Aftermarket Product Marketing Manager

1 month ago

Waterloo, United States Trek Bicycle Corporation Full time

Job Description

Trek is seeking an Aftermarket Product Marketing Manager to grow and support aftermarket product categories. The key focus for this position will be on top-notch product launches as well as driving and maintaining the best product website for a diverse line of products, including both B2B and B2C. This position will work closely with multiple groups (product, marketing, content, creative, web tech, digital, retail, global, engineering, and sales teams).

The right candidate will be able to balance multiple tasks with great attention to detail and have the ability to prioritize and complete projects efficiently. Additionally, this person will bring strong will, humility, and vision to lead. This position is located at Trek’s headquarters in Waterloo, WI and reports directly to the Aftermarket Product Marketing Director. 

 
Position Responsibilities  

Create and execute on global aftermarket product category marketing and web plans  Launch new products B2B and B2C, and help drive and maintain a best-in-class digital experience  Ensure product copy, images, tech, and spec all are entered into content systems accurately and timely  Manage website categories and content with a clear vision and focus on the consumer experience  Lead multiple product categories by being an expert at developing a strategy to enhance the customer experience and journey  Assign metadata and cross-merchandising opportunities with bicycle and aftermarket product catalogs  Work across multiple groups to take a task from start to finish Track, organize, and distribute product sample orders for photography, tradeshows, and various bicycle brand needs  Coordinate photo and video asset capture plans, priorities, and assignments  Collect and distribute products and information for key media outlets and track results 

Position Requirements  

Expert global bike product and accessories knowledge  Great organizational skills and be highly attentive to detail  Excellent verbal, written and communication skills  Ability to provide great vision and execute on it through to completion  Extremely customer service oriented and excel in a fast-paced fun environment 

Trek Benefits:

• Flexible and fun company culture
• Competitive health care
• PPO & HDHP medical plan options, Dental insurance, Vision insurance
• Flexible Spending Accounts (FSA)
• Free life insurance & optional term life insurance
• Competitive vacation package
• 401(k) with match and Employee Stock Ownership Plans (ESOP)
• 12 weeks of maternity leave with 100% pay
• Flexible holiday schedule – 10 company holidays
• Tuition Reimbursement up to $15,000 (Undergraduate & Masters programs)
• Employee discounts on all product
• Deep partner retail discounts



We are an Equal Employment Opportunity (“EEO”) Employer.

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