Sr. Graphic Designer, Marketing

2 months ago

Fort Lauderdale, United States AutoNation Full time

AutoNation is one of the largest automotive retailers in the United States, offering innovative products, exceptional services, and comprehensive solutions, empowering our customers to make the best decisions for their needs. With a network of dealerships nationwide strengthened by a recognized brand, we offer a wide variety of new and used vehicles, customer financing, parts, and provide expert maintenance and repair services. Through DRV PNK, we have raised over $40 million for cancer-related causes, demonstrating our commitment to making a positive difference in the lives of our Associates, Customers, and the communities we serve.

So what do you say? Are you ready to be part of something big?

The Sr. Graphic Designer will be responsible for creating engaging and on-brand graphics for a variety of media. This role will conceptualize and produce impactful and compelling designs while maintaining brand integrity. The Sr. Graphic Designer will play a crucial role in representing AutoNation and its offerings to our customers, ensuring consistency and impact across all Marketing channels. The position will act as the primary creative designer and developer of marketing communications materials utilized by corporate, region and store teams.

Organizational Relationships:

The graphic designer will interact internally with the broader Brand Team, Marketing Channels, and other Corporate Department Leads. Externally, the designer will engage with creative vendors and agencies utilized by the Marketing team.

 

Job Responsibilities:

  • Concept and design creative/marketing materials, including but not limited to: flyers, ads, banners, emails, packaging, brochures, social images and graphics, etc.
  • Develop illustrations, logos, graphics, animations, story boards, and more using the appropriate brand elements and layouts
  • Create, edit, and optimize images using Photoshop and other design software
  • Analyze design briefs, determine requirements, and produce brand-compliant designs
  • Adhere to Brand Operations Team SLAs and meet agreed-upon deadlines
  • Collaborate closely within the team and cross-functionally to ensure timely delivery of creative work that aligns with business objectives
  • Prepare mockups and first drafts, test creative concepts across various media, incorporate feedback and present refined ideas
  • Master an understanding of AutoNation’s brand platform, creative vision, brand guidelines, as well as OEM guidelines and compliance parameters
  • Provide ongoing creative direction to external vendors and agencies
  • Maintain visual consistency across all channels and deliverables
  • Conceptualize and effectively execute visual ideas from concept through to completion
  • Perform any other duties as assigned

Qualifications:

  • Bachelor’s degree in design, Fine Arts or related field is preferred
  • 4 – 6 years of proven graphic design experience
  • A strong portfolio showcasing previous design projects, campaigns, illustrations, or other work
  • Proficient in Adobe Creative Cloud products including Photoshop, Illustrator, HTML and InDesign
  • Typography knowledge
  • Computer fluency in Mac and PC
  • Strong understanding of browser capabilities
  • Strong grasp of designing with brand style guidelines
  • Proactive approach with keen attention to detail
  • Ability to work in a fast-paced environment
  • Capable of managing multiple projects concurrently
  • Excellent communication skills              

Next Possible Position:

  • Graphic Design Manager

Physical Requirements:

  • Business travel (up to 30%)
  • Standard office environment



Exciting Benefits and Perks Await You:

  • Competitive compensation and 401k matching

  • Enjoy a healthy work-life balance with insurance plans (health, dental, vision) and maternity benefits

  • Exclusive RX Pet program offering discounts on medications

  • Associate purchase and discount programs for new and pre-owned vehicles, services, parts, collision, accessories, and AutoGear

  • Access amazing deals and discounts through YouDecide, a website with offers from top providers and retailers

  • Join our DRVPNK mission to raise and donate millions of dollars to cancer research and treatment, partnering with cancer charities nationwide

AutoNation is committed to creating a diverse, equitable, and inclusive environment in our workplace and the services we provide. We welcome candidates from all backgrounds who are passionate about making a positive impact. Even if you do not meet every requirement, we encourage you to apply. Join our team and help us foster a culture of belonging while contributing to our revolutionary work in the automotive industry. We value innovation, teamwork, and a commitment to making a positive impact in the world.

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