Marketing Manager

2 weeks ago


San Diego, United States Dexcom Deutschland GmbH Full time

Marketing Manager – Email & Comms Job ID: JR Remote, San Diego, CA About Dexcom Dexcom Corporation (NASDAQ DXCM) is a pioneer and global leader in continuous glucose monitoring (CGM). Dexcom began as a small company with a big dream: To forever change how diabetes is managed. To unlock information and insights that drive better health outcomes. Here we are 25 years later, having pioneered an industry. And we're just getting started. We are broadening our vision beyond diabetes to empower people to take control of health. That means personalized, actionable insights aimed at solving important health challenges. To continue what we've started: Improving human health. Meet The Team The Digital Experience team brings Dexcom’s patient-first mission to life through thoughtful, data-driven email and digital communications. As Manager, Digital Marketing, you’ll lead the strategy and execution of patient-facing email and in‑app messaging, shaping how and when patients hear from Dexcom across key moments in their journey. This role is deeply hands‑on, requiring strong experience building automated, personalized communications using platforms like Salesforce Marketing Cloud and Marketo. Partnering closely with Product Marketing, Creative, IT, and agency teams, you’ll translate strategy into scalable, high‑impact communication programs within an Agile environment supported by Jira and Confluence. Where You Come In You support patient-facing email marketing and in‑app communications for Dexcom’s G‑Series products, helping deliver timely, relevant, and engaging experiences. You build automated email journeys and personalized communications using Salesforce Marketing Cloud to support the patient lifecycle. You ideate, plan, and manage new email and digital communications initiatives, collaborating closely with Creative, Product Marketing, and Salesforce IT teams. You coordinate and prioritize digital project tasks in Asana to ensure projects are delivered on time and with high quality. You collaborate with IT partners through regular weekly meetings to align on priorities, timelines, and technical execution. You work closely with Data Science and external agency partners to develop and refine email marketing performance reporting. You analyze web and email marketing analytics to identify insights and opportunities for continuous performance improvement. You develop testing hypotheses and implement email A/B testing to optimize engagement, conversion, and overall digital effectiveness. What Makes You Successful You have hands‑on experience building automated journeys using email marketing platforms such as Salesforce Marketing Cloud or Marketo. You have worked cross‑functionally with app and data teams to create triggered, personalized communication journeys tailored to consumer behavior. You have experience developing personalized email and/or in‑app communications within a data‑driven marketing environment. Your proficiency with digital analytics and optimization tools—including Tableau, GA4, Google Tag Manager, and A/B testing platforms such as VWO or Optimizely—enables you to drive continuous performance improvements. You demonstrate excellent verbal and written communication skills, with the ability to clearly present insights and recommendations to non‑technical stakeholders. You are experienced with project management tools such as Asana or Monday.com and can effectively manage multiple workstreams at once. Your interpersonal and diplomatic skills allow you to build trust, influence across all levels of the organization, and lead productive content strategy discussions. You have a proven track record of managing multiple projects, making smart and timely decisions, partnering cross‑functionally, delighting stakeholders, and driving measurable growth through successful content marketing strategies in fast‑paced environments. You have the ability and desire to learn quickly, work independently with minimal direction, and contribute meaningfully as part of a collaborative team. What You’ll Get A front row seat to life‑changing CGM technology. Learn about our brave #dexcomwarriors community. A full and comprehensive benefits program. Growth opportunities on a global scale. Access to career development through in‑house learning programs and/or qualified tuition reimbursement. An exciting and innovative, industry‑leading organization committed to our employees, customers, and the communities we serve. Travel Required 5‑15% Experience And Education Requirements Typically requires a Bachelor’s degree and a minimum of 8‑12 years of related experience. At this level a graduate degree may be desirable with 4 years of related experience. Flex Workplace Your primary location will be a home office. You will not have an assigned workstation and will work with your manager to determine office visit needs. You must live within commuting distance of your assigned Dexcom site (typically 75 miles/120 km). Salary $100,700.00 - $167,900.00 Seniority level Mid‑Senior level Employment type Full‑time Job function Marketing and Sales Equal Opportunity Employer An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin or protected veteran status and will not be discriminated against on the basis of disability. Dexcom’s AAP may be viewed upon request by contacting Talent Acquisition at If you are an individual with a disability and would like to request a reasonable accommodation as part of the employment selection process, please contact Dexcom Talent Acquisition at Disclaimer The information contained herein is not intended to be an all‑inclusive list of the duties and responsibilities of the job, nor are they intended to be an all‑inclusive list of the skills and abilities required to do the job. Management may, at its discretion, assign or reassign duties and responsibilities to this job at any time. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions. #J-18808-Ljbffr



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