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Growth Marketing Manager

2 weeks ago

Santa Monica, California, United States Swimply Full time

Swimply is an online marketplace that allows homeowners to share their passion spaces with their local communities. We started with swimming pools which took us to $50M+ in 4 years, but pools are just the beginning. We're creating a new category within local experiences. Think Airbnb for swimming pools, hot tubs, tennis courts, and homes by the hour

The Role

We're looking for a Growth Marketer who lives and breathes experimentation, someone who can spot unconventional opportunities, hack attention, and turn ideas into traction at speed.

This isn't a "manage the funnel" job. It's about inventing new channels, testing bold campaigns, and bending culture in Swimply's direction. One week you're brokering a wild brand partnership; the next, you're orchestrating a viral event, architecting a new referral mechanic, or lighting up TikTok with creators who make Swimply irresistible.

If you're the kind of person who thinks "What if…?" and then makes it happen, you'll thrive here.

Responsibilities
  • Own the growth playbook: Design and run scrappy, high-impact experiments that unlock both guest and host acquisition
  • Hack new channels: Identify and exploit unconventional growth levers, from guerrilla activations to creator collabs to local brand stunts
  • Brand activation & partnerships: Dream up and execute collaborations that put Swimply in the cultural conversation
  • Experiential marketing: Concept, plan, and launch IRL activations (pop-ups, pool parties, court tournaments, local takeovers) that turn heads and convert new users
  • Performance mindset: Track growth KPIs, double down on what works, and kill what doesn't, fast
  • Cross-functional collaboration: Partner with Product, Ops, and Design to transform growth hacks into scalable programs
Why This Role Matters

Swimply is scaling fast, and growth is our fuel. As our Growth Marketer, you'll be the driving force behind how millions of people discover Swimply, whether through a bold stunt, a brilliant partnership, or a viral campaign no one saw coming. If you're a hacker, builder, and cultural connector all in one, this is your role.

Requirements

  • 5–7+ years in growth, brand, or marketing roles with a track record of moving the needle
  • Proven ability to ideate and execute non-traditional campaigns that drive measurable results
  • Comfortable operating at both strategic level (brand positioning) and tactical level (hands-on execution)
  • Analytical thinker who thrives on testing, iteration, and data-driven decisions
  • Creative risk-taker who's resourceful and thrives in ambiguity
  • Bonus: experience with two-sided marketplaces or community-driven platforms

Benefits

  • Competitive cash + equity package
  • Comprehensive medical, dental & vision; unlimited PTO
  • Remote‑first culture (U.S./Canada)
  • Plenty of pool (and pickleball) time
  • Opportunity to work directly with the founder inside a high‑growth marketplace rewriting the way 2 million+ guests escape locally every year