Senior Vice President, Analytics

4 weeks ago


New York County New York, United States Zenith Full time
Job Description

Zenith is looking for a SVP of Analytics to join two new account teams, following some recent new business wins. The SVP of Analytics will provide intellectual capital, team direction, manage a dynamic team and help share the analytics strategy across all of lines of business. 

Responsibilities:

Contribute intellectual capital with regard to measurement, analytics, research and insights

Develop and deploy a strategic vision for the team, analytics maturity roadmap and a consistent and repeatable measurement process

Lead and manage a sizable team of data experts and media analysts in New York and San Francisco

Develop and recommend best practices in data processing and reporting automation to reduce the reliance on manual labor for basic functions

Identify the most effective and immediate methods of converting campaign results into actionable media and programmatic insights

Provide strategic and tactical data and analytics recommendations to clients and key stakeholders

Actively participate and contribute to new business and existing client business development

Help evaluate and recommend data driven vendors and solutions to continuously drive innovation and operational excellence



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