Digital Marketer

4 months ago

Chelsea, United States TriGem Solutions Full time
We are a hiring for a leading manufacturer specializing in Paint Protection Film and Window Films for automotive applications. Committed to innovation and quality, we serve a global customer base with products that enhance vehicle aesthetics, protection, and functionality.

Role Overview:
We are looking for an experienced Digital Marketing Manager to lead the digital strategy and execution. In this role, you will collaborate with cross-functional teams to drive digital growth, enhance brand awareness, and optimize customer engagement through various digital channels.

Responsibilities:
  • Develop and execute targeted regional lead generation and advertising campaigns across digital platforms to drive qualified leads and increase brand visibility.
  • Manage and optimize our company website, focusing on user experience (UX) enhancements and collaborating with the Content Manager to ensure fresh and engaging content.
  • Implement SEO strategies, including keyword and backlink strategies, to improve organic search rankings and website visibility.
  • Oversee our social media presence, devising strategies to maximize reach and engagement, and ensuring consistent content scheduling.
  •  Utilize email automation tools and CRM systems to nurture leads and customers throughout the buyer journey.
  • Regularly analyze and report on campaign performance using tools such as Google Analytics, optimizing strategies based on data insights.
  • Stay informed about industry trends and digital marketing best practices to keep our strategy innovative and effective.


RequirementsSkills & Experience:
  • Minimum 5 years of digital marketing experience, with a strong focus on website management, SEO, social media, digital advertising, and analytics.
  • Proficiency in digital marketing tools, including SEO tools, CMS platforms, social media management, email automation, etc.
  • Excellent analytical skills with a proven ability to interpret data and derive actionable insights using Google Analytics.
  • Thorough understanding of GDPR regulations and digital marketing compliance.
  • Deep knowledge of digital marketing trends and best practices, with a proactive approach to learning and implementing new techniques.
  • Exceptional communication skills, both written and verbal, with strong organizational and project management abilities.
  • Ability to thrive in a fast-paced, collaborative environment, with a high level of attention to detail.


Benefits
  • Discretionary Bonus Scheme
  • Flexible working arrangements, including remote work options
  • Volunteering Leave
  • Social events and additional perks