Digital Marketing Manager
4 weeks ago
About the job Digital Marketing Manager - US Candidates Only
In collaboration with our client, a prestigious international beauty brand, Brick Executive Search is seeking a dedicated Digital Marketing Specialist. This role is pivotal in advancing their D2C eCommerce endeavors, with a specialized focus on email marketing and copywriting. It offers a dynamic and evolving opportunity for growth within the thriving beauty industry.
Embedded within the business, this position encompasses various departments, requiring the ideal candidate to excel in a small-team environment and adeptly manage diverse responsibilities. By collaborating with cross-functional stakeholders, the role ensures timely project delivery through meticulous project management and execution.
Responsibilities:
- Craft compelling and impactful copy for a range of marketing materials, with a primary emphasis on emails and SMS. Additionally, contribute to website content, paid media, and training guides.
- Foster close collaboration with the eCommerce Marketing Manager, Social Media Manager, and Creative team to brainstorm and develop campaign assets.
- Oversee the email calendar for both D2C and B2B segments, ensuring consistency and effectiveness.
- Provide support to the Social Media Manager across all platforms, including scheduling posts, engaging with messages/comments, and generating insightful reports.
- Deliver comprehensive reporting and analysis on eCommerce site performance and campaign KPIs to inform strategic decisions.
- Participate actively in relevant meetings and calls, capturing detailed meeting notes for effective follow-up and coordination.
- Manage the distribution of ads and other marketing assets (both print and digital) to various outlets and publications.
- Possess a minimum of 5 years of Digital Marketing experience, with a strong focus on copywriting and email marketing management.
- Demonstrate proficiency in digital marketing strategies and tactics, with hands-on experience using Shopify.
- Exhibit strong problem-solving abilities and analytical skills to navigate complex challenges.
- Thrive in a fast-paced, deadline-driven environment, adept at multitasking and managing multiple projects concurrently.
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