Marketing Coordinator

Job Title: Marketing Coordinator

Reports to: Director of Marketing

Department: Marketing

Status: Regular Full Time Position – Exempt/Salary

Position Value Proposition

The Marketing Coordinator will help drive execution of multi-channel marketing initiatives across all DBM Global companies, supporting both digital and traditional efforts—social media, email, websites, advertising, video, content marketing, events, and more. This role will work closely with the Director of Marketing, Vice President of Sales, and Business Unit Leaders to ensure that every deliverable is on time, on brand, and reflective of DBM Global's standard of excellence. The Marketing Coordinator plays a critical role in supporting the marketing operations and growth initiatives of DBM Global and its subsidiaries.

Core Responsibilities

Project & Campaign Execution

• Coordinate and execute marketing projects from concept to completion across multiple DBM Global companies.
• Draft project briefs and manage deliverables for sales collateral, brochures, presentations, trade show materials, website assets, and brand campaigns.
• Collaborate with internal teams, designers, and vendors to maintain alignment on timelines, budgets, and quality.
• Conduct quality control checks to ensure materials are accurate, brand-compliant, and visually consistent.
• Maintain organized systems for all marketing assets and creative files.

Social Media & Digital Campaigns

• Manage organic and paid social media campaigns across LinkedIn, Facebook, and Instagram for seven business units.
• Oversee content calendars, create and schedule posts, and assist in developing messaging aligned with each company's brand.
• Track analytics, monitor engagement, and optimize campaign performance.
• Manage paid social campaigns and collaborate with external digital partners as needed.

Website & SEO Management

• Coordinate content updates and new builds for DBM Global and subsidiary websites in partnership with web developers.
• Oversee SEO activities and collaborate with agencies to drive optimization and performance improvements.
• Review analytics and identify insights to improve visibility, engagement, and conversions.

Email, Content, & Advertising

• Develop and execute email marketing campaigns in Mailchimp, including copy, layout, and deployment.
• Write, proofread, and edit content for digital and print deliverables, ensuring clarity and professionalism.
• Support paid media efforts across Google Ads and display campaigns through reporting and performance tracking.

Creative & Research Support

• Produce light design work using Canva and PowerPoint (for marketing materials, sales decks, internal communications, and events).
• Conduct desktop market research and competitor analysis to inform strategy.
• Identify process improvements to increase efficiency across the marketing function.

ADDITIONAL DUTIES & RESPONSIBILITIES:

(This job description is not an exclusive or exhaustive list of all job responsibilities and functions that an employee in this position may be asked to perform. Above statements describe the general nature and level of work being performed. Duties and responsibilities can be changed, expanded, reduced or delegated by management to meet the business needs of the company)

Required qualifications (Knowledge, Skills, and Abilities) to perform essential functions of this position:

Work Experience

• 0–3 years of professional marketing experience
• Experience in digital marketing, project coordination, or content creation preferred

Education/Training

• Bachelor's degree in marketing, communications, business, or related field

Specialized Knowledge – Certificates & Licenses

As outlined in the Core Responsibilities, an individual must have thorough knowledge and an advanced understanding of each competency outlined above in order to carry out the essential functions of this position. Specialized Knowledge is required in the following areas:

• Strong communication, writing, and organizational skills
• Highly organized, efficient, and proactive
• Detail-oriented and adaptable
• Excellent communicator and collaborator across departments
• Strong writing, proofreading, and editing abilities
• Keen attention to detail and quality control
• Comfortable managing multiple priorities and stakeholders
• Curious, eager to learn, and adaptable to new challenges
• High standards for professionalism, creativity, and output
• Thrives in a fast-paced environment, balancing project management, creative execution, and analytics.

Software & Technology

• Microsoft Suite: PowerPoint, Word, Excel, Outlook, OneDrive, SharePoint
• Creative Tools: Canva
• Web & Analytics: WordPress, Google Analytics 4, Google Search Console, Google Tag Manager (preferred), Google Business
• Project & Social Tools: Asana, Mailchimp, Buffer, Meta Business Suite, LinkedIn Campaign Manager
• Social Platforms: LinkedIn, Facebook, Instagram

Work Environment

Position requires as many hours needed to fulfill the daily and weekly obligations required to carry out the functions and may require occasional evening and weekends. This role is performed in a remote work environment, requiring reliable internet access. Reasonable accommodations will be made upon request for those who have disabilities that qualify under the American with Disabilities Act.

DBM Global, Inc is an Equal Opportunity Employer.