Channel Marketing Manager, Memory, SCUF

3 weeks ago


Milpitas, United States Corsair Full time
Job Description

General Purpose:

As Channel Marketing Manager you will work very closely with the channel partners, the channel sales team, planning, product management and the marketing team to support and accelerate all channel marketing activities. The Channel Marketing Team drives core business functions in channel and pricing strategy, go-to market planning, demand generation and merchandising as key player in a cross-functional group.

Position Summary, Responsibilities and Expectations:
  • Work across several aspects of Marketing - from branding and positioning to go-to-market strategy and roadmaps
  • Develop and execute market research on market size and relative competitiveness to determine pricing strategy, account revenue plans and Corsair share of account revenue.
  • Create programs and initiatives that enhance program efficiency and increase Corsair's market share, conduct ROI analysis
  • Develop an understanding of motivations and key contacts at major accounts to maximize corsair share
  • Contribute to product life cycle planning for assigned product categories
  • Provide input for demand forecast to the planning group
  • Contribute to financial forecast
  • Provide input for inventory targets and oversee inventory allocation
  • Manage product and retail placement cycles
Essential Skills and Experience:
  • 5+ years of channel marketing or price analyst experience in gaming peripherals or PC components preferred
  • Understanding of gaming industry dynamics and key players
  • Strong analytical and data manipulation skills
  • Strong communication skills will be needed in this high-profile position
  • Time management and independent prioritization will be essential
  • Comfortable with ambiguity, problem solver


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