Customer Experience, Marketing

This job description reflects potential openings for the
Fall 2026 Co-op/Intern
Session (August-December). This is a general job description and represents multiple openings in various departments. Honda offers both single and multi-semester co-ops and internships. Students must apply to the requisition pertaining to their major and semester of interest.

Please note:
Sponsorship for employment visa status for these positions is unavailable. Applicants requiring sponsorship for employment visa status now or in the future (e.g., F-1 CPT/OPT, H-1B, TN, etc.) will not be considered.

More about the Customer Experience, Marketing & Strategic Planning Planning Co-op/Internships at Honda
Digital Services & Marketing
The description reflects the
potential
environment and duties for the co-op/internship positions within the below areas. Work environments and projects may include but are not limited to:

• This role will support Business Lead(s) in the Digital Services business group. They will study Digital Services business opportunities primary focusing on the Connected space. Build business cases for potential opportunities and present results of business case creation. This will include market sizing, financial simulation and research.

Customer Experience

• The Customer Experience (CX) division is working to build customer loyalty by improving customer satisfaction and creating promoters for our brands and products. We will transform the customer experience across all channels and improve associate & dealer experience through the improvement of systems, processes, and capabilities. We honor customer preferences, offer a personal touch, and value each interaction as a brand-appropriate relationship building opportunity.
• This Co-Op will support Customer Experience (CX) initiatives and the scaling up of initiatives to achieve measurable results from digital systems. They will support the coordination of production support and enhancement of Customer Experience (CX) products

Consumer Targeting And Positioning

• The Customer Targeting and Positioning Unit (CTP) is focused on creating the product requirements for winning products for U.S. Honda and Acura automotive customers.
• Key activities include defining target customer personas, anticipated usage scenarios, vehicle requirements, and unique selling propositions (USPs) to guide the development of upcoming models.

Future Market Planning

• The Future Market Planning (FMP) team is responsible for analyzing emerging consumer trends and evaluating their potential impact on the new vehicle market.
• In addition, the group monitors macro-level developments—both within the automotive industry and across broader societal shifts to forecast future scenarios.
• These insights enable Honda to proactively adapt and respond to an evolving marketplace.
• As a co-op, you will collaborate closely with full-time associates and contribute to real, ongoing departmental projects, gaining hands-on experience and valuable insights into automotive planning operations.

Required
What you need to be successful in this role

• Legally authorized to work in the U.S. without sponsorship
• Effective oral and written communication skills
• Customer service and interpersonal skills
• Computer skills (Microsoft Word, Excel and Power Point)
• Analytical and problem-solving skills
• Minimum 2.5 Cumulative GPA or higher (You will be required to provide your current transcript)
• Class status - Sophomore (by credit hour) or above
• Availability to work a minimum of 10 weeks at 40 hours per week
• Enrollment in a Bachelor's or Master's degree program studying Marketing, Digital Marketing, Business Administration, Communications or related field
• Valid U.S. Driver's License (exceptions considered on a case-by-case basis)

• Ability to secure own transportation to and from work each day

• *Public transportation and ride share services are limited in some of our locations. Co-ops are responsible for securing their own transportation to and from work each day, and must have a reliable plan for transportation in order to be eligible for a position. Regular in-person attendance is required, and transportation issues will not be excused.

Desired

• Knowledge of social media platforms
• Skilled in research and data analysis
• Passion for sustainability and safet
• Awareness of the automotive industry and brands
• Interest in consumer behavior
• Ability to become proficient with planning tools such as MTAB, Power Information Network (PIN), etc.

Position Location
The Marketing Co-op/Intern positions are offered in the location listed below:

• Torrance, California (30 minutes south of Downtown Los Angeles, California)

Honda Co-operative And Learning Internships Program Benefits
Housing Accommodations:
Honda offers housing at a shared cost or a housing stipend
based on location
for our Co-ops and Interns. It is not required to opt-in to but is available should you need housing at the time of your Co-op/Internship with Honda.

Honda Business Resource Groups:
One of the ways Honda gives diversity a voice is through its business resource groups. The associate-led, company-supported groups have members aligned across different dimensions of diversity such as gender, ethnicity, ability, life stage and experiences. The groups provide networking opportunities, a chance to give back and professional development. Some groups have even given feedback on Honda products, making them more appealing to all. Embracing all views is what will drive us into the future. Honda wants passionate, driven people to be a part of that future.

Performance Feedback:
Honda Co-ops and Interns will have the opportunity to receive informal and formal feedback from their leaders, ask questions and express future interest in a scheduled mid-term and final evaluation.

Mentorship:
Each Co-op/Intern is assigned a mentor in your department to help you navigate your time at Honda.

On-site Wellness Center:
Co-ops and Interns have access to join our Wellness Centers (varies by location). Our Wellness Centers are fully equipped gyms with cardio machines, weights, basketball courts, pools, dieticians, personal trainers and group fitness classes.

Paid overtime:
Co-ops and Interns will receive 1.5 times their hourly rate of pay for any overtime worked.

Consideration for full time employment:
Our Cooperative Learning Internship program is utilized as a talent pipeline for our full-time positions

Hourly Wage Range: $23.35 to $30.21
Pay will be based on several variables that include, but not limited to, geographic location, work experience, education, etc.
Additional details regarding Honda Co-op and Intern benefits are provided upon offer.