Sr Manager, Omnichannel Marketing Communications

4 weeks ago


Field, United States bioMerieux SA Career Site - MULTI-LINGUAL Full time

Description

Position Summary We're seeking a visionary Senior Manager, Omnichannel Marketing Communications, to lead a dynamic and results-driven digital team.  This role offers the opportunity to become a true leader, shaping not just communication efforts, but the overall customer experience across our internal digital marketing and demand generation team. This position requires leadership, coaching, and management of a diverse team of professionals. This position will have direct influence over the team members who report directly to the position and also influence the team members in the broader Marketing Communications department. This position will require a demonstrated understanding of fundamental concepts and execution of omni-channel strategies to ensure all teams are in sync regarding their roles and expectations as well as an undeniable support to all teams in creating, developing, and delivering impactful customer experiences.   The position will be required to have or gain a comprehensive knowledge of how the Marketing Communication team works in tandem with internal departments and external agencies to drive digital content and channel strategies that generate attributable demand and support customer retention aligned to integrated marketing strategies.   It will require problem solving and relationship building while de riving internal and external communication projects from conception to completion while ensuring brand and style consistency through and in compliance with legal and quality protocols and system.Primary Duties •Crafting a Unified Omnichannel Strategy: Develop and spearhead a comprehensive marketing communications plan encompassing all digital and traditional channels. Your focus is ensuring a cohesive brand narrative resonates across every customer touchpoint.•Digital Leadership: Take the reins on developing and executing high-impact digital marketing campaigns. This includes strategizing and managing social media, content marketing, website, SEO, and paid advertising initiatives.•Customer Journey: Be an expert in customer journey mapping. By aligning all touchpoints, you'll create seamless and engaging experiences that foster brand loyalty.•Content & Channel leadership: Oversee the creation and development of impactful content and digital channel strategies that propel demand generation and customer retention.•Data-Driven Optimization: Analyze campaign performance data to gain valuable insights. Leverage those insights to optimize strategies and maximize ROI.•Martech Management: Lend your expertise to supporting the marketing technology stack and its seamless integration with the CRM for accurate attribution measurement.•Team Leader & Mentor: Foster a collaborative environment by leading and mentoring a team of digital marketing professionals.•Brand Ambassador – ensure all content and channel strategies align to BioMerieux brand requirements•Budget management – be aware of budget limitations and opportunities and drive impactful strategies with greatest ROI•Perform all work in compliance with company policy and within the guidelines of the company’s quality assurance system.•Performs other duties as assigned.Training and EducationBachelor’s degree in marketing, communications, or related field preferred.Experience•7+ years’ experience in digital/omnichannel marketing communications•4+ years’ experience of direct people leading a team of 4 or more digital marketing professionals to achieve integrated marketing strategies.Knowledge, Skills, and Abilities•Experience working in a fast-paced, demanding environment with many projects, numerous simultaneous information sources, and a multitude of processes and protocols while instilling a calm, confident, and consistently positive and upbeat environment.•Must have successful experience in coaching and mentoring others to reach their full potential.•Proven track record of leading and executing successful digital marketing campaigns.•Deep understanding of customer journey mapping and experience optimization.•Excellent communication, collaboration, and project management skills.•Data-driven approach with the ability to translate insights into actionable strategies.•Experience in the regulated med-tech industry.•A strong understanding of marketing automation tools and technologies.•A strong knowledge of web design tools such as Adobe Experience Manager.Domestic travel required 20% of time

  • Field, United States bioMerieux SA Career Site - MULTI-LINGUAL Full time

    Description The Sr Marketing Manager, Microbiology is a downstream marketing role in the NA region that drives the creation and launch of molecular products across all relevant segments. The Marketing Manager will ensure competitive differentiation by demonstrating the value of molecular solutions to all customer key stakeholders and decision...


  • Field, United States bioMerieux SA Career Site - MULTI-LINGUAL Full time

    Description The Sr Marketing Manager, Strategic Partnerships is a downstream marketing role in the NA region that drives the creation and launch of molecular products across all relevant segments. The Marketing Manager will ensure competitive differentiation by demonstrating the value of molecular solutions to all customer key stakeholders and decision...

  • Sr Manager, Events

    2 months ago


    Field, United States bioMerieux SA Career Site - MULTI-LINGUAL Full time

    Description Position SummaryBioMérieux, a global leader in medical diagnostics, is seeking a seasoned Sr. Manager to lead our dynamic Trade Shows & Events team. You will play a pivotal role in crafting exceptional brand experiences that drive awareness, engagement, and lead generation across all our event activities.This position requires leadership,...


  • Field, United States Biogen Full time

    Job DescriptionJob DescriptionJob DescriptionJob Description In this field based, specialty sales representative position you will be called upon to sell our Neurology products with key stakeholders in the Multiple Sclerosis community: including Neurologists, allied health professionals, and local MS chapters.The Sr. Territory Business Manager is responsible...


  • Field, United States Biogen Full time

    Job DescriptionJob DescriptionJob DescriptionIn this field based, specialty sales representative position you will be called upon to sell our Neurology products with key stakeholders in the Multiple Sclerosis community: including Neurologists, allied health professionals, and local MS chapters. The Sr. Territory Business Manager is responsible for developing...


  • Field, United States bioMerieux SA Career Site - MULTI-LINGUAL Full time

    Description Corporate Account Manager – IND FOOD Posting    Scientific and technological innovation is at the heart of bioMérieux's strategy. A world leader in the field of in vitro diagnostics for over 50 years, bioMérieux designs, develops, produces, and markets diagnostic systems for medical and industrial applications. bioMérieux's solutions...

  • Director, Sales

    1 month ago


    Field, United States bioMerieux SA Career Site - MULTI-LINGUAL Full time

    Description Position SummaryThe Director of Sales & Marketing Training leads a team of sales & marketing training managers to guide the identification and development of essential training programs to support and elevate the performance of the NORAM sales and marketing staff. Working in collaboration with sales & marketing leadership, this position defined...


  • Hurlburt Field, United States Sierra Nevada Corporation Full time

    Do you have an eye for detail and a passion for developing innovative solutions? Join our team! The Sr. Application Support Administrator is a hands-on technical position that will support a complex and exciting SaaS solution throughout design, implementation, and maintenance phases. As part of the Source-to-Pay (S2P) Project team, this position will...


  • Hurlburt Field, United States Sierra Nevada Corporation Full time

    Do you have an eye for detail and a passion for developing innovative solutions? Join our team! The Sr. Application Support Administrator is a hands-on technical position that will support a complex and exciting SaaS solution throughout design, implementation, and maintenance phases. As part of the Source-to-Pay (S2P) Project team, this position will...


  • Field, United States Entrust Full time

    Career Growth, Flexibility and Collaboration! Entrust is dedicated to keeping the world moving safely by enabling trusted identities, payments, and data protection around the globe. Headquartered in Minnesota, we offer our colleagues the ability to work globally, in a flexible and collaborative environment. Our team makes an impact!! The Company: Entrust...


  • Field, United States Entrust Full time

    Career Growth, Flexibility and Collaboration! Entrust is dedicated to keeping the world moving safely by enabling trusted identities, payments, and data protection around the globe. Headquartered in Minnesota, we offer our colleagues the ability to work globally, in a flexible and collaborative environment. Our team makes an impact!! The Company: Entrust...


  • Field, United States Bristol Myers Squibb Full time

    Working with Us Challenging. Meaningful. Life-changing. Those aren't words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the...


  • Field, United States Bristol Myers Squibb Full time

    Working with Us Challenging. Meaningful. Life-changing. Those aren't words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the...


  • Field, United States Bristol Myers Squibb Full time

    Working with Us Challenging. Meaningful. Life-changing. Those aren't words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the...


  • Field, United States Bristol Myers Squibb Full time

    Working with Us Challenging. Meaningful. Life-changing. Those aren't words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the...


  • Field, United States Bristol Myers Squibb Full time

    Working with UsChallenging. Meaningful. Life-changing. Those aren't words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the...


  • Field, United States Bristol Myers Squibb Full time

    Working with UsChallenging. Meaningful. Life-changing. Those aren't words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the...

  • Account Manager

    3 weeks ago


    Field, United States bioMerieux SA Career Site - MULTI-LINGUAL Full time

    Description Primary DutiesBusiness Development and Execution:Create and execute business plan to achieve or exceed territory growth per company plan and drive new business revenue through selling new instruments and reagents:  Develop strategy and individual responsibilities to close sales of all high value targets.Maintain existing customer business to...

  • Sr. Network Engineer

    4 weeks ago


    Hurlburt Field, United States Titan Technologies Full time

    Titan Technologies, LLC (Titan) is seeking an experienced, self-directed, Senior Network Engineer to support the Special Operations Forces Information Technology Enterprise Contract (SITEC) III contract. As a member of our team, you will help to assist USSOCOM, Service Component Commands, Theater Special Operations Commands (TSOC), and deployed forces in the...


  • Hurlburt Field, United States Titan Technologies Full time

    Titan Technologies, LLC (Titan) is seeking an experienced, self-directed, Senior Network Engineer to support the Special Operations Forces Information Technology Enterprise Contract (SITEC) III contract. As a member of our team, you will help to assist USSOCOM, Service Component Commands, Theater Special Operations Commands (TSOC), and deployed forces in the...