Content & Art Director

Found in: beBee S US - 2 weeks ago

New York City, United States Cou Cou Intimates Full time

Cou Cou is a female founded, purpose-driven, impact brand, redefining daily underwear for a new generation of women by bridging the gap between our lingerie and underwear drawer. Our mission is to reclaim the narrative of our intimates and celebrate our embodied female experience, everyday. 

OVERVIEW:

We are seeking a dynamic and creative Content & Art Director to join our team at Cou Cou Intimates. From conceptualization to execution, you will play a pivotal role in elevating Cou Cou's brand visual identity across all touchpoints, creating an immersive brand world. From social media to e-commerce channels, you will be responsible for direction of all content, conceptualising and executing captivating story-telling & content that resonates and deepens the brand world of Cou Cou. Digital design, photography, concepting, styling, casting, creative production & more – acting as creative right hand to Founder/Creative Director. 

This is a multi-faceted role and best-suits those with a range of skill sets, experience entrepreneurial aptitude & passion for the brand, including:

Brand & Art Direction Content  Digital design ~ including social media, newsletter, e-commerce, paid ads etc.

We are most interested in hearing from those who have a deep passion for the storytelling power of content & branding to rewrite cultural narratives – someone who is curious, passionate, a self-starter who values curiosity, knowledge, beauty, design and storytelling – who lives their values and passions and is committed to personal and professional growth on all levels. 

We are open to hearing from those with a range of experience.

DETAILS:

FULL TIME – OPEN TO STARTING PART-TIME WORKING WITH:  Founder/Creative Director and Brand & Marketing Director You will have the support of a junior graphic designer to help during busy periods. LOCATION: London, New York or LA Must be open to travel between New York, LA & London for projects with C.D. 

 

BRAND & ART DIRECTION ~

Oversee all consumer facing points of brand and content. Acting as a brand ambassador to ensure that all visual touch points across the brand are consistent and in line with overall creative vision. Collaborate with the Creative Director to develop and execute all aspects of brand presentation. Lead the conceptualization and execution of creative campaigns, from ideation to pre & post production, including branding, digital design, photography, styling, casting, and creative direction. Acting as a creative soundboard & support to Creative Director. Assist in shaping and elevating Cou Cou’s brand visual identity & content. Working with the Founder & Creative Director, your role will work to translate our brand's vision and values into compelling and visually stunning digital experiences that resonate. Craft compelling narratives and storytelling around launches & brand campaigns to deepen customer engagement, create emotional connections & brand world. Developing and maintaining a consistent brand image across all visual touchpoints, reflecting the brand's personality, values, and voice. Maintain a cohesive and consistent brand voice on all channels. Ideate original branding, graphics, copy, social media, and other marketing materials. Collaborate closely with the marketing team to develop strategies that drive engagement, increase brand awareness, and generate sales. Stay abreast of industry trends, competitor activities, and emerging technologies to continually innovate and elevate our content offerings. Contribute to the development and evolution of brand guidelines and creative standards, ensuring alignment with business objectives and customer preferences. Manage and maintain the brand's visual assets, ensuring they are organized, up-to-date, and accessible to relevant stakeholders. Overseeing all content strategy & calendar – ensuring all content is optimised to align with brand storytelling, brand calendar. Ensuring we make the best and “squeeze the juice” from all our content Overseeing all social media and creative digital assets - including weekly Instagram schedule proposals & posting. Deliver high-level work and assets aligned with Sales and Marketing objectives and calendar. Develop brand presentation approaches, styles, and techniques. Research market trends and the competitive landscape. Support the CD and founder in coming up with new ideas and approaches for its digital and marketing initiatives Research and understand the market, identify trends, benchmark competitors and inspire the wider team with best-in-class examples of in 'digital/e-commerce first' Art Direction Constantly being on the lookout for & maintaining rolodex of Creatives & Cou Cou girls aligned with the brand – for either casting, Cou Cou Talks feature, content collaborations or seeding/gifting

CONTENT & CREATIVE PRODUCTION ~

Visual direction of all content (primarily social media and e-commerce) – from campaigns, mini-shoots, content collaborations to Cou Cou Talks – ensuring consistency with brand identity and messaging. From strategy & conceptualization, to creation, production (pre/post) & distribution. Lead the conceptualization and execution of creative campaigns, from ideation to pre & post production, including branding, digital design, photography, styling, casting, and creative direction. Content creation – Conceptualising, producing and delivering beautiful, unique and engaging digital assets (photos/videos/graphics) for all brand channels including .com, social media, newsletters, affiliate and ads Ideally comfortable with taking self-content (this is just a bonus though) Constantly being on the lookout for & maintaining rolodex of Creatives & Cou Cou girls aligned with the brand – for either casting, Cou Cou Talks feature, content collaborations or seeding/gifting Creative production – Leading execution of all shoots & creative content, including pre & post production (e.g. pre – shoot decks, casting, styling; post – selects, editing; distribution – content distribution strategy & calendar, socials)  Moodboarding & mood imagery sourcing. Styling, casting etc. Maintaining creative rolodex for casting, set design, stylists, shoot locations, MUA etc. Work closely with external vendors, agencies, and freelancers to execute larger-scale projects while maintaining quality and brand integrity Content strategy – Overseeing content distribution strategy & calendar across platforms (inc. e-commerce/instagram/tiktok/pinterest/paid ads & print) – ensuring all content is optimised to align with brand storytelling, brand calendar. Ensuring we make the best and “squeeze the juice” from all our content Content Distribution – Delivering creative & engaging marketing materials across all platforms –  Social Media – Overseeing all still/video social media and creative digital assets across Instagram, tiktok, pinterest - including weekly Instagram schedule proposals & posting (including captions proposals). E-Comm & Digital– overseeing site-wide e-comm content (inc. product pages, homepages & Cou Cou Talks) & digital marketing/paid ads Weekly Newsletters – Ideation & design of weekly newsletters – working with freelance designer to support in busy period. Monitor performance metrics and analytics to evaluate the effectiveness of content initiatives and make data-driven recommendations for optimization.

 

DIGITAL DESIGN ~

Execute all design across digital (e.g. branding developments, summer zine, event invites, special post-production of photographic assets) Design of all creative & engaging marketing materials & digital assets in accordance with marketing calendar – including social media stories/posts, newsletters & paid ads (as above). Ideate original graphics, copy, social media, and other marketing materials. Presenting final layouts, storyboards, and illustrations, encouraging feedback, and responding to direction and requests. Execution of all brand print assets (packing, event invites, cards etc.) – working with vendors to select tones, materials etc. 

 

SKILLS AND QUALIFICATIONS

A deep passion for branding, content & creative storytelling Experience with Art Direction within a brand, design agency, luxury or fashion sector. Understanding of the brand & sense of brand/creative strategy. Copywriting skills in brand TOV a plus Range of experience across branding, content (in-house creation, ideation & creative production), social media & delivering engaging marketing materials across socials, e-comm & print. Strong portfolio showcasing:  elevated visual design, typography, and conceptual skills. elevated brand-aligned content ideation & creatio Strong portfolio showcasing art direction skills – elevated visual design, typography, and conceptual skills. Mastery of Adobe Creative Suite – Indesign, Photoshop, Premiere Pro etc. Passion for styling, product, brand Basic video editing skills Critical thinker who can anticipate roadblocks and proactively address issues. Demonstrated ability to communicate clearly and effectively; ability to drive for results. Solid experience in post-production supervision. Strong understanding and focus on social media platforms is imperative. Excellent time-management skills and ability to deliver within tight timelines. Natural creative talent leadership. Proven ability in a high-paced environment that values consistency, efficiency and excellence. Strong creative POV with an understanding of business objectives. Love for Cou Cou & alignment with Cou Cou values.

 

  • Art Director

    Found in: Resume Library US A2 - 1 week ago

    New York County, New York, United States PXP Full time

    Job Description PXP Studios is looking for an Art Director with experience creating a mix of social content, editorial content and/or traditional campaigns. You bring big ideas that can work across all mediums and are excited to be heavily involved at every stage of the process from concept to creation. Your interests and skill sets don’t stop at that of...

  • Senior Art Director

    Found in: Resume Library US A2 - 1 week ago

    New York County, New York, United States Saatchi & Saatchi Wellness Full time

    Job Description PLEASE NOTE: Candidates for this role must be able to work out of our New York, Philadelphia or Chicago offices. Creates and presents concepts for client campaigns and new business that meet strategic and business goals.  Oversees a broad range of digital projects, which can include banners, large sites, brand development, mobile apps,...

  • Art Director Specialist

    3 days ago

    New York, United States Macy’s Full time

    **Bring Your Amazing Self to Work** At Macy's, Inc. we're on a mission to create a brighter future with bold representation for all. This is our Mission Every One. We know that each person here is unique. So we respect and invest in each individual to create growth, pride, and satisfaction. If we are able to bring our whole selves to work, it translates...

  • Art Supervisor

    Found in: Resume Library US A2 - 1 week ago

    New York County, New York, United States Saatchi & Saatchi Wellness Full time

    Job Description PLEASE NOTE: Candidates for this role must be able to work out of our New York, Philadelphia or Chicago offices. The Art Supervisor will develop and execute concept and layout for print, broadcast, video, and interactive media with minimal supervision   Job Responsibilities:   Work together with copywriters, art directors and account...

  • Director, Creative Content Production

    2 weeks ago

    New York, United States Westman Atelier Full time

    Job DescriptionJob DescriptionAbout Westman AtelierA new standard of clean luxury. Founded by world-renowned editorial makeup artist Gucci Westman, Westman Atelier is a curated edit of skin-loving, performance-first makeup that is always effortless, never overdone. A mother, makeup artist, and champion of holistic living, Gucci believes passionately that...

  • Director, Creative Content Production

    Found in: beBee jobs US - 2 days ago

    New York, New York, United States Westman Atelier Full time

    About Westman AtelierA new standard of clean luxury. Founded by world-renowned editorial makeup artist Gucci Westman, Westman Atelier is a curated edit of skin-loving, performance-first makeup that is always effortless, never overdone. A mother, makeup artist, and champion of holistic living, Gucci believes passionately that 'luxury', 'efficacy' and 'clean'...

  • Director, Creative Content Production

    60 minutes ago

    New York, United States Westman Atelier Full time

    Job DescriptionJob DescriptionAbout Westman AtelierA new standard of clean luxury. Founded by world-renowned editorial makeup artist Gucci Westman, Westman Atelier is a curated edit of skin-loving, performance-first makeup that is always effortless, never overdone. A mother, makeup artist, and champion of holistic living, Gucci believes passionately that...

  • Senior Art Director, Creative Development

    Found in: Resume Library US A2 - 6 hours ago

    New York County, New York, United States Dentsu Creative Full time

    Job Description We are in search of Senior Art Director, Multicultural with experience art directing for and an understanding of the Hispanic market to join our creative team. We are looking for someone who has worked with multicultural content and understands the cultural nuances and regionalisms of Hispanic culture. You will join a team of creatives...

  • Art Director, Creative Development

    Found in: Resume Library US A2 - 1 week ago

    New York County, New York, United States Dentsu Creative Full time

    Job Description New York or Chicago location preferred for occasional onsite collaboration We are looking for an Art Director, Creative Development, to join our creative team for our national home improvement client. You will concept and execute a variety of campaign deliverables including TV and broadcast, paid social posts, online video for social,...

  • Senior Art Director, Creative Development

    Found in: Resume Library US A2 - 2 weeks ago

    New York County, New York, United States Dentsu Creative Full time

    Job Description We are in search of Senior Art Director, Multicultural with experience art directing for and an understanding of the Mexican American Hispanic market to join our creative team. We are seeking someone who has worked with multicultural content and understands the cultural nuances and regionalisms of Mexican American culture. You will join a...

  • Art Director

    1 day ago

    New York, United States Createch - Creative + Tech Staffing Full time

    Client: Home furnishing/interior design spaceRole: Art Director (Digital)Type: Full-time direct hire, Hybrid Location: Inwood, NY (Near JFK)Salary: $115-130k DOEOur client is a major name in home furnishing/interior design space in need of a talented Digital Art Director to add to their team. The ideal candidate will have 3+ years experience and full hands...

  • Senior Art Director

    2 weeks ago

    New York, United States Designory Full time

    Job DescriptionJob DescriptionSalary: WHO WE AREWe are a recognized global content creation and marketing agency designed to work at the speed of news. At our core, we are a diverse collective of creators, thinkers, and doers who are positively obsessed with our clients. We make it our business to uncover what’s unique about their business, then make it...

  • Digital Content Producer

    2 days ago

    New York, United States JAPAN SOCIETY INC Full time

    **About the role and the impact you will have**: We are seeking a dynamic and creative Digital Content Producer to join our Media & Marketing team and play a pivotal role in enhancing our digital presence and optimizing our digital content while engaging new and diverse audiences. Working with the Director, Media and Marketing, the Digital Content Producer...

  • Digital Content Production Lead

    Found in: Resume Library US A2 - 1 week ago

    New York County, New York, United States H&M Full time

    Job Description As a Digital Content Production Lead in the Customer Activation and Marketing function, you contribute to added customer value, a strong brand, and increased sales by securing the creation and distribution of owned channel and website content and managing the execution of email, push and SMS workflows. You are responsible for completion of...

  • Content Strategy Director

    Found in: Resume Library US A2 - 7 days ago

    New York County, New York, United States Publicis Sapient Full time

    Job Description As Director, Content Design, you provide leadership to the Content Design practice by understanding, applying and disseminating content best practices as part of a larger, cross-functional team. Our directors provide insight and guidance on any of our skill areas (Content Strategy, Content Operations, Content Engineering, and Copywriting),...

  • Associate Director Digital Content

    1 week ago

    New York, United States CMRG Full time

    Associate Director of Digital Content** hybrid, Port Washington, Long Island **Summary/Objective: The Associate Director of Digital Content is responsible for translating marketing strategies into digital content strategy. The role will develop content strategy aligned with short-term and long-term marketing targets. Collaboration within marketing team...

  • Associate Director Digital Content

    Found in: Appcast Linkedin GBL C2 - 1 week ago

    New York, United States CMRG Full time

    Associate Director of Digital Content** hybrid, Port Washington, Long Island **Summary/Objective: The Associate Director of Digital Content is responsible for translating marketing strategies into digital content strategy. The role will develop content strategy aligned with short-term and long-term marketing targets. Collaboration within marketing team...

  • Content Designer

    6 days ago

    New York, United States Away Full time

    We believe in being intentional about our approach to modern work. Our hybrid model drives our commitment to fostering an environment that empowers, enables and supports our workforce to do their best work with in-person moments that matter. The Senior Brand & Content Designer role reports to the VP, Creative and Marketing Operations and **will require a...

  • Director, Digital Content Platforms

    2 days ago

    New York, United States Pfizer Full time

    ROLE SUMMARY Pfizer’s Biopharma, Patient and Centre for Digital Innovation (BPC) team are responsible for the creation, configuration, launch, and support of all externally facing digital (web, mobile, omni-channel, & device) products, platforms, services, and experiences, servicing all external customer types at Pfizer. In addition, they are accountable...

  • Senior Art Director, Organic Social

    Found in: beBee jobs US - 1 week ago

    Long Island City, United States Bloomingdale's Full time

    Job Overview: Bloomingdale's has an exciting opportunity for a self-driven senior art director to bring to life our content strategy in our organic social channels. This individual should have a high taste level and a portfolio demonstrating expertise in creating fashion and lifestyle content. The SAD will oversee the day-to-day concepting and be very hands...