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Product Manager

1 month ago

Austin, United States Abbott Full time

The Opportunity

Our Neuromodulation business includes implantable devices compatible with mobile technology to help people who suffer from chronic pain and movement disorders. These non-opioid therapies allow us to provide interventional pain therapy to patients throughout the pain continuum.

Our location in Austin, TX, currently has an opportunity for a Product Manager - Downstream CPT.  

What You’ll Work On

Serves as the voice of the patient, clinician, and sale rep on development programs. Backs positions and decisions with data and current market knowledge.

Develops and owns customer requirements, and provides benchmark analysis vs. competitive solutions.

Performs market research, competitive analysis, forecasting and ROI for justification of features and improvements

Regularly conducts qualitative and quantitative research that defines an insight-driven product roadmap

Sets growth vision for therapy area, identifies unmet needs and new markets, advocates for solutions, builds business cases, and secures organizational support for the roadmap.

Contributes to annual marketing plan by providing segmentation of the market, targeting and positioning, and all aspects of the marketing mix (product, place/distribution, price, and integrated marketing/promotion).

Leads global commercial launch planning and execution for new products and indications

Ownership of portfolio lifecycle management including clinical data planning, inventory and pricing strategy, competitive planning, market expansion & exit assessments

Represents the business during product demonstrations, testing programs, advisory boards, and across various congresses and events.

Required Qualifications

Bachelor's Degree

5+ years of product marketing and commercial launch experience within medical device or similar industry, with at least 2 years of commercial marketing experience.

Preferred Qualifications

Project management skills—ability to manage complex projects and programs. Ability to pull the appropriate level, functional and geographic functions together to support initiatives

Self-motivated, team player with learning agility

Strategic thinker with analytical approach to problem solving and prioritization.

Understanding of product requirements definition, prioritization, and business case development

Excellent written and verbal communication, and ability to adapt style and message to various audiences. 

Strong clinical marketing skills – effectively use clinical data to support and drive key marketing claims across a wide variety of customer segments

Knowledge/experience with customer base – pain management specialists, neurosurgeons, orthopedic spine surgeons

Experience with implantable devices

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