Senior Graphic Designer

1 month ago

New York, United States Mediabistro Full time

Sienna Charles, a leading luxury travel and lifestyle company, seeks a skilled UX/UI & Email Designer to join our team. You will play a pivotal role in enhancing our digital platforms and elevating user experiences.


Key Responsibilities:

  • Create wireframes, prototypes, and mockups to visualize design concepts and user flows.
  • Conduct usability testing to validate design choices and iterate on designs based on user feedback.
  • Develop visually appealing and user-friendly email newsletters, maximizing template efficiency and ensuring alignment with brand guidelines.
  • Test renderings across multiple email clients and ensure messages are mobile-friendly.
  • Recommend opportunities to optimize email creative and campaigns based on results of executed emails (e.g., open rates, click-thru rates).
  • Design engaging social media content to maintain brand consistency and elevate our online presence.
  • Collaborate with the marketing team to create compelling visuals for digital advertising campaigns and other marketing materials.


Requirements:

  • Proven experience as a UX/UI and Email Designer or similar role, with a strong portfolio showcasing previous design projects and a keen eye for aesthetics.
  • Solid understanding of user-centered design principles and best practices.
  • Excellent communication and collaboration skills to effectively work with cross-functional teams.
  • Familiarity with HTML, CSS, and front-end development principles is a plus, along with high proficiency in design tools such as Adobe Photoshop, Adobe Illustrator, Canva, Figma, and others.
  • Experience working with marketing platforms like HubSpot and a deep understanding of main marketing channels and platforms, including Google Ads, Social Media, and Email Campaigns, is preferred.
  • Meticulous attention to detail
  • Degree in Graphic Design, Graphic Arts, or Web Design is preferred.
  • Experience with app design is an advantage.


Persona Fit:

  • Persuasive and Hungry: Being able to be laser focussed on achieving and exceeding goals all while maintaining a high level of professionalism.
  • Strategic and Creative: Looking at things differently or being creative about your approach -not satisfied with the status quo. Always prepare by researching before approaching a problem to solve.


If the above describes you well and are attributes that come naturally to you, this would be a good indicator that you are right for the role.


Timezone:

This role would require working primarily during EST business hours.


Why Sienna Charles:

  • Sienna Charles offers a fast-paced and engaging workplace with a strong passion for learning and improvement. It is a smaller team, providing the opportunity for you to work directly with the CEO while having a significant impact on the company's direction and growth. We are looking for someone to be a part of the team who owns their tasks and life.

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