Sr. Analyst, Content Value Analytics

2 weeks ago

New York County New York, United States NBCUniversal Full time
Job Description

At Peacock, we know life is complicated but believe entertainment shouldn’t be. We envision a more human streaming experience that embraces the entertainment you love. Backed by 100+ years of NBCUniversal legacy, we know how to entertain. We combine this legacy with an insatiable itch for innovation, embracing the data and technologies that challenge the status quo. Our team is never done obsessing over how best to deliver excellence across television, film, sports, news, and more.  

This ambition is a group effort. As challengers at heart, our secret weapon is our talented team of big thinkers, data-driven drivers of growth and innovation. We start by putting people first, embracing empathy and compassion to create a more dynamic, more fulfilling workplace and a better, more enjoyable product. As a company, we embrace the power of transparency and inclusion. We know the best idea can come from anywhere, so we’re committed to creating an organization where we act as one and put ego aside. We are determined to forge the next frontier of streaming through trust, teamwork, and talent.

This position will be embedded with the Content Value team, part of Peacock’s

Advanced Content Analytics department. Peacock’s Content Value initiative aims to

leverage the platform’s robust proprietary measurement to generate metrics revealing

each title’s value for the service. As a Content Value Senior Analyst, you will play a key

role in analyzing, optimizing, and scaling this metric. The role will develop and support

high-visibility data products that drive impactful content decisions and have a tangible

impact on Peacock’s growth and success as it establishes itself as a major player in the

global streaming landscape.

Responsibilities:

Become an expert on Peacock’s Content Value analytical framework and

associated KPIs; confidently convey methodology and results to stakeholders

Explore additional Content Value inputs to refine and expand the product’s

scope and veracity; align or build consensus with relevant subject matter experts

Coordinate and manage timely updates of data products and collaborate cross

-functionally with other teams to ensure accurate inputs

Build, optimize, and/or update scalable reporting solutions leveraging data

visualization tools to create self-service environments for stakeholders

Query and analyze complex data sets (1st-3rd party) to develop content and

subscriber insights that guide content strategy and decisions

Generate ad-hoc analyses that answer critical and time-sensitive business

questions

Help contribute to a diverse, equitable, and inclusive work culture at Peacock

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