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Marketing Technology Manager

2 hours ago


Carmel, United States Belden Inc. Full time

Overview Marketing Technology Manager. This position can be Carmel/Indianapolis based or remote. Date: Jan 20, 2026 | Location: Carmel, IN, US, 46032 | Company: Belden, Inc. Belden's Manager, Marketing Technology is a strategic and hands-on leader responsible for the overall health, optimization and evolution of the marketing technology stack. This role reports to the Sr. Director, Marketing Operations and is part of a newly formed Corporate Marketing Operations team, serving global and regional marketing teams. Well-qualified candidates will have extensive familiarity with marketing technology and experience empowering teams to leverage tools across projects and processes. The role will optimize adoption and use of existing technologies and platforms and identify new marketing technologies, including AI, to enhance marketing processes and drive innovation. The SME for all marketing technology, this position bridges marketing needs with technical solutions. Job Summary This role will optimize the adoption and use of existing technologies and platforms as well as identify new marketing technologies. This encompasses the evaluation and implementation of technology, as well as leading its adoption to ensure the marketing team operates with maximum efficiency and effectiveness. A key focus will be on leveraging technology, including Artificial Intelligence (AI), to enhance marketing processes and foster innovation across the organization. This individual will act as the primary Subject Matter Expert (SME) for all marketing technology, bridging the gap between marketing needs and technical solutions. Responsibilities Marketing Technology Strategy Champion the entire portfolio of marketing technology, ensuring optimal performance, integration and alignment with marketing and business objectives. Technologies may include CRM, MAP, DAM, Project and Workflow Management, etc. Proactively identify marketing team needs, research potential solutions and build compelling business cases for new system acquisitions or technology enhancements. Collaborate with IT and Digital Transformation on vendor assessments, selection decisions, contract negotiations and successful implementation of new marketing technologies. Technology Implementation & Adoption Lead the post-implementation phase for all marketing technologies, including development of enablement programs, training materials and ongoing support to ensure high adoption rates. Act as the primary SME for all marketing technology, providing guidance, troubleshooting and best practices to users. Technology-Driven Process Optimization Champion the strategic use of technology within the marketing department to increase efficiency, automation and improved workflows. Design robust marketing processes that integrate technology to streamline operations and enhance productivity. Continuously explore new and emerging marketing technologies to identify opportunities for competitive advantage and innovation. AI Integration & Leadership Lead marketing's AI Task Force, driving the overall AI strategy and roadmap for marketing. Lead initiatives to build and integrate AI capabilities into core marketing processes and workflows. Aid the marketing team in understanding and implementing AI solutions within their processes and workflows, fostering AI adoption. Marketing Data Governance & Quality Establish and enforce governance policies for marketing data to ensure accuracy and quality across tools and technologies. Collaborate with other departments to ensure high-quality data inputs, data flow and effective data management practices. Continuous Improvement Contribute to a culture of continuous improvement, innovation and learning within the marketing department. Stay informed on industry trends, best practices and advancements in marketing technology, AI and data governance. Qualifications Required Skills & Experience Bachelor's degree or higher in Marketing, Business Administration, Communications or Advertising (digital marketing focus), Management Information Systems or a similar field. 5-7+ years of relevant work experience within digital marketing or marketing technology. Deep marketing technology knowledge, including implementation, data integrity and lead processes. Knowledge of and curiosity for emerging technologies and how to gain efficiencies through integration into marketing processes. Ability to train colleagues and nontechnical peers on technologies to improve adoption and use of tools. Understanding of regulatory laws and policies. Excellent communication and interpersonal skills. Proven ability to work cross-functionally in a global, matrixed environment. Marketing-related certifications and system experience (e.g., Salesforce Pardot, 6Sense ABM, Google Analytics) or similar. Applicants can expect a base compensation range of $101,200 - $152,100 annually, plus benefits and additional incentives. Belden may pay more or less than the posted range based on circumstances, experience, qualifications, and location. Belden offers hybrid and remote work options where feasible and provides benefits including health/dental/vision, disability coverage, life insurance, retirement plans, paid leave, stock purchase plan, training opportunities, and a commitment to diversity, equity, inclusion and sustainability. Next steps Let’s write the next 100 years together. Join a global community striving to improve connectivity and security. Propel your story of innovation by helping Belden write the next chapter in ours. #J-18808-Ljbffr