Social Media Analyst

Date Posted: 12/02/2025 Hiring Organization: Rose International Position Number: 494051 Industry: Consumer Goods Job Title: Social Media Analyst Job Location: New York City, NY, USA, 10038 Work Model: Hybrid Work Model Details: 2 days onsite per week. Shift: 9AM to 6PM EST Employment Type: Temporary FT/PT: Full-Time Estimated Duration (In months): 3 Min Hourly Rate ($): 30.00 Max Hourly Rate ($): 35.00 Must Have Skills/Attributes: Administrative, Communications, Marketing, Social Media Experience Desired: Exp. in social media, community mgmt, or digital marketing, preferably in fashion, beauty, lifestyle (1-3 yrs); Exp. w/social media mgmt & analytics tools (e.g., Dash Hudson, Sprinklr, Brandwatch, etc.) (1-3 yrs); Strong knowledge of Instagram, TikTok, Pinterest, & emerging social platforms (1-3 yrs) Preferred Education: Bachelor’s Degree **C2C is not available** Job Description ***Only qualified Social Media Analyst candidates located near Manhattan New York to be considered due to the position requiring an onsite presence. *** Preferred Education: - Bachelor’s degree in marketing, Communications, or equivalent preferred Required Experience, Knowledge & Skills: · Bachelor’s degree in marketing, Communications, or equivalent preferred · 1-3 years of experience in social media, community management, or digital marketing, preferably in fashion, beauty, or lifestyle brands. · Strong knowledge of Instagram, TikTok, Pinterest, and emerging social platforms, including trends, best practices, and competitive analysis. · Excellent written and verbal communication, with the ability to manage community interactions with empathy and on-brand tone. · Experience with social media management and analytics tools (e.g., Dash Hudson, Sprinklr, Brandwatch). · Highly organized with strong project management skills to support content calendars, reporting, and cross-team collaboration. · Comfortable in a fast-paced environment, balancing multiple priorities and deadlines. · Passion for building engaged online communities and identifying cultural, UGC, and influencer opportunities. Role & Responsibilities: Community Management - Serve as the voice of Client in comments and messages on Instagram and TikTok using an on-brand, consistent tone. - Proactively engage with customers, creators, and fans to cultivate a positive, connected community. - Monitor conversations in real time to identify sentiment trends, emerging themes, and potential risks. - Spot viral opportunities, creator moments, and cultural conversations where VS can authentically participate. - Surface UGC, creator content, and customer posts worth amplifying across channels. - Partner with cross-functional teams to execute surprise & delight moments, giveaways, and customer advocacy initiatives. Competitive & Cultural Intelligence - Track competitor and category activity across platforms to understand trends, messaging, timing, talent strategy, and consumer response. - Identify conversation gaps and whitespace opportunities aligned with VS’s brand and editorial direction. - Distill relevant insights to inform content planning, platform POVs, and seasonal storytelling. Content & Insights Support - Provide weekly social listening insight summaries to platform leads, helping inform narrative development and optimization. - Translate community sentiment and cultural signals into actionable inputs for seasonal and weekly creative briefs. - Support platform leads with data points, examples, and audience cues that can help shape weekly POVs and content priorities. Pinterest Relaunch - Support the relaunch of the Client Pinterest channel, identifying re-purposable content and opportunities to grow engagement. - Assist with uploading, tagging, and optimizing Pins and Boards to grow reach and interaction. Operational & Administrative Support - Assist with scheduling and tagging content in Dash Hudson across platforms. - Build trackable links, maintain campaign tagging structure, and ensure all operational details are accurate. - Pull monthly and quarterly performance data, helping extract insights and input into reporting decks. - Compile campaign performance recaps and ad-hoc reports for internal partners. - Support creation of decks, one-pagers, briefs, and documentation as needed. **Only those lawfully authorized to work in the designated country associated with the position will be considered. ** **Please note that all Position start dates and duration are estimates and may be reduced or lengthened based upon a client’s business needs and requirements. ** Benefits: For information and details on employment benefits offered with this position, please visit here. Should you have any questions/concerns, please contact our HR Department via our secure website. California Pay Equity: For information and details on pay equity laws in California, please visit the State of California Department of Industrial Relations' website here.