Marketing Content Manager

1 day ago

New York, New York, United States ICON INTERNATIONAL GROUP Full time

MUST HAVE SKILLS:

  • Content Strategy Development
    – Ability to create full-funnel content strategies aligned with business goals.
  • Long-Form Content Creation
    – Experience producing whitepapers, case studies, thought leadership articles, blogs.
  • B2B Regulated Industry Knowledge
    – Healthcare, FinTech, Compliance, or similarly regulated sectors.
  • Early-Stage/Startup Experience
    – Comfortable with high ownership, ambiguity, and building processes from scratch.
  • Storytelling & Messaging
    – Strong ability to turn complex compliance/technical topics into compelling narratives.
  • Video & Multi-Format Content
    – Experience planning or producing video content to drive awareness and conversion.
  • Analytical Skills
    – Ability to define KPIs, analyze content performance, and optimize strategy.
  • Collaboration
    – Comfortable working cross-functionally with marketing, product, and leadership teams.

WORK SCOPE :

  • Content Leadership:
    Own the end-to-end content strategy for the client, shaping thought leadership and brand positioning.
  • Multi-Format Asset Creation:
    Lead creation of blogs, whitepapers, case studies, thought leadership articles, and video content.
  • Audience Focus:
    Develop content targeting healthcare providers, payors, and partners, translating complex compliance topics into engaging narratives.
  • Cross-Functional Collaboration:
    Work closely with marketing, product, and leadership teams to align content with business goals.
  • Performance & Optimization:
    Define KPIs, track results, analyze content performance, and implement data-driven improvements.
  • Industry Insight:
    Monitor trends and competitors to ensure Client's Brand remains a leading voice in healthcare compliance.

Preferred :

  • Prioritize long-form content creation experience (whitepapers, case studies).
  • Prefer B2B regulated industry experience (Healthcare, Compliance, FinTech).
  • Ideal candidates have early-stage startup experience and a high-ownership mentality.
  • Consumer marketing backgrounds with B2B experience.
  • Growth marketing / demand-gen specialists with content creation experience.

  • Marketing Content Manager

    2 weeks ago

    New York, New York, United States ING Full time $80,000 - $102,000 per year

    REQ 28/10/2025CommunicationsNew York, New YorkING BankBrand, Marketing & Communications | Marketing Content Manager | New YorkAbout ING:In Americas, ING's Wholesale Banking division offers a broad range of innovative financial products and services to domestic and international corporate and institutional clients.When you come to work at ING, you're joining...

  • Content Marketing Manager

    5 days ago

    New York, New York, United States Profound Full time $120,000 - $180,000

    About ProfoundProfound is an NYC-based AI startup helping brands measure and improve their visibility in AI platforms such as ChatGPT. We partner with some of the biggest brands and marketing agencies, including companies like MongoDB, Indeed, Mercury, DocuSign, Zapier, Ramp, Rho, Golin, Workable, Mejuri, Eight Sleep, G2, US Bank, Chime, and Clay.We recently...

  • Content Marketing Manager

    1 week ago

    New York, New York, United States LiveFlow Full time $80,000 - $120,000 per year

    About LiveFlowLiveFlow is on a mission to redefine how businesses manage their finances. We're building the next-generation accounting and finance platform that turns outdated systems and manual workflows into a simple, smart, and intuitive experience.We've raised $21M+ from top-tier investors including Y Combinator, Valar Ventures, Seedcamp, WndrCo,...

  • Senior Content Marketing Manager

    2 weeks ago

    New York, New York, United States Method Full time $110,000 - $150,000 per year

    Meet MethodWe built Method to propel the next decade of consumer finance. Method's APIs are redefining financial connectivity with real-time read-write access to consumer liability accounts and bringing consumer finance one step closer to being autonomous.We are built on the tenets of consumer permissioned data access to enable financial institutions to...

  • Senior Manager, Content Marketing

    6 days ago

    New York, New York, United States Maven Clinic Full time $140,000 - $160,000

    Maven is the world's largest virtual clinic for women and families on a mission to make healthcare work for all of us. Maven's award-winning digital programs provide clinical, emotional, and financial support all in one platform, spanning fertility & family building, maternity & newborn care, parenting & pediatrics, and menopause & midlife. More than 2,000...

  • Director, Content Marketing

    2 weeks ago

    New York, New York, United States Consumer Edge Full time $175,000 - $220,000 per year

    Company OverviewJoin a dynamic team that's redefining consumer data analytics. We empower top investment firms and global brands with cutting-edge insights into consumer spending, leveraging privacy-compliant data across geographies. Our real-time intelligence and merchant-level benchmarks give clients a competitive edge—and you'll be at the forefront of...

  • Content Marketing

    7 days ago

    New York, New York, United States Vega Full time $80,000 - $150,000 per year

    We're Vega One of the fastest growing start-ups in Cybersecurity - redefining the limits of Security Analytics and Operations.We've raised a $65M Series A from Cyberstarts, Accel, Redpoint and CRV, to build a platform that will become the new AI-Native operating system for the SOC. We're already making a huge impact on some of the world's largest companies -...

  • Senior Manager, Content Marketing

    7 days ago

    New York, New York, United States Contentful Full time $151,000 - $205,000 per year

    About the OpportunityWe're seeking a Senior Manager of Content Marketing to specialize in bottom-of-funnel (BOFU) content – to help drive conversions, shorten deal cycles, and increase ACV. This role requires deep product expertise and the ability to connect with customers directly, craft expert-level content, and execute multimedia strategies. You'll play...

  • Senior Manager, Content Marketing

    1 week ago

    New York, New York, United States Contentful Full time

    About The OpportunityWe're seeking a Senior Manager of Content Marketing to specialize in bottom-of-funnel (BOFU) content – to help drive conversions, shorten deal cycles, and increase ACV. This role requires deep product expertise and the ability to connect with customers directly, craft expert-level content, and execute multimedia strategies. You'll play...

  • Content Marketing Manager, Demand Generation

    2 weeks ago

    New York, New York, United States Tennr Full time $60,000 - $80,000 per year

    Company DescriptionToday, when you go to your doctor and get referred to a specialist (e.g., for sleep apnea), your doctor sends out a referral and tells you, "They'll be in touch soon." So you wait. And wait. Sometimes days, weeks, or even months. Why? Because too often specialists and medical services are overwhelmed with referrals and the painstakingly...