Senior Marketing Account Manager

1 day ago

Phoenix, Arizona, United States Humana Full-time

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Humana is transforming its marketing organization to better attract and engage members through data-driven, technology-enabled, personalized communications. As Humana's in-house agency, the Creative and Content organization is a dedicated creative collective that supports the business and brand by creating meaning, shaping choice, and inspiring change through brand expression.

As part of the Account team within Marketing's Creative and Content organization, the Senior Marketing Account Manager plays a pivotal role in advancing enterprise creative excellence and driving business value through integrated marketing campaigns. This role leads content and creative strategy across brand systems, translating business objectives and audience insights into compelling campaign strategies that deliver measurable results.

Key Role Functions

  • Lead the development and execution for a diverse brand portfolio, including acquisition and engagement marketing initiatives across all media channels
  • Foster strong, cross-functional partnerships with internal agency teams, marketing colleagues, and external agencies
  • Oversee customer-centric campaign strategies and guide conceptual milestones
  • Utilize performance marketing expertise and research insights to deliver impactful creative solutions
  • Leverage business, industry, and competitive knowledge to generate innovative ideas supporting strategic business and marketing growth
  • Ensure all work aligns with brand and business strategies, maintaining quality and integrity in execution
  • Collaborate consistently with team members throughout the work process to deliver creative solutions that are on strategy, on time, and within budget
  • Ensure work aligns with brand and campaign strategy, client objective and help maintain consistency across campaigns, channels and audience touchpoints

Use your skills to make an impact

Required Qualifications

  • Bachelor's degree in Marketing, Communications, Advertising or relevant field
  • 4+ years of advertising or internal agency experience
  • Demonstrated ability to generate solutions with measurable results
  • Experience working in collaborative, hybrid or remote team environments
  • Capable of presenting to senior leadership and influencing decision makers
  • Proven experience working in fast-paced, cross-functional and highly matrixed environments
  • Demonstrated ability to lead enterprise brand development and launches while ensuring consistency, scalability and optimization

Preferred Qualifications

  • Master's Degree
  • Familiarity with Agile workflows and team structures
  • Experience with collaboration and diagramming tools (e.g., Lucid)

Additional Information

  • Preferred locations: Arlington, VA; Louisville, KY; Atlanta, GA; Boston, MA; Chicago, IL; New York, NY; Tampa, FL; Nashville, TN; Dallas, TX; Seattle, WA; Denver, CO; Fort Lauderdale, FL
  • Periodic in-office work may be required to support collaboration, key meetings, and leadership engagement. Remote options will be considered based on role needs and candidate experience

Work at Home Requirements: To ensure Home or Hybrid Home/Office employees' ability to work effectively, the self-provided internet service of Home or Hybrid Home/Office employees must meet the following criteria: At minimum, a download speed of 25 Mbps and an upload speed of 10 Mbps is required; wireless, wired cable or DSL connection is suggested. In certain roles, the minimum recommended internet speed required by Humana may not be sufficient for business needs. Humana reserves the right to require associates to upgrade their internet service if necessary. Work from a dedicated space lacking ongoing interruptions to protect member PHI / HIPAA information.

Travel: While this is a remote position, occasional travel to Humana's offices for training or meetings may be required.

Scheduled Weekly Hours

40

Pay Range

The compensation range below reflects a good faith estimate of starting base pay for full time (40 hours per week) employment at the time of posting. The pay range may be higher or lower based on geographic location and individual pay will vary based on demonstrated job related skills, knowledge, experience, education, certifications, etc.

$86,300 - $118,700 per year

This job is eligible for a bonus incentive plan. This incentive opportunity is based upon company and/or individual performance.

Description of Benefits

Humana, Inc. and its affiliated subsidiaries (collectively, "Humana") offers competitive benefits that support whole-person well-being. Associate benefits are designed to encourage personal wellness and smart healthcare decisions for you and your family while also knowing your life extends outside of wor