Social Media Specialist

1 week ago

Reading, Pennsylvania, United States Boscov's Department Store, LLC Full time

Job Description
Boscov's Social Media Specialist
Proudly family-owned for over a century, Boscov's has grown into America's largest family-owned department store. We offer well-known brands at incredible prices, friendly customer service, and a fun and entertaining shopping experience for the whole family. Our coworkers are known for tackling exciting projects with a "Yes We Can" spirit that defines Boscov's as a whole. We all work hard, but we have fun and we make friends. Ask someone why they love working at Boscov's and they'll tell you, "we feel like we're part of the family."

We are currently seeking an experienced Social Media Specialist to join our team.

Qualifications

  • BA/BS Degree in Marketing or a Business related field AND/ OR
  • Equivalent previous B2C experience in social media marketing and content marketing
  • In-depth knowledge of social media channels
  • In-depth knowledge of trends and events happening on social media that we could use to promote Boscov's
  • Must be comfortable being in front of camera and being a focal point/spokesperson for Boscov's social media channels.
  • Ability to edit video content for Reels, TikTok and YouTube Shorts
  • Excellent Communication Skills
  • Must be able to multitask

Responsibilities

  • Work with the Social Media Manager to strategize, implement and analyze social media campaigns on: Meta (Instagram & Facebook), TikTok, Pinterest, and Twitter.
  • Idea Generation: A significant portion of this role is around strategy and providing ideas for videos of Boscov's social media that are fun, entertaining and inspiring.
  • Manage TikTok platform, both paid and organic, utilizing dedicated TikTok content and content created for Meta.
  • Regularly present ideas and video content to VP of Digital Marketing and EVP of Omni-Channel Marketing.
  • Film and edit social content to be shared on all our social platforms
  • Monitor, listen and react to customers feedback on multiple social and review channels
  • Partner with buying offices to determine the best content for ad strategy and budgets
  • Promote local in-store events on both social and local page channels
  • Coordinate Influencer marketing efforts on an ongoing basis
  • Generate weekly, monthly, and quarterly reports for social media performance, with recommendations on optimizations based on the data.

Benefits
At Boscov's, we value our employees, and that's why we provide a competitive compensation and benefits package. As a member of our team, you will be eligible to receive:

  • Weekly Pay
  • Medical, Dental, Vision coverage
  • Immediate eligibility for 401(k) with company match
  • Company paid life insurance
  • Voluntary STD/LTD
  • Paid Vacations
  • Liberal Employee Discounts

Equal Opportunity Employer

Work Where People Love to Shop

INDCORP

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