National Marketing Specialist

Description:

Our not-so-secret sauce.

Award-winning, inclusive, Top Workplace culture doesn’t happen overnight. It’s a result of hard work by extraordinary people. More than 11,000 of the industry’s brightest talent drive our efforts to deliver purposeful work and meaningful impact every day. Learn more about what makes us different and how you can thrive as a National Marketing Specialist at MMA. 

Marsh McLennan Agency (MMA) provides business insurance, employee health & benefits, retirement, and private client insurance solutions to organizations and individuals seeking limitless possibilities. With 200+ offices across North America, we combine the personalized service model of a local consultant with the global resources of the world’s leading professional services firm, Marsh McLennan (NYSE: MMC).

A day in the life. 

As our National Marketing Specialist on the National Marketing Strategy Team, you’ll support and execute business development and marketing initiatives to raise the profile of the Marsh McLennan Agency (MMA) brand. You’ll also serve as a strategic partner to our business line and growth marketers in the development, execution, and administration of marketing programs and projects, with and without direct supervision. Your specific responsibilities would include:

• Supporting team initiatives: You’ll conduct research, coordinate efforts, and assist the team in developing tailored strategies, approaches, and materials to help us grow our business.
• Strategizing and supporting the launch of national products and solutions: You will oversee the creation of campaign assets, working with different teams and project managers to coordinate and complete materials that will make our launches successful.
• Assisting with business line marketing efforts: You will provide marketing support to specific practice groups and business line managers, collaborating with thought leaders to plan content and enhance our business development and marketing efforts and to drive regional awareness and engagement.
• Assisting with cross-selling and upselling strategy: You’ll contribute to initiatives aimed at increasing customer lifetime value and revenue through targeted marketing campaigns and personalized messaging.
• Performing special projects as assigned: You are always ready to tackle unique projects and contribute to the success of our team.

Our future colleague.

We’d love to meet you if your professional track record includes these skills:
• Strong writing and editing skills, with a portfolio of writing samples to demonstrate ability.
• Demonstrated project management capabilities to handle tight deadlines, shifting priorities, and the ability to find creative solutions. Experience working within an executive team.
• Establish and cultivate positive relationships with key stakeholders, building strong connections with important individuals in our business to create an environment that fosters shared objectives.
• Knowledge of core marketing principles including internal communications, external communications, branding, social media, channel strategy, and audience development.
• Planning and monitoring omnichannel experiences across various channels such as SEO, SEM, social media, events, email, and direct mail.
• Excellent communication and presentation skills.

These additional qualifications are a plus, but not required to apply:
• Undergraduate degree in marketing, communications, business or related area preferred.
• Minimum of 5 years of relevant marketing experience, preferably working with an industry-based audience and products/solutions.
• 1-2 years of experience in a marketing role within the Business Insurance industry
• Strong computer skills and proficiency with MS Word, Excel, PowerPoint and basic understanding of Agency Management and CRM tools. 

We know there are excellent candidates who might not check all of these boxes. Don’t be shy. If you’re close, we’d be very interested in meeting you.

Valuable benefits.

We value and respect the impact our colleagues make every day both inside and outside our organization. We’ve built a culture that promotes colleague well-being through robust benefit programs and resources, encourages professional and personal development, and celebrates opportunities to pursue the projects and causes that give colleagues fulfilment outside of work.

Some benefits included in this role are:
• Generous time off, including personal and volunteering
• Tuition reimbursement and professional development opportunities
• Remote work
• Charitable contribution match programs
• Stock purchase opportunities