
Content creation and marketing planning experience, including an understanding of brief writing, project management tools, and campaign planning.
Strong written and verbal communication skills—listening, writing, speaking, and visual presentations.
Creative and inquisitive thinker
Proficient in Microsoft Office and Adobe Acrobat
Ability to collaborate with and influence at multiple levels within the organization.
Skills and Abilities
Proven content marketing competency and experience partnering with cross-functional teams.
Knowledge and understanding of how to write for B2B audiences.
Customer-focused mindset and ability to work in a fast-paced, collaborative environment.
Must be detail-oriented with proficient organizational skills.
A data-driven mindset, with the ability to distill insights to inform marketing campaigns.
Demonstrated accountability and experience quickly adapting to change.
Possess a creative, curious spirit that can keep marketing efforts current and compliant, while adjusting for innovative ideas.
Outstanding interpersonal skills; seen as a consultative and collaborative problem-solver of business partner needs.
Comfortable in a high-energy environment that values creativity, self-motivation, honesty and accountability
Other Requirements
Perform other functions, duties and projects as assigned
Regular and punctual attendance
The work environment will be fast-paced and deadline-oriented, so must be able to handle multiple projects with multiple players from a variety of locations at any given time.
Heavy computer use and sitting for long periods of timeSome travel required (less than 20%)
#LI-remote #LI-BR1
Additional Information
Work Environments
F&G believes in an employee-centric flexible environment, which is why we offer the ability for in-office, hybrid and remote work arrangements.
During the hiring process, you'll work with your leader to decide what works best for your role.F&G complies with federal and state disability laws and makes reasonable accommodations for applicants and candidates with disabilities, unless such accommodation would cause an undue hardship for F&G.
If reasonable accommodation is needed to participate in the job application or interview process, please contactJoin our employee-centric hybrid work environment: F&G Careers
About F&G
Since 1959, Fidelity & Guaranty Life Insurance Company (F&G) has offered annuity and life insurance products to those who are seeking security in retirement and protection during life's unexpected events.
As a national Top Workplace1, an Iowa Top Workplace2 and a proud equal opportunity employer, F&G team members are empowered, collaborative, dynamic and authentic.
We believe that by embracing these values, we will continue to build and strengthen the company while continuing to be a great place to work.
1 Top Workplaces USA 2022 – 20232 Des Moines Register Top Workplaces 2018 – 2022
Notice for all Applicants who are California residents under the California Privacy Rights Act. Please click here to review the policy.
#J-18808-Ljbffr
-
Content Designer
1 week ago
Des Moines, Iowa, United States Motion Recruitment Full timeOutstanding long-term contract opportunity A well-known Financial Services Company is looking for a Content Designer in West Des Moines, IA (Hybrid). Work with the brightest minds at one of the largest financial institutions in the world. This is long-term contract opportunity that includes a competitive benefit package Our client has been around for over...
-
Technical Content Strategist
1 week ago
Des Moines, Iowa, United States Palmer Group Full timeJob DescriptionJob DescriptionOur manufacturing client is looking to add a skilled Technical Content Strategist to their team. In this role, you will collaborate with subject matter experts to create comprehensive documentation that enhances the understanding and usability of their products. The ideal candidate will have a background in technical writing and...
-
marketing manager
1 week ago
Des Moines, Iowa, United States DUNA-CORRADINI S.P.A Full timeDUNA-Corradini S.p.A . is lookingfor a Marketing Manager who will report to the Marketing & SalesDirector. The resource has the responsibility of developing and implementingcompany marketing strategies, planning activities and promoting product ranges,managing resources and the dedicated budget and taking care of effectivecommunication internal and external...
-
Digital Marketing
1 week ago
Des Moines, Iowa, United States VGM Group Full timeJOB DETAILSCompany Location: Two Rivers Marketing - Des Moines, IAPosition Type: HybridPosition Schedule: Full TimeEducation Level: 4 Year Degree WHO WE'RE LOOKING FORThe Digital Marketing / Media Specialist will be responsible for working with agency cross-functional teams to support channel activation and engagement strategies that effectively segment and...
-
National Marketing Manager
1 week ago
Des Moines, Iowa, United States World Wide Technology Full time__________________________________________Why WWT?At World Wide Technology, we work together to make a new world happen. Our important work benefits our clients and partners as much as it does our people and communities across the globe. WWT is dedicated to achieving its mission of creating a profitable growth company that is also a Great Place to Work for...
-
Sr. Strategist Product Marketing
1 week ago
Des Moines, Iowa, United States Principal Financial Group Full timeWe are looking for a Product Marketing Manager at Principal!In this role, you will be in charge of developing and executing innovative product marketing strategies to support the growth of our retirement business. The perfect candidate will bring value through product marketing, competitive analysis, process enhancement, learning from experiences, and...
-
Marketing Director
1 week ago
Des Moines, Iowa, United States Weitz Full timeOur Company views employees as our most valuable asset, and the key to our success. We are committed to growing a diverse and inclusive culture that inspires, motivates, and continuously improves. Community involvement, employee empowerment, and strong relationships makes The Weitz Company a great place to work. The Weitz Company is seeking a Marketing...
-
Sr. Strategist Product Marketing
1 week ago
Des Moines, Iowa, United States Principal Financial Group Full timeWhat You'll Do This role will be responsible for developing and implementing innovative and impactful product marketing strategies that support the growth of our retirement business. The ideal candidate will deliver strong product marketing value, compelling messaging, monitor the competition, improve our processes, learn from our successes and failures, and...
-
Field Marketing Manager
1 week ago
Des Moines, Iowa, United States American Association of Motorcycle Injury Lawyers - Law Tigers Full timeRHS Legal(dba Law Tigers ), an established Iowa law firm seeks a highly energetic and self-motivated "team player" to assist in its Law Tigers field marketing operations. Law Tigers is a national association of independent law firms in various states that represent motorcycle riders. The candidate will assist in marketing initiatives at numerous motorcycle...
-
Market President
1 week ago
Des Moines, Iowa, United States Palmer Group Full timeJob Description Job Description Our Des Moines-based client is a leader in technology, providing solutions for highly regulated industries. As a result of continued growth, they are looking to hire a Market President who can join their team to lead, provide overall business strategy, and growth within the U.S. market. This leader will be visible in the...
-
Market President
1 week ago
Des Moines, Iowa, United States Palmer Group Full timeJob DescriptionJob DescriptionOur Des Moines-based client is a leader in technology, providing solutions for highly regulated industries. As a result of continued growth, they are looking to hire a Market President who can join their team to lead, provide overall business strategy, and growth within the U.S. market. This leader will be visible in the...
-
Logistics, Marketing,
1 week ago
Des Moines, Iowa, United States Global Aviation Resources Full timeRole DescriptionThis is a full-time position located onsite (West Des Moines, Iowa) in a small business, collaborative environment. The logistics, marketing, and sales associate is a multifaceted role involving warehouse operations focused on shipping and receiving of aviation parts as well as the purchasing and selling process for a diverse, robust...
-
Assistant Manager/Front Desk Coordinator
1 week ago
Des Moines, Iowa, United States Protouch Staffing Full timeJob DescriptionJob DescriptionAssistant Manager/Front Desk Coordinator (Bilingual Spanish) - Winston-Salem, NCHours: Tuesday - Saturday (10:45 - 7:15) Sunday (12:45 - 6:15) with 1 hour lunch.```Duties```- Greet patients and visitors in a friendly and professional manner- Answer phone calls and schedule appointments- Verify patient information and insurance...
-
MO-Market Leader
1 week ago
Des Moines, Iowa, United States Apple Full timeChoose a language (This will update the page.)As a Market Leader, you enjoy the challenges of developing individuals, building teams, and affecting growth across Apple Stores. You demonstrate successful leadership ability — focusing on excellence and consistent execution of Apple strategies. Even when you're not present, you maintain a constant influence...
-
Digital Media Sales Manager
1 week ago
Des Moines, Iowa, United States Hearst Full timeJob DescriptionKCCI, the CBS affiliate in Des Moines, IA, is seeking a strong Digital Media Sales Manager who is prepared to bring energized leadership to our digital sales efforts. We are looking for a sales leader who creates a positive culture for success through leadership, clear direction, teaching, motivating, and evaluating the sales efforts of our...
-
Leasing and Marketing Associate
1 week ago
Des Moines, Iowa, United States JVM Realty Full timeThe Leasing Associate is responsible for marketing, leasing, and pre-leasing apartments. The Leasing Manager is responsible for overseeing and delivering property occupancy, leasing and retention goals.The Leasing Associate makes a commitment to align themselves with JVM's vision, to be an industry leader and the preferred choice of residents, associates,...
-
Plant Manager
1 week ago
Des Moines, Iowa, United States VESTIS Full timeOverview:Responsible for overall execution of daily plant operation activities while ensuring cost effectiveness, timeliness, and accuracy of processing as well as high product quality and workplace safety for entire production team.Manages staff to ensure safe, standardized, and efficient environmental compliance, equipment & facility maintenance,...
-
Paid Media Manager
1 week ago
Des Moines, Iowa, United States Westgate Resorts Full timeAbout Westgate ResortsWestgate Resorts provides a diverse range of vacation experiences. From sandy beaches on the Atlantic Ocean to snow-covered Utah mountains, families can affordably experience the country's most desirable vacation destinations. A world leader in the timeshare and hospitality industry, Westgate has resorts in Florida, Tennessee, South...
-
Senior Infrastructure Engineer
1 week ago
Des Moines, Iowa, United States Wells Fargo Full timeWells Fargo will only consider candidates who are presently authorized to work for any employer in the United States and who do not require work visa sponsorship from Wells Fargo now or in the future in order to retain their authorization to work in the United States. About this role: Wells Fargo is seeking a Senior Infrastructure Engineer to support the...
-
Training & Development Manager
1 week ago
Des Moines, Iowa, United States MITTERA Full timeJob Type Full-time Description Mittera is GROWING and currently seeking motivated individuals to join our team The Leadership and Development Manager plays a pivotal role in guiding our emerging leaders and employees with high potential through their career trajectories, emphasizing the optimization of their capabilities. This role also encompasses managing...