Director, Head of Marketing

4 days ago


Boston, Massachusetts, United States Drug Hunter Full time

Location: Remote, Greater Boston preferredRole Type: Full-timeReports to: CEOStage: ~$6M ARR, fast-growingObjective: Build a demand engine that drives qualified pipeline with biotech and pharma buyers (PhD scientists, R&D leaders, platform owners, translational teams, and technical execs).About Drug HunterDrug Hunter is the leading knowledge platform for drug discovery scientists, serving >200 of the world's top pharma and biotech companies. Our mission is to accelerate the discovery of new medicines by connecting R&D teams with the insights they need to make critical scientific decisions.We're looking for a hands-on, strategic Director of Marketing to join our team and take ownership of our go-to-market motion as we scale. This role will be critical in driving awareness, capturing demand, and generating high-quality opportunities for the commercial team.This is a remote-first position, with priority given to candidates in the Greater Boston metro area.Key ResponsibilitiesYou will inherit one of the most widely recognized brands in the industry, and will own the entire marketing function to build and scale our marketing engine.Strategy & PositioningDefine and refine our ICP, segmentation, and buyer personas (PhD scientists, computational biologists, R&D leaders, etc.).Build a differentiated value proposition grounded in scientific and operational pain points.Craft messaging that lands with a skeptical, scientific audience.Pipeline GenerationOwn pipeline targets in partnership with Sales.Plan and run multi-channel demand gen campaigns (digital, email, events, content, partnerships).Stand up a scalable, metrics-driven inbound engine.Establish attribution, CAC, funnel health metrics, and reporting.Sales EnablementBuild field-ready content: decks, one-pagers, use-case narratives.Support outbound with tight messaging, sequences, and ICP-specific hooks.Enable AEs to tell a crisp scientific story that resonates with technical buyers.Content & Thought LeadershipCreate or oversee content (blogs, whitepapers, webinars, case studies) that speaks like a scientist, not a marketer, in partnership with our internal team of PhD subject matter experts.Turn customer insights, data, product capabilities, and scientific workflows into compelling narratives.Expand brand credibility in biotech/pharma scientific communities.Product MarketingOwn go-to-market for new features and products.Translate scientific functionality into clear commercial value.Conduct competitive analysis, market research, and voice-of-customer work.Team BuildingManage and develop our internal marketing contributors.Build out contractors and future internal hires (content, events, ops).Scale the function from "scrappy startup" to "predictable GTM engine."What Success Looks LikeClear ICP, messaging, and value prop adopted by Sales and resonating in the marketPredictable inbound pipeline with strong fit and conversion ratesOutbound sequences that generate quality meetingsMarketing-sourced pipeline growing quarter-over-quarterSales feeling armed with A+ collateral and competitive positioningOur brand seen as credible and authoritative in biotech/pharma R&D circles.RequirementsWhat You Bring5-10+ years in B2B marketing, ideally with biotech/pharma customers, scientific software/tools/data/contentExperience selling to PhDs, medicinal chemists, computational scientists, or related research leaders.Proven record of building a predictable demand engineStrong product marketing instincts, especially translating technical concepts into commercial impactYou can write: clearly, concisely, and crediblyYou know how to partner tightly with SalesComfortable owning pipeline targets and being measured on revenue outcomesYou can think strategically and execute tacticallyNice-to-HavesBackground in life sciences (chemistry, biology, pharmacology).Experience marketing SaaS or platforms for scientific workflows.Familiarity with the biotech/pharma buying cycle and procurementExperience with PLG motions or usage-based products.BenefitsWhat We Offer:Join a fast-growing company making a real impact in drug discoveryWork with a sharp, passionate, mission-driven teamShape the marketing foundation at a high-growth inflection pointCompetitive salary and equity, healthcare, 401(k), flexible PTO, and remote-friendly culture


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