Senior Global E-commerce Merchandising Coordinator

2 weeks ago

Denver, United States Rhino-Rack Full time

About Rhino-Rack

Rhino-Rack, a leader in the automotive accessory market, is known for its innovative and robust solutions for vehicles. Alongside our sister brands Maxtrax and TRED, we are committed to enhancing the outdoor and adventure experiences for our customers across Australia and New Zealand. We are currently seeking a highly motivated and skilled E-commerce Strategist to join our dynamic team.


Description

As the Senior Global E-commerce Merchandising Coordinator, you will be responsible for managing various aspects of ecommerce operations, including sales forecasting, product management, content optimization, marketing collaboration, customer experience enhancement, inventory management, logistics optimization, and marketplace expansion.


Key Responsibilities

· Execute strategies to maximize online sales across all our digital platforms for Rhino Rack, Maxtrax, and TRED.

· Develop and manage accurate monthly sales forecasts for each brand across different regions, adjusting strategies based on market trends and historical data.

· Oversee a rolling monthly product forecast, ensuring optimal inventory levels that meet consumer demand, minimizing stockouts and overstock situations.

· Use insights to recommend product positioning and pricing strategies that drive sales.

· Plan and execute expansion into marketplaces, managing product pricing, promotional strategy, forecasting, and sales for all marketplaces.

· Collaborate with the product engineering and brand marketing teams to ensure that our websites feature high-quality, engaging, and informative product content that enhances the customer experience.

· Provide insights and recommendations to the digital marketing lead on website functionality improvements to facilitate product discovery and enhance user experience.

· Work closely with the marketing and sales teams to create and manage a comprehensive yearly calendar for new product launches and promotions, aligning with overall business objectives. Ensure seamless execution of campaigns across all digital channels.

· Partner with customer service teams to identify and address customer pain points during the online browsing and purchasing process, incorporating feedback into website content and functionality improvements.

· Coordinate with warehouse teams to ensure e-commerce inventory availability aligns with sales forecasts, facilitating smooth and efficient order fulfillment.

· Implement a robust weekly reporting system for key sales metrics, analyze data to derive actionable insights, and recommend actions accordingly to optimize performance.

· Engage with operational teams to identify and implement logistical efficiencies that improve customer service while reducing costs, including exploring innovative shipping solutions and optimizing supply chain processes.

· Stay abreast of industry trends, competitor activities, and emerging technologies to recommend and implement innovative e-commerce solutions.


Requirements

· Bachelor’s degree in business, Marketing, or related field.

· Minimum 5 years of experience in ecommerce merchandising or a similar role, preferably with a focus on outdoor adventure products.

· Strong analytical skills, with a proven track record in sales and inventory forecasting.

· Excellent communication and collaboration abilities, capable of working with cross-functional teams to achieve business goals.

· Capability to thrive in a fast-paced setting, swiftly providing solutions with a proactive approach to tackling challenges.

· Deep understanding of digital marketing strategies and ecommerce platforms.

· Familiarity with customer service principles and practices, particularly in an online environment.

· Passion for outdoor adventure and a good understanding of related products.

· Creative thinker with the ability to develop innovative strategies to drive brand growth and customer engagement.

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