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Content Lifecyle Analyst
2 months ago
***This role is based at one of our corporate offices in McLean, VA, Dallas, TX, or Glasgow, Scotland***
This is your chance to be part of Marketing team that attracts customers to Hilton through strong storytelling, top-rated rewards, and unique customer experiences and partnerships. As a Content Analyst, you will support the team in increasing customer acquisition and retention, generate engagement through multi-channel marketing campaigns, and foster recognition of loyalty benefits. On the Content Orchestration team reporting to the Manager, Content Operations, you will work on projects including content intake and workflows and Marketing & Loyalty Digital Asset Support.
HOW WE WILL SUPPORT YOU
Hilton is proud to support the mental and physical wellbeing of all Team Members so they can Thrive personally and professionally in a diverse and inclusive environment, thanks to programs and benefits such as:
Go Hilton travel program: 100 nights of discounted travel with room rates as low as $40/night Hilton Shares: Our employee stock purchase program (ESPP) - you can purchase Hilton shares at a 15 percent discount Paid parental leave for eligible Team Members, including partners and adoptive parents Mental health resources including free counseling through our Employee Assistance Program Paid Time Off (PTO) Learn more about the rest of our benefitsAt Hilton, we believe every Team Member is a leader. We are committed to offering leadership development opportunities and programs through every step of a Team Member’s career journey and at every level, both in our hotels and across corporate.
**Available benefits may vary depending upon terms and conditions of employment and are subject to the terms and conditions of the plans.Requirements
HOW YOU WILL MAKE AN IMPACT
Your role is important and below are some of the fundamental job duties that make your work unique.
What your day-to-day will be like:
Manage and communicate content processes for partnerships and Hilton’s new trading brands, coordinating with internal teams and adhering to quality and consistency standards to ensure smooth content distribution across channels. Leverage artificial intelligence tools and platforms to improve and optimize content for new and established brands, ensuring it aligns with business objectives and customer requirements. Assist with content migration and analysis for new partnerships, guiding the development of content distribution strategies and best practices across various channels and languages.How you will collaborate with others:
Collaborate with Content Orchestration Innovation and Platforms teams on the creation, QA and maintenance of internal and external facing documentation. Interact with Content Orchestration and M&L teams during content migrations, system and platform redesigns and change management. Support Marketing & Loyalty initiatives by assisting in asset uploads and sourcing in MAM and DAM systems.What deliverables you will take ownership of:
Collaborate with the Content Orchestration Innovation and Platforms teams on the creation, QA, and maintenance of internal and external-facing documentation. Interact with Content Orchestration and M&L teams during content migrations, system and platform redesigns, and change management.WHY YOU'LL BE A GREAT FIT
You have these minimum qualifications:
Experience in Content Lifecycle Management. Experience of Copywriting and web content publishing. Proofreading and editing skills. Knowledge of Keyword research & search engine tools. Hybrid in-office work schedule (Dallas, TX, McLean, VA, or Glasgow, Scotland)It would be useful if you have:
Experience working with a leading web or enterprise CMS. Experience writing for the travel industry. Experience in reviewing, grading and editing digital assets. Experience with metadata and taxonomy standards to enhance search capabilities.WHAT IT IS LIKE WORKING FOR HILTON
Hilton, the #1 World's Best Workplace, is a leading global hospitality company with a diverse portfolio of world-class brands. Dedicated to filling the earth with the light and warmth of hospitality, we have welcomed more than 3 billion guests in our more-than 100-year history. Hilton is proud to have an award-winning workplace culture and we are consistently named among one of the World’s Best Workplaces. Check out the Hilton Careers blog and Instagram to learn more about what it’s like to be on Team Hilton
It is the policy of Hilton to employ qualified persons without regard to color, race, creed, religion, national origin, ancestry, citizenship status, age, sex or gender (including pregnancy, childbirth and related medication conditions), gender identity or gender expression, sexual orientation, marital status, military service, status as a protected veteran, disability, protected medical condition as defined by applicable law, genetic information, or any other protected group status as defined by and subject to applicable federal, state and local laws.
We provide reasonable accommodations to qualified persons with disabilities to perform the essential functions of the position and provide other benefits and privileges of employment in accordance with applicable law. Please contact us if you require an accommodation during the application process.
Source: Hospitality Online
