Marketing Manager

2 weeks ago

Round Rock, United States Packet Fusion Full time

Position Summary:


At Packet Fusion, we guide business leaders through the rapidly evolving tech landscape, streamlining decision-making and driving superior business outcomes in the digital era.


Essential Job Responsibilities:

  • Oversee Packet Fusion brand positioning, ensuring consistency across all touchpoints, platforms, and collateral.
  • Create and maintain a marketing calendar to deliver targeted content.
  • Implement and manage all digital marketing platforms, including SEO, WordPress, Microsoft Dynamics (Marketing), video, and social media.
  • Analyze marketing performance and adapt strategies for continuous improvement.
  • Take action to stay up to date with best practices related to the value of cloud migration and digital transformation.
  • Collaborate with crossfunctional teams such as sales, channel vendors, and thirdparty resources to align marketing strategies.

Requirements:
What You Will Bring

  • Demonstrated ability to identify marketing KPIs and measure results.
  • Bachelor's degree in marketing, Business, or a related field
  • 58+ years of experience in marketing management, preferably in the tech industry
  • Understanding of how to make updates and maintain web content in WordPress
  • Graphic design capabilities in software such as Canva
  • Proficiency or ability to learn video editing software
  • Ability to craft LinkedIn and other related social media posts to
  • Ability to craft LinkedIn and other related social media posts to
drive brand awareness and validate expertise

  • Excellent written and verbal communication skills
  • Foundational knowledge of the logic and mechanics behind search engine optimization (SEO)
  • Trade show, webinar, and event coordination skills
  • Ability to learn and use marketing automation software (Microsoft Dynamics, ZoomInfo)

PERSONAL SKILLS

  • Selfmotivated; comfortable with selfdirection
  • Excellent timemanagement skills
  • Resultsoriented
  • Strategic thinker with a proactive approach to problemsolving
  • Well organized, with the ability to prioritize tasks and manage time effectively.
  • Adaptable and able to thrive in a fastpaced, innovative environment.
  • Experience working with crossfunctional teams (e.g., Sales, Product, Marketing, Support, Business Ops)
  • Collaborative and able to work well with others.

EDUCATION:

  • Bachelor's degree in marketing, Business, or a related field

EXPERIENCE:

  • 34+ years of experience in marketing management, preferably in the tech industry

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