Brand Manager

2 weeks ago

Roswell, United States Royal Oak Full time
Company Overview:

Royal Oak Enterprises, LLC is a leading manufacturer and marketer of branded and private label charcoal, manufactured fire logs, fire building products, matches and toothpicks. In addition, the Company also manufactures railroad cross ties, which strengthens our relationship with our suppliers in the charcoal business. We offer a full suite of grilling products including charcoal briquettes, all-natural lump charcoal, fire starters along with the Pine Mountain fire building brand, the Diamond brand, and the Specialty Wood products brand. These are market leading brands within their respective categories and are stocked nationally at multiple retailers.

Position Summary:

We are looking for a Brand Manager to join our marketing team in Roswell, GA to lead our Pine Mountain and Diamond brands. The Brand Manager leads brand strategy and manages the P&L to drive profitable growth of our branded and private label portfolio across retail channels. Responsible for developing consumer, brand, category, product launch and communication strategies within the organization and delivering results against those initiatives. The Brand Manager executes their business unit strategy on a day-to-day basis. As a key leader of the business, you are integrated into the daily operations of the business unit to make decisions and drive action to deliver on the needs of the consumer. In this role, you are responsible for coordinating with cross-functional teams and influencing outcomes to develop and implement strategic projects.

Job Responsibilities:

  • P&L Responsibility
    • Responsible for hitting company sales target and profitability goals.
  • Business Unit & Brand Strategy
    • Implement long-term updates for Objectives, Goals, Strategies & Measures for the business unit.
    • Lead the development of all owned brand content including product packaging, websites, product images, videos, copy, infographics, and more.
  • 4P Planning & Execution
    • Analyze data, including sales results, consumer insights, market research, and category trends, to identify business insights that inform strategies to grow your business.
    • Define product priority, pricing, promotion, preferred shelf placement and merchandising plans.
  • Sales Collaboration
    • Work with the Sales team to develop Customer presentations, Category/POS insights and creating Ecommerce content.
    • Assist with planning & forecasting through the S&OP process.
  • Advertising & Consumer Communications
    • Develop brand and product communications marketing plans and work to implement & execute with internal teams and our media agency of record for paid media.
    • Establish advertising benchmarks, marketing budgets, KPIs and reporting.
  • Market Data Trends & Analysis
    • Reporting category and brand level trends for the market and by customer.
    • Leverage market data for customer presentations, new product development, and business planning.
  • Innovation & New Product Launches
    • Manage your portfolio of products through various states of the product lifecycle including new product innovation from ideation to commercialization and product management from go to market strategies to product maturity.
    • Provide market and consumer insights to guide new product development priorities.
    • Develop launch plans including sales presentations, media activation, and internal forecasts.
To thrive in this role, you must:
  • Understand the ins and outs of a P&L in order to evaluate and manipulate it to align strategies within the marketing mix to deliver profitable results.
  • Possess passion and curiosity to continuously seek out opportunities and ideas to strengthen your brand(s) and grow your business.
  • Have a bias for action to quickly adapt and execute on the needs of the business while being comfortable challenging the status quo.
  • Leverage first party and third-party consumer research to understand and articulate the voice of the consumer within the organization to deliver on strategies to satisfy their needs.
  • Be the expert on your portfolio of products and projects with the ability to effectively communicate and collaborate with cross-functional partners within sales, supply chain, research and development, communications, finance and market research.
  • Analyze and manipulate data within Circana, Excel and Tableau to uncover insights and provide opinions on marketplace dynamics, competitive analysis, promotion and pricing evaluation.
What makes this role unique from others:
  • Entrepreneurial spirit, you will have the ability to define ideas and champion those ideas throughout the organization including consistent interactions with the Senior Leadership Team.
The perfect person will have:
  • Bachelor's Degree in Marketing and preferably MBA with a concentration in Marketing.
  • 3-5 years' experience with a combination of Brand Management/Trade Marketing/Sales experience.
  • Extensive project management experience and proven ability to multitask.
Physical Requirements and Work Environment:
  • Ability to [sit or stand] for extended periods of time.
  • Ability to work overtime as needed.
  • Casual office environment.


Royal Oak Enterprises, LLC is an equal opportunity employer. We celebrate diversity and are committed to creating an all-inclusive environment

We are interested in every qualified candidate who is eligible to work in the United States. However, we are not able to sponsor visas.

  • Brand Manager

    5 days ago

    Roswell, United States Royal Oak Full time

    Company Overview:Royal Oak Enterprises, LLC is a leading manufacturer and marketer of branded and private label charcoal, manufactured fire logs, fire building products, matches and toothpicks.In addition, the Company also manufactures railroad cross ties, which strengthens our relationship with our suppliers in the charcoal business. We offer a full suite...

  • Marketing Intern

    7 days ago

    Roswell, United States Royal Oak Full time

    Company Overview: Royal Oak Enterprises, LLC is a leading manufacturer and marketer of branded and private label charcoal, manufactured fire logs, fire building products, matches and toothpicks.In addition, the Company also manufactures railroad cross ties, which strengthens our relationship with our suppliers in the charcoal business.We offer a full suite...

  • Customer Relations Manager

    1 week ago

    Roswell, United States 1Connect Consulting Full time

    Are you a dedicated, self-driven individual with a passion for providing outstanding customer support? Do you have a reputation for consistently prioritizing customer satisfaction? If so, we are looking for you to join our team as an Entry Level Customer Relations Manager. Our mission is to foster positive relationships with our customers and donors,...

  • Logistics Intern

    5 days ago

    Roswell, United States Royal Oak Full time

    Company Overview: Royal Oak Enterprises, LLC is a leading manufacturer and marketer of branded and private label charcoal, manufactured fire logs, fire building products, matches and toothpicks.In addition, the Company also manufactures railroad cross ties, which strengthens our relationship with our suppliers in the charcoal business.We offer a full suite...

  • Supply Chain Intern

    5 days ago

    Roswell, United States Royal Oak Full time

    Company Overview: Royal Oak Enterprises, LLC is a leading manufacturer and marketer of branded and private label charcoal, manufactured fire logs, fire building products, matches and toothpicks.In addition, the Company also manufactures railroad cross ties, which strengthens our relationship with our suppliers in the charcoal business.We offer a full suite...

  • Human Resources Intern

    4 weeks ago

    Roswell, United States Royal Oak Full time

    Company Overview: Royal Oak Enterprises, LLC is a leading manufacturer and marketer of branded and private label charcoal, manufactured fire logs, fire building products, matches and toothpicks.In addition, the Company also manufactures railroad cross ties, which strengthens our relationship with our suppliers in the charcoal business.We offer a full suite...

  • Logistics Analyst

    3 weeks ago

    Roswell, United States Royal Oak Full time

    Company Overview: Royal Oak Enterprises, LLC is a leading manufacturer and marketer of branded and private label charcoal, manufactured fire logs, fire building products, matches and toothpicks.In addition, the Company also manufactures railroad cross ties, which strengthens our relationship with our suppliers in the charcoal industry.We offer a full suite...

  • Arby's Area Supervisor of New Mexico

    2 weeks ago

    Roswell, United States Arby's Full time

    As a Area Supervisor, you will be the leader of your restaurant's Success! You will lead your Restaurant Management Team and Team Members through performance, engagement, and training initiatives. Great hiring, training, and retention are key to reach sales and profit goals. You will be responsible for ensuring your restaurant is delivering top result You...

  • Arby's Area Supervisor of New Mexico

    4 weeks ago

    Roswell, United States Arby's Full time

    As a Area Supervisor, you will be the leader of your restaurant's Success! You will lead your Restaurant Management Team and Team Members through performance, engagement, and training initiatives. Great hiring, training, and retention are key to reach sales and profit goals. You will be responsible for ensuring your restaurant is delivering top result You...

  • Arby's Area Supervisor of New Mexico

    1 month ago

    Roswell, New Mexico, United States Arbys Full time

    As a Area Supervisor, you will be the leader of your restaurant's Success You will lead your Restaurant Management Team and Team Members through performance, engagement, and training initiatives. Great hiring, training, and retention are key to reach sales and profit goals. You will be responsible for ensuring your restaurant is delivering top resultYou know...

  • Digital Marketing Sales Manager

    2 weeks ago

    Roswell, United States GoPayhawk Full time

    **Digital Marketing Sales Manager** at PayHawk Roswell, GA PayHawk, a payment solutions company, is looking for a **Digital Marketing Sales Manager**, you will be responsible for supporting the sales department in bringing on new business. This position will be responsible for online client engagement, marketing campaigns, following up on leads, and...

  • Arby's Area Supervisor of New Mexico

    1 month ago

    Roswell, United States Arbys Full time

    As a Area Supervisor, you will be the leader of your restaurant's Success! You will lead your Restaurant Management Team and Team Members through performance, engagement, and training initiatives. Great hiring, training, and retention are key to reach sales and profit goals. You will be responsible for ensuring your restaurant is delivering top resultYou...

  • Front Desk Agent

    3 days ago

    Roswell, United States Fairfield Inn & Suites Roswell Full time

    Compensation Type: Hourly Highgate Hotels: Highgate is a premier real estate investment and hospitality management company widely recognized as an innovator in the industry. Highgate is the dominant player in U.S. gateway markets including New York, Boston, Miami, San Francisco and Honolulu, with a rapidly expanding presence in Europe, Latin America, and the...

  • Business Development Specialist

    3 weeks ago

    Roswell, United States Tidewater Consulting Services Full time

    Tidewater is looking for a Business Development Representative to join our Atlanta team. The Business Development Representative is responsible for prospecting sales and qualifying leads for new and existing accounts. This person will act as a liaison between our marketing and sales teams, as well as have direct contact with potential customers. They will be...

  • Business Development Specialist

    2 days ago

    Roswell, United States Tidewater Consulting Services Full time

    Tidewater is looking for a Business Development Representative to join our Atlanta team. The Business Development Representative is responsible for prospecting sales and qualifying leads for new and existing accounts. This person will act as a liaison between our marketing and sales teams, as well as have direct contact with potential customers. They will be...

  • Front Desk Agent

    3 days ago

    Roswell, United States Fairfield Inn & Suites Roswell Full time

    Compensation Type Hourly Highgate Hotels Highgate is a premier real estate investment and hospitality management company widely recognized as an innovator in the industry. Highgate is the dominant player in U.S. gateway markets including New York, Boston, Miami, San Francisco and Honolulu, with a rapidly expanding presence in Europe, Latin America, and the...

  • Food Truck/ Trailer Operator

    5 days ago

    Roswell, United States Cubanos ATL LLC Full time

    Job DescriptionJob DescriptionDescription: We are seeking a passionate and dedicated Food Truck/Trailer Operator to join our team. The ideal candidate will possess great customer service skills, attention to detail, and a love for driving. As Cubanos ATL Food Truck/Trailer Operator, you will play a crucial role in representing our brand, interacting with...

  • Sr. Manager, National Accounts

    1 week ago

    Roswell, GA, United States Rheem Manufacturing Company Full time

    The Sr.National Sales Manager will work closely with National Sales Managers to lead and direct a sales team and agency partners to achieve growth objectives in the Residential New Construction (RNC) channel.  We are looking for someone to develop, implement, and execute builder strategies for all brands through sales KPIs, organizational objectives, and...

  • Fitness Instructor in Roswell Georgia

    2 weeks ago

    Roswell, United States BODYROK Alpharetta - Roswell Full time

    Job DescriptionJob DescriptionBenefits:Bonus based on performanceEmployee discountsFlexible scheduleOpportunity for advancementTraining & developmentWellness resourcesBODYROK and our trainers have earned the reputation for delivering some of the most challenging and comprehensive workouts across the country and we are excited to introduce our workout to...

  • Fitness Instructor in Roswell Georgia

    2 weeks ago

    Roswell, United States BODYROK Alpharetta - Roswell Full time

    Job DescriptionJob DescriptionBenefits:Bonus based on performanceEmployee discountsFlexible scheduleOpportunity for advancementTraining & developmentWellness resourcesBODYROK and our trainers have earned the reputation for delivering some of the most challenging and comprehensive workouts across the country and we are excited to introduce our workout to...