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General Manager

3 months ago

Granite Bay, United States Crunch Fitness Full time

Crunch is a No Judgment Gym that believes in making serious exercise fun by fusing fitness and entertainment.  

Looking to combine work, fitness and fun? Working at Crunch is more than a job, it’s an opportunity to inspire others to reach their fitness goals. Our ‘No Judgments’ philosophy attracts a diverse and welcoming group of professionals and makes Crunch an amazing company to work for. 

We are looking for energetic people who want to work at a fun, high paced gym. If you are that person, then Crunch wants you 

Benefits/ Perks: 

  • Great facilities with functional training areas, premier strength equipment, top-of-the-line cardio equipment and more 
  • Competitive compensation plan plus Bonus potential 
  • Complimentary CPR/AED Re-certifications 
  • Benefits including group health insurance, disability insurance, life insurance, time-off benefits like vacation and holidays, and others 
  • Complimentary Crunch gym membership 
  • Discounts on services, products, and much more 

General Manager Responsibilities: 

Administration/Organization 

  • Demonstrate a working knowledge of all standard operating procedures and policies that pertain to the club and company 
  • Communicate and implement company policies and procedures to employees 
  • Encourage staff to work as a team and be productive 
  • Illustrate an ability to make decisions 
  • Recruit and hire the highest possible caliber of staff 

Sales/Revenue Management 

  • Demonstrate the ability to lead, motivate, and manage sales team 
  • Achieve desired sales and net membership goals 
  • Achieve desired revenue goals through the leadership and motivation of employees 
  • Implement and support company programs and promotion to help generate new sales leads for optimum new membership growth 
  • Ensure that Sales Team maintains proper tracking forms and the daily leads 
  • Ensure that all promotions are effectively communicated to the sales Team and all other appropriate staff 
  • Ensure ongoing prospecting and generation of leads through membership advisors efforts versus reliance of company marketing 
  • Review sales-related written communication such as proposal, letters and promotional pieces for effectiveness, spelling, accuracy and distribution 
  • Ensure the Sales Manager is facilitating weekly Sales meeting with Membership Advisors to discuss and review current strategies, promotions, prospecting and plans of action 
  • Ensure that the sales staff has a high level of knowledge about the clubs programs, facilities and equipment 
  • Ensure sales planners are completed and percentages are analyzed 
  • Emphasize importance of sales staff involvement in the community and neighborhood businesses 

Personal Training/Revenue Management 

  • Achieve desired personal training revenue and session production goals 
  • Facilitate integration of Personal Training products into point of sale presentations to maximize the number of orientation sessions scheduled and packages sold 

Operations 

  • Coordinate and work within company’s support functions of Fitness, Sales and Marketing, Accounting, Information Technology 
  • Support personnel related problems or difficulties by following company procedure and documentation 
  • Resolve member complaints in an expeditious and tactful manner following company procedure and documentation 
  • Promote a professional and welcoming atmosphere that enhances the quality of service and care offered to the members 
  • Ensure the club meets standards for cleanliness, maintenance, safety, security, and physical plant operations 
  • Ensure visible maintenance items are repaired promptly, proper signage is posted and if possible out of service equipment removed from the floor 
  • Reinforce to staff the cleanliness is everyone’s responsibility, not just the maintenance staff 
  • Assist in the processing/submission and approval of payroll 

Financial 

  • Implement “recovery plan” when locations are not achieving desired financial results. 
  • Exhibit an understanding of budgets and income statements 
  • Establish controls of expenses and purchasing of club supplies 
  • Display an ability to keep expenses at or below budget 
  • Demonstrate an ability to articulate variances in revenue/sales/expenses versus budget 

Leadership/Motivation 

  • Serve as a role model for employees 
  • Communicate effectively by holding weekly and individual meeting with all key club personnel 
  • Provide an inspirational environment that welcomes honest feedback from employees and takes action to ensure a quality, working environment. 

Accountabilities 

  • Implement and support company programs and promotion to help generate new sales leads for optimum new membership growth 
  • Oversees expense goals by managing payroll and general and administrative expenses 
  • Ensure that the clubs meet Crunch standards for cleanliness, maintenance, safety, security and physical plant operations 
  • Keep current in knowledge of key competitors 
  • Conduct frequent walk-throughs 

Measurement Standards 

  • Successful management of all financial budgetary goals 
  • Ensure standards of clubs cleanliness and customer service excellence 
  • Demonstrate professionalism by leading by example 
  • Membership retention 
  • Timely completion of assigned tasks and projects 
  • Follow all policies and procedures in Employee Handbook 
  • Above description may be subject to change or alteration at any time                       

Requirements: 

  • 4 year college degree preferred compliance 
  • 4 years club management experience preferred 

Special Skills: 

  • Excellent written and verbal communication 
  • Creative management techniques 
  • Strong organizational skills 
  • Strong leadership skills 
  • Strong administrative skills 
  • Strong customer service skills 
  • Strong computer skills – Excel, Word 

Crunch provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.  


$66,560/per year, plus commission and bonus potential