Marketing Manager

2 days ago

Dallas, Texas, United States Smith Douglas Homes Full time

This position is responsible for supporting the Sales function of the new Dallas-Fort Worth, TX Division by providing consistent tools, programs, and processes that help to achieve or exceed sales plan with operational excellence.

Essential Functions: Core duties or tasks fundamental and not marginal to the performance of the job.

  • Web content management
  • Email marketing
  • Leverage company resources to deploy social media marketing campaigns.
  • Be the Division subject matter expert and point of contact for sales office setup and model home merchandising
  • Manage onsite & offsite community signage, including weekend directionals where allowed
  • Onsite event marketing, which may include realtors, prospects, buyers and/or closed homeowners
  • Maintain MLS listings
  • Be familiar with all active and coming soon communities within the Division
  • Knowledge of all plans being built within the Division
  • Act as the brand ambassador for the Division
  • Be the voice of the customer for matters pertaining to community presentation
  • Utilize tools such as anewgo or paradigm to augment website content and to activate kiosks in each sales office
  • Create Division-specific content including photography and video assets along with print or digital materials
  • Partner with preferred lender(s) on financing programs
  • Understand SMART and how to use it to perform essential elements of the position
  • Work with Support Center Marketing staff and external marketing partners to optimize marketing spend, including Google paid search and listings sites such as , Zillow, , , etc.
  • Help to establish annual purchase funnel goals for the Division along with monthly community traffic goals in support of sales targets
  • Track digital marketing performance up & down the purchase funnel, such as website traffic, lead generation, physical traffic, sales conversion and search campaign effectiveness, and share as needed with Division team
  • Help to establish Division Marketing budget and track against it throughout the year
  • Take the lead role in devising solutions for communities in need of additional traffic-generation
  • Assist Land & Sales teams on marketing aspects of land packages being submitted to the Capital Investment Committee (CIC), including knowledge of local competition. Familiarity with these research tools is a plus:
  • RSI
  • MarketNSight
  • Zonda/MetroStudy

Minimum Job Requirements:

Education: Bachelor's degree in Marketing, Communications or related field.

Experience: Minimum of 5 years relevant experience.

Computer Skills: Microsoft Office, e-mail platform experience, desktop publishing and graphic design a plus.

Mental/Reasoning Requirements:

  • Effective oral and written communication skills.
  • Ability to problem-solve; evaluate alternatives and make sound recommendations.
  • Basic math skills.

Work Environment:

  • Strong work ethic to take initiative and work independently when necessary.
  • Computer proficiency.
  • Willingness to support broader organization and other staff functions if needed.

Social/Interpersonal Traits:

  • Ability to foster teamwork.
  • Ability to influence others.
  • Customer orientation.
  • Detail oriented.
  • Ability to prioritize multiple tasks.

We are an equal employment opportunity employer and a certified Drug Free Workplace.

  • Social Media Marketing Specialist

    1 week ago

    Dallas, Texas, United States Diverse Marketing Enterprises Full time

    Come be a key part of the fastest growing and dynamic manufacturer rep company in the Gift and Toy Industry with over 60 years in the businessJoin Diverse Marketing a national sales and marketing agency representing a wide variety of vendors in the Gift & Toy industries to independent retailers, mid-tier, and key accounts throughout the entire US, with a...

  • Entry Level Marketing Associates

    1 week ago

    Dallas, Texas, United States Charity Advertising and Marketing Partners Full time

    Company Description We are a direct marketing firm dedicated to securing donations that help fund programs that fight poverty and educate children around the world. We represent some of the largest non-profit organizations and charities worldwide as well as several Fortune 500 companies. Our unique and innovative approach to marketing our clients' services...

  • Marketing Manager

    2 weeks ago

    Dallas, Texas, United States VitalCaring Group Full time

    At VitalCaring, our Marketing Manager plays a pivotal role in transforming lives and fostering hope through genuine caring. This position involves planning, developing, and executing strategic marketing initiatives that align with our core values: trustworthy, capable, compassionate, proactive, and called. The Marketing Manager will engage our target...

  • Marketing Manager

    44 minutes ago

    Dallas, Texas, United States Balekian Hayes Full time

    Marketing Manager (Hybrid) – Family Law FirmLocation: Hybrid – Dallas, TXPosition Type: Full-TimeWe are a fast-growing family law firm focused on providing exceptional service to clients navigating difficult life transitions. We are seeking a Marketing Manager who can take ownership of our marketing presence, strengthen our brand, and drive consistent...

  • Marketing Manager

    2 weeks ago

    Dallas, Texas, United States American Heart Association Full time $70,000 - $90,000

    OverviewSince our founding in 1924, we've cut cardiovascular disease deaths in half, but there is still so much more to do. To overcome today's biggest health challenges and accelerate this progress, we need passionate individuals like you. Join our movement, be part of the progress, and help ensure a healthier future for all. You matter, and so does the...

  • Marketing Manager

    1 week ago

    Dallas, Texas, United States CIelo IT Full time

    OverviewThe Manager of Marketing will lead the development and execution of CieloVision's marketing strategy to accelerate pipeline growth, expand brand presence, and support both direct and channel-driven revenue. This role is critical to scaling our partner ecosystem, including Technology Services Distributors (TSDs), Technology Solutions Providers (TSPs),...

  • Marketing Manager

    2 days ago

    Dallas, Texas, United States Premier Truck Group Full time

    Winners Work Here Premier Truck Group is dedicated to ONE Network Executing, our mission which focuses on delivering the best employee experience, operational excellence, and exceptional customer service. At PTG, our top priority is to be your employer of choice and to provide a top-tier employee experience, regardless of the location where you work. Who is...

  • Corporate Marketing Manager

    1 week ago

    Dallas, Texas, United States LIBERTY SERVICE PARTNERS Full time

    Corporate Marketing ManagerLiberty Service Partners | Based in Dallas, TX + Travel About UsAt Liberty Service Partners, we believe every homeowner deserves the best in residential services. As the parent company of a distinguished collection of founder-driven brands specializing in HVAC, Plumbing, and Electrical solutions, we empower exceptional teams to...

  • Market Strategy Manager

    6 days ago

    Dallas, Texas, United States Omnicell Full time

    Job SummaryOmnicell's goal is to transform the pharmacy delivery model by continuing to build a fully autonomous pharmacy. This ecosystem combines automation, intelligence, and expert services to deliver demonstrable outcomes: improved patient safety, reduced labor costs, optimized drug spend, and improved value across the pharmacy supply chain.As we grow,...

  • Capital Markets Manager

    7 days ago

    Dallas, Texas, United States The Mortgage Talent Network Full time

    Capital Markets ManagerLocation: TexasIndustry: Mortgage Banking / Capital MarketsEmployment Type: Full-Time OverviewWe're representing a well-established mortgage lender seeking a Capital Markets Manager to oversee all facets of pricing, hedging, pipeline management, and product innovation.This is a high-impact leadership role responsible for ensuring...