Brand Experience Coordinator
4 weeks ago
This role will support the execution of the US national calendar resulting in stronger system execution and sales/transactions. This highly collaborative & detailed oriented role includes responsibilities ranging from project management and system communication to assisting in process improvement across all facets of promotional execution to bring programs to life across the Arby's system.
RESPONSIBILITIES
• Support marketing team with development & on-going upkeep of the promotional calendar timelines and key cross functional decision points
• Assist with on-going updates for the quarterly marketing action plan (MAP) and weekly status reports
• Participate in cross functional meetings to educate and build relationships and own documentation and follow ups
• Support successful calendar promotions at the restaurant level by:
- Assisting with development & review of national POP plans
- Tracking window deliverables ensuring on-time delivery, keeping key stakeholders aware of status, opportunities, or roadblocks
- Supporting training kit planning and development including monthly content reviews
- Assisting with the review of all national and local advertising content (POP, TV, Radio, Social, Digital, etc.) ensuring delivering against brief & for all elements required
- Partnering with Consumer Insights and Guest Services to flag execution/guest issues with monthly promotion to Manager and Operations leads
- Assisting with content collection and review for a concise weekly system marketing communications for national marketing plans & brand category teams
- Assisting with reports and data compilation (market list, participation list, program/broadcast participation, POP orders, etc.)
- Assist with collection of cross functional performance reports to draft program recaps.
- Continuous process management and innovation
EDUCATION QUALIFICATIONS
- 4-year degree in Business/Marketing/Communications preferred
- Marketing or Communications internship, 1+ year of project management/marketing/advertising agency experience
• Impeccable attention to detail
• Demonstrated project planning, organizational and prioritization skills
• Ability to manage multiple projects/tasks simultaneously and to deliver on time
• Flexibility and ability to adapt quickly to meet changing circumstances in a fast-paced environment
- Strong problem solver
- Ability to connect various cross functional data sets and identify inconsistencies and risk
• Exemplary verbal and written communication/presentation skills
• Self-starter, innate curiosity, and growth mindset
- Enthusiasm and ability to learn quickly
• Proficient in Microsoft computer skills, including Outlook, Word, Excel, PowerPoint and SharePoint
When you work at Arby's, it's more than just a job; it's an opportunity to prioritize your growth and development while having a ton of fun. We're proud of the food we serve. Our goal is to be the best in the business, and we can't do that without great people like you
Inspire Brands is a multi-brand restaurant company whose portfolio includes more than 32,000 Arby's, Baskin-Robbins, Buffalo Wild Wings, Dunkin', Jimmy John's, and SONIC restaurants worldwide.
We're made up of some of the world's most iconic restaurant brands, but we're much more than just a restaurant company. We're a team of hundreds of thousands who individually and collectively are changing the way people eat, drink, and gather around the table. We know that food is much more than a staple-it's an experience. At Inspire, that's our purpose: to ignite and nourish flavorful experiences.
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