Marketing Manager

2 days ago

Baton Rouge, Louisiana, United States MOCKLER BEVERAGE CO A LP Full time

As one the state's leading beverage distributors, our employees represent some of the most iconic and recognizable brands in the world

The Marketing Manager is responsible for all aspects of events and programs from development to planning, scheduling, and execution. This position requires exceptional professionalism and dedication to positive presentation of our brands leading to future engagement and consumption. Examples of common events include golf tournaments, races, chamber meetings, Ducks Unlimited, Delta Wildlife, CCA Banquets, LSU Fan Zone, LSU Tailgate, LSU Sports Properties, L Club, Alumni Events, and specific brand sampling opportunities.

Minimum Requirements
  • Must be at least 21 years of age
  • Bachelor's degree in Marketing preferred
  • At least 3-5 yrs Event Management experience, preferably in the beverage industry but not required
  • Prior supervisory/management experience required
  • Excellent written and verbal communication with specialized negotiating skills
  • Proficient in Microsoft Word, Excel, and PowerPoint
  • Ability to attend evening and weekend events as required
  • Physical ability to assist with setup and tear down of events as needed to include stages, tables, tents, banners, draught trailers, and other event equipment as required
  • Valid driver's license with acceptable driving record as per company policy
  • Must be exceptionally organized and self-driven

Primary Responsibilities

  • Serve as primary contact and maintain all information related to events, programs, sponsorships, and donations
  • Develop positive relationships with local promoters, media representatives, and field sales managers in order to stay informed of local trends, company direction, and community needs as well as to negotiate favorable terms for sponsored activities
  • Supervise and direct Marketing Event staff of 4-8 employees to include conducting interviews, coordinating with HR on new hires and terminations, scheduling, efficient time management, time sheet approval, training requirements, compliance with company policies, safety, discipline, etc.
  • Prepare and implement action plans for all events to include scheduling of staff, warehouse inventory availability, equipment and POS/PPG needs, proper licensing requirements, and budgetary management
  • Maintain accurate inventory of all special events equipment such as stages, draught trailers, inflatables, tents, neons, ice bins, etc. to ensure quality, cleanliness, proper working condition, logo requirements, efficient utilization, and return after use
  • Maintain accurate accounting of in-house event scheduling, product needs, set-up, tear-down, and clean up
  • Maintain up to date knowledge of brand portfolio, pricing, competitive events, and Social Responsibility initiatives
Benefits
  • Excellent Medical, Dental, and Vision Benefits
  • Employer Paid Life & Disability
  • 401k with Matching
  • On-site Fitness Center and Basketball Court

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