Head of Editorial Content
3 months ago
L-Acoustics is dedicated to innovation and product design excellence, and we shape the future of sound with technologies that enable audio professionals and artists to elevate the listener experience.
The chosen candidate will already be a respected and successful professional in the pro audio industry or in other industries around the ecosystem of pro audio (music, entertainment, advertising, etc) and possess the ability to prioritize multiple tasks and demonstrate excellent follow through and relationship skills in this highly competitive environment. Close alignment with the rest of the Communications team is a key success factor for this role. Working cooperatively with the Product Marketing department is also very important.
L-Acoustics Inc. success is driven by a team dynamic.
This role requires a strong personal drive, exemplary communication skills, the capacity to stay well organized, and the ability to positively and professionally represent the premium L-Acoustics brand in the market to all our customers.
Responsibilities:
The Head of Editorial Content, will:
Effectively represent the L-ACOUSTICS brand, its values and corporate culture
Develop and maintain a strong and consistent brand voice for L-Acoustics across all communication channels
Create compelling and persuasive copy for various marketing materials, including advertisements, brochures, website content, social media posts, newsletters, and emails.
Collaborate with cross-functional teams, including sales and product management, to develop and execute effective marketing campaigns and strategies
Conduct thorough research to understand the target audience for L-Acoustics, industry trends, and product features, and use this knowledge to tailor messaging and content accordingly
Oversee the entire written content creation process, from brainstorming and ideation to writing, editing, and proofreading
Edit and review written content created by other team members to ensure accuracy, consistency, and adherence to brand guidelines
Stay up to date with industry trends, best practices, and emerging technologies to continuously improve the effectiveness and impact of our content
Collaborate with our SEO specialist to optimize content for search engines and improve organic visibility.
Skills & Education Background:
Minimum of 7 years of experience in editorial record with a proven track record.
Experience with pro audio industry preferred but not limited to other industries around the universe of L-Acoustics
Excellent written and verbal communication skills, a keen eye for detail, and a strong command of grammar and syntax
Proven experience as a senior copywriter and content creator, or similar role, within a marketing or advertising agency is a plus
Proven previous experience in writing, commissioning, planning, and publishing, potentially earlier on in your career
Strong project management skills, with the ability to prioritize tasks, meet deadlines, and work efficiently in a fast-paced environment
Candidate must be energetic, self-motivated and desire to collaborate and be a team player
Outstanding organization, follow-up, and presentation skills
Bachelor’s degree in marketing, communications, journalism is considered a plus.
French language proficiency or fluency considered a plus
Location and Travel:
Must be able to work in the US without sponsorship.
Hybrid position
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