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Senior Social Media Lead
3 months ago
Company Summary
DISH, an EchoStar company, has been reimagining the future of connectivity for more than 40 years. Our business reach spans satellite television service, live-streaming and on-demand programming, smart home installation services, mobile plans and products and now we are building America's First Smart Network™.
Today, our brands include EchoStar, Hughes, DISH TV, Sling TV, Boost Mobile and GenMobile.
Department Summary
Our Retail Wireless team, serving our Boost Mobile and Gen Mobile Brands, is redefining consumer expectations through new platforms, new business models and new ways of thinking. Equipped with a first-of-its-kind 5G network, a passion for change and the power to drive it, we'll emerge as the nation's fourth facilities-based wireless carrier and a disruptive force in the market at large.
Job Duties and Responsibilities
We are seeking a highly motivated and visionary Social Media Content Lead who will be responsible for ideating, briefing, and executing engaging content across all social media platforms. The ideal candidate is a creative thinker, skilled communicator, and adept at managing multiple projects in a fast-paced environment.
Key Responsibilities:
- Content Strategy and Planning:
- Develop and implement a comprehensive social media content strategy aligned with the company's goals and target audience
- Identify trends, insights, and opportunities to enhance the company's social media presence
- Creative Ideation:
- Generate innovative and compelling content ideas that resonate with our audience and drive engagement
- Stay updated on industry trends, emerging platforms, and best practices to ensure our content remains fresh and relevant
- Briefing and Collaboration:
- Create detailed content briefs for internal teams and external partners, ensuring clear communication of objectives, target audience, and key messages
- Collaborate with designers, writers, videographers, and other stakeholders to produce high-quality content
- Content Creation and Execution:
- Oversee the creation of a wide range of content formats, including but not limited to, images, videos, infographics, blogs, and live streams
- Ensure consistency in brand voice, style, and messaging across all social media channels
- Campaign Management:
- Plan, execute, and manage social media campaigns from concept to completion, including scheduling, posting, and monitoring performance
- Utilize analytics tools to track and report on key performance metrics, providing insights and recommendations for optimization
- Content Calendar Management:
- Develop and maintain a detailed content calendar to ensure timely and coordinated posting across all social media channels
- Schedule and launch posts in accordance with the content calendar, ensuring optimal timing and frequency for maximum engagement
- Community Engagement:
- Foster and maintain active engagement with our online community, responding to comments, messages, and mentions in a timely and professional manner
- Build relationships with influencers, partners, and brand advocates to amplify our reach and impact
- Performance Analysis:
- Analyze and interpret social media data to measure the effectiveness of content and campaigns
- Provide regular reports and actionable insights to inform future strategies and improve overall performance
Skills, Experience and Requirements
Education and Experience:
- Bachelor's degree in Marketing, Communications, or a related field
- 4+ years of experience in content creation, social media marketing, or a similar role
Skills and Qualifications:
- Proven experience as a Social Media Content Lead, Social Media Manager, or similar role
- Strong portfolio showcasing creative and impactful social media content
- Excellent written and verbal communication skills
- Proficiency in social media management and analytics tools (e.g., Hootsuite, Sprout Social, Google Analytics)
- Ability to think creatively and strategically, with a strong attention to detail
- Strong project management skills and ability to handle multiple projects simultaneously
- A passion for staying current with social media trends and technologies
Salary Ranges
Compensation: $83,950.00/Year - $119,900.00/Year
Benefits
We offer versatile health perks, including flexible spending accounts, HSA, a 401(k) Plan with company match, ESPP, career opportunities, and a flexible time away plan; all benefits can be viewed here: DISH Benefits .
The base pay range shown is a guideline. Individual total compensation will vary based on factors such as qualifications, skill level, and competencies; compensation is based on the role's location and is subject to change based on work location. Candidates need to successfully complete a pre-employment screen, which may include a drug test and DMV check.
The posting will be active for a minimum of 3 days. The active posting will continue to extend by 3 days until the position is filled.