Junior Copywriter

Industry: Engineering (manufacturing, greenhouses, agriculture)

Position: Junior Copywriter

Team structure: Reporting to the director of marketing and working on a team of 10+ in creative/marketing

Location: South Windsor, CT (onsite 5x)

Must Haves:

• Solid portfolio or writing samples is a must
• Degree in Marketing, English, Journalism or related is a must
• Internship experience or 1 year+
• Industry experience would be great, but not required
• Social, web, blogs, press releases, etc.

Salary: 40-45k

Benefits: Dental, Health, Vision, Short/Long term, Tuition reimbursement for continued education

Essential Duties and Responsibilities

• Write and produce industry-specific articles that can increase brand exposure through publication on the web and in magazines.
• Write new product copy, blogs, press releases, brochures, case studies and more.
• Create engaging copy for our eblast campaigns that delivers consistent results.
• Proof all copy that’s utilized by the Marketing Department.
• Maintain our social media accounts and deliver content that helps convert followers into customers.
• Assist content and keyword strategy.
• Perform on-going keyword discovery and integrate into web copy to improve on page SEO.
• Track, report and analyze website analytics.
• Work with others to create engaging ad copy that converts to sales or legitimate leads.
• As a Junior Copywriter you will work with the Creative Team and write copy on new agricultural and horticultural products.
• Work with a web team to keep content fresh and updated.
• Other duties as assigned.