Intern, Marketing

4 weeks ago

Syracuse, United States Legends Full time

LEGENDS

Founded in , Legends is a premium experiences company with more than , full-time and , seasonal team members globally. Legends has six divisions operating worldwide - Global Planning, Global Sales, Hospitality, Global Partnerships, Global Merchandise, and Global Technology Solutions - offering clients and partners a -degree service solution platform to elevate their brand and execute their vision. Currently, Legends works with marquee clients across business verticals including professional sports; collegiate; attractions; entertainment; and conventions and leisure. We are the industry leaders in designing, planning, and realizing exceptional experiences in sports and entertainment.

VENUE/PROJECT DESCRIPTION

Syracuse Athletics and Legends announced a -year partnership that will integrate data and analytics, marketing, ‘Cuse Athletics Fund annual giving, premium seating, and general ticket sales initiatives into a single revenue-driven approach. Legends will support the ‘Cuse Athletics Fund annual fundraising program. Legends’ unique fundraising platform, an essential service embraced by higher education, identifies effective fan and donor engagement strategies to amplify philanthropic giving and other opportunities. The partnership will also ensure that the Orange build upon their legacy of supporting student-athletes in the classroom and on the playing fields. Legends will also team with Syracuse University’s Falk College of Sport & Human Dynamics to provide education, mentorship, and career opportunities to students.

THE ROLE

This opportunity is open for candidates who can work on-site at the Syracuse Athletics offices from June – August , with potential extension into the Fall semester. Hours range from - hours per week. The Marketing Intern is principally responsible for assisting our Manager of Marketing, Content and Strategy with conceptualizing, writing, and editing creative content to support Syracuse Athletics’ sales and marketing efforts. Examples include sales content, email copy & design, social media content, digital ads, and more.

ESSENTIAL FUNCTIONS

Support the creation and editing of emails, social media, data capture, and other media for assigned marketing projects. Create and maintain a content database, organizing assets such as copy, images, articles, and graphics for easy access and use. Monitor and analyze email and social media performance metrics to identify areas for improvement and optimize future campaigns. Assist with managing weekly tasks within the team. Develop specific marketing copy for email, social, radio, and TV campaigns. Identify and aggregate existing Syracuse Athletics content to leverage in marketing campaigns. Available to work nights and weekends as needed to gather photos and videos at Syracuse Athletic events, including gamedays and special events as credentialed personnel.

QUALIFICATIONS

To perform this job successfully, the candidate must be able to perform each essential duty below at the highest levels. The requirements listed below are representative of the knowledge, skill, and/or ability required.

Has a degree or is pursuing a degree in a major/program of the following: Multimedia, Digital Media, Sports Marketing, Videography/Photography, etc. Experience in creating written, visual, or multimedia content for various platforms, including, social media, websites, email newsletters. Basic understanding of using analytics tools (, TM Engagement, Meta insights, Google Analytics etc.) to measure and track performance. An ability to deliver exceptional work by set weekly deadlines. An interest in marketing for collegiate sports. Excellent interpersonal and collaborative skills. An ability to receive and implement feedback from several stakeholders. Thrives in a fast-paced environment. Able to work on-site at the Syracuse Athletics offices.

BENEFITS

$ per hour Work in a fun, exciting environment. Gain hands-on experience and grow knowledge base. Collaborate with experienced industry professionals.

WORKING CONDITIONS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to sit, talk, hear, use hands to finger, and handle controls. The employee frequently is required to reach with hands and arms. The employee is required to stand, walk, and stoop. Specific vision abilities required by this job include close vision and the ability to adjust focus.

Legends is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, disability, or genetic information.

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