Manager, Public Relations

Found in: Resume Library US A2 - 2 weeks ago


Chicago Illinois, United States Adtalem Global Education Full time
Job Description

Opportunity at a Glance

Adtalem Global Education is looking for a passionate and highly driven Public Relations Manager with expert media relations, strategic communications, and writing skills. The PR Manager will be a creative, outside-the-box thinker who can develop short and long-term strategies and tactics to promote thought leadership, faculty, staff, students, and alumni.   The PR Manager will leverage existing media and influencer relationships and cultivate new contacts across a variety of sectors in national, niche, and local media. He/She should possess expert writing and storytelling skills and have a deep understanding of breaking news, engaging content and pitches, and social media trends.   This position requires someone with extensive writing experience, developing such content as, but not limited to, messaging, pitches, media lists, press releases, contributed articles, op-eds, blog posts and more. The PR Manager will also support the team with proactive thought leadership opportunities such as blogging, social media, identifying speaking engagement/award opportunities, events, leveraging and conducting research, etc.

Responsibilities

Develop and lead public relations and communications strategies and tactics

Create engaging pitches for the media and bloggers and acquire positive media hits

Cultivate strong relationships with national, niche, and local media and bloggers/influencers

Proactively respond to reporter inquiries, ProfNets, and HAROs

Develop targeted media lists and relevant pitches for breaking news, trending news, and engaging stories and research

Draft a variety of PR and communications materials, including, but not limited to, press materials, messaging, press releases/advisories, media relations pitches, media lists, media backgrounders, contributed articles, op-eds, blog posts and more

Monitor daily news utilizing media monitoring services

Manage ongoing reporting and analysis for PR-related deliverables

Assist with day-to-day management of PR, communications, and content marketing strategies

Work collaboratively with the PR team and across departments to develop and ensure activities are aligned with the university’s strategic focus and business priorities

Performs other duties as assigned

Complies with all policies and standards



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