Farm Family P

Company Farm Family Farm Family specializes in farm and ranch protection with a wide range of products including flexible farm packages, business owner policies, commercial package, workers compensation, commercial auto and select personal auto coverage. Farm Family is a leader in serving the Northeast and Mid-Atlantic markets and is pursuing growth across the U.S. The Farm Family entities are wholly‑owned subsidiaries of Clearbrook Group Holdings Inc.

Job Description

Head of Small Commercial (P&L Owner – Build & Scale)

Mission

Own full financial and strategic performance of the Small Commercial business, balancing growth, underwriting profitability, and capital efficiency while building a scalable, market‑leading franchise over time. This leader will initially operate as a matrixed business owner, shaping strategy and execution across underwriting, pricing, claims, and distribution—then design, justify, and stand up a dedicated operating model and team to accelerate performance.

Role Evolution (Critical to Success)

1. Phase 1: Diagnose, Align, and Shape (0–6 months)

   Objective: Establish control through influence; define the opportunity and roadmap

   Own small commercial P&L visibility (baseline performance, segmentation, profitability drivers)

   Diagnose portfolio health: Segment profitability (class, size band, tenure, state, channel)

   Rate adequacy

   Expense evaluation

   Claims drivers (severity, litigation, leakage)

   Evaluate current capabilities: Underwriting (authority, consistency, referral patterns, talent quality)

   Pricing (rating plans, segmentation depth, data gaps)

   Distribution (producer mix, productivity, concentration, appetite clarity)

   Operations (cycle time, STP, scalability constraints)

   Identify structural gaps vs. best‑in‑class small commercial models (speed, simplicity, segmentation, digital enablement)

   Build and socialize Small Commercial Strategy & Operating Model Blueprint: Target segments and appetite

   Go‑to‑market and channel strategy

   Required pricing sophistication

   Underwriting model (rules vs. judgment)

   Technology and workflow needs

   Begin influencing: Appetite clarity and tightening/expansion

   Early pricing or segmentation fixes

   Distribution focus adjustments

   Key Output: business case for investment and operating model evolution

2. Phase 2: Build & Prove (6–18 months)

   Objective: Stand up capabilities and demonstrate measurable improvement

   Execute approved investment roadmap: Talent (initial hires: product/portfolio, analytics, underwriting leadership as needed)

   Pricing/segmentation improvements

   Workflow/STP enhancements

   Begin formalizing P&L ownership mechanisms: Portfolio steering cadence Rate adequacy governance Exception and authority frameworks

   Deliver early wins: Improved loss ratio through segmentation/pricing

   Increased quote‑to‑bind and retention where targeted

   Reduced cycle times and referral friction

   Establish: Underwriting guidelines and authority aligned to small commercial speed Producer segmentation and targeted growth strategy Claims feedback loop for loss drivers and leakage

   Start building a dedicated small commercial identity internally and externally

   Key Output: Demonstrated P&L momentum + validation of the model

3. Phase 3: Scale & Own (18+ months)

   Objective: Transition to full organizational ownership with reporting structure

   Build and lead a dedicated Small Commercial organization, including: Product / Portfolio Management (fully or partially aligned to the vertical) Underwriting teams (fully or partially aligned to the vertical) Analytics / pricing partnership structure Dedicated ops alignment (where scale warrants)

   Assume formal authority over underwriting execution for the segment

   Mature capabilities: Advanced segmentation / pricing sophistication Automated underwriting / STP expansion Digital distribution and platform strategy Optimize capital deployment: Reinsurance usage Mix management Expansion into adjacent segments or geographies

   Deliver sustained outperformance vs. plan and market

   Key Output: Fully scaled, profitable, and differentiated small commercial franchise

Primary Responsibilities

• Portfolio & Financial Performance Own Small Commercial P&L: GWP, Earned Premium, Loss Ratio, Expense Ratio, Combined Ratio Growth, retention, mix/segmentation
• Set and continuously refine appetite: By class, size (micro vs. small), industry, geography, channel
• Drive rate adequacy and pricing sophistication with actuarial: Ensure alignment to loss trend and target returns
• Actively manage: Concentration risk Cat expo