VP of Product Marketing

Eightfold was founded with a vision to solve for employment in our society. For decades, the connection between individuals and opportunities has been based on who the individuals are and the strength of their network, not their potential. Eightfold leverages artificial intelligence to transform how to think about skills and capabilities for individuals as well as how jobs and career decisions are made. Eightfold offers the industry's first AI-powered Talent Intelligence Platform to transform how organizations plan, hire, develop and retain a diverse workforce, enabling individuals to transform their career.

To date, Eightfold AI has received more than $410M in funding (valuation of $2.1B) from leading investors to further our mission of finding the right career for everyone in the world. If you are passionate about solving one of the most fundamental challenges of our society - employment, working on hard business problems and being part of an amazing growth story - Eightfold is the place to be

Position Overview
We are looking for an experienced leader to drive Eightfold's product marketing strategy and vision. Reporting to the CMO, the Vice President, Global Product Marketing is responsible for planning, and executing our go-to-market strategy, leading new product launches, enabling a world-class sales organization, creating the category, and evangelizing our position as a market leader.

Responsibilities
Recruit, lead, and develop a high performing team that includes product marketing and analyst relations

Accelerate go-to-market efforts to drive continued growth through messaging, positioning, storytelling, and competitive insights.

Develop and implement integrated-marketing strategies and campaigns across multiple products, verticals, partners, and personas.

Tap into market and competitive intelligence to develop effective messaging that reflects the differentiated value of the products and platform

Partner with sales enablement to ensure sales and partners are ready to pitch product value, new capabilities, and Eightfold differentiation.

Lead and collaborate with marketing, product management, customer success, professional services, enablement, and sales teams to execute product launches that highlight Eightfold innovation and drive demand.

Develop sales tools and content for the demand generation team to drive customer acquisition/expansion.

Define, articulate and evangelize Eightfold's AI transformation story

Speak at conferences, press interviews and industry analyst briefings as a thought leader and subject matter expert.

Requirements
15+ years enterprise SaaS product marketing experience, minimum 5+ years in a senior level people management position.

Demonstrated experience establishing product marketing function: buyer personas, buyer journeys, product launches, sales decks, and developing marketing plans.

Experience marketing to business and IT with proven ability to effectively communicate with stakeholders at all levels of the organization.

Excellent written, communication, and presentation skills.

Compelling storyteller, ability to communicate complex technology in a crisp and simple way.

Proven track record in thought leadership and category creation.

Experienced manager and leader; ability to hire, develop and inspire teams with senior members

Position is based at headquarters in Santa Clara, CA, but open to remote workers

BS or BA degree, MBA strongly preferred

Hybrid Work @ Eightfold:
We embrace a hybrid work model that aims to boost collaboration, enhance our culture, and drive innovation through a blend of remote and in-person work. We are committed to creating a dynamic and flexible work environment that nurtures the collaborative spirit of our team. Starting February 1, 2024, employees residing near Santa Clara, California, or our Bangalore and Noida offices in India will return to the office twice a week.

provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, or disability.

Experience our comprehensive benefits with family medical, vision and dental coverage, a competitive base salary, and eligibility for equity awards and discretionary bonuses or commissions.

• Please note this role is open to Zone B only which is all US locations outside of the SF Bay Area and NYC and categorized as remote. The base salary range below is provided for pay transparency. Base pay is only one piece of our total compensation package as this role may be eligible for bonuses and equity awards. Compensation varies depending on a number of factors including qualifications, skills, competencies, and experience. Zones are determined by location.

Zone A: Base Salary Range: $239,475 - $330,000

Our customer stories-

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