Customer Marketing Manager

MyStudio is a high-energy, forward-thinking company committed to creating an empowering workplace while delivering a best-in-class product and a supportive community for our customers.

We serve membership-based businesses—primarily in martial arts, fitness, and education—through powerful software and a dedicated team. Together, we help our customers grow their businesses, improve efficiency, and stay focused on what truly matters: making a lasting impact in their communities. Whether it's midnight sign-ups, events, or seamless payments, we're the behind-the-scenes magic that makes success happen 24/7.

MyStudio seeks an experienced, data-driven Customer Marketing Manager to develop and execute multi-channel marketing campaigns and strategies that increase customer engagement, loyalty and lifetime value.

The ideal candidate will be a customer champion with experience identifying growth opportunities for cross-selling and upselling. This role requires a blend of creative marketing skills and analytical ability to measure campaign effectiveness and drive measurable business results. We are looking for a self-starter who is also an ace project manager, with proven success building campaigns and processes from the ground up.

• Developing and implementing customer marketing plans aligned with business goals and the customer lifecycle.
• Building new, data-driven lifecycle/drip campaigns for lead nurture, on-boarding, re-engagement, and upsell.
• Managing customer engagement and advocacy through programs like referrals, testimonials, case studies, and customer advisory boards.
• Developing customer-focused content — like user guides, newsletters, brochures, and sell sheets — and ensuring sales and customer success teams have access to relevant materials.
• Ownership of customer communications calendar, designing multi-channel (email, in-product, web, SMS, social) campaigns and promotions across products, services, and events.
• Analyzing customer data and campaign performance using CRM and marketing automation tools, and conducting customer satisfaction surveys.
• Coordinating promotion of regular webinars and in-person events (quarterly MyStudio summits and partner events), including the set up of registration landing pages, managing event follow ups, and providing necessary partner content.
• Partnering with sales, product management, and customer success for a consistent customer experience.

• A Bachelor's degree in Marketing, Business, or a related field.
• 5-7 years of experience in customer marketing or related roles, preferably in B2B or SaaS.
• Demonstrated success in campaigns driving customer engagement and advocacy.
• Strong communication, interpersonal, and analytical skills.
• Expertise with marketing automation and CRM systems, including HubSpot.
• Strong project management skills with careful attention to detail, with the ability to manage multiple projects and campaigns simultaneously.
• A creative mindset and focus on customer understanding, who thrives in a very fast-paced environment.
• Experience at a start up is a plus.

• An opportunity to join a fast-growing, innovative tech company with startup energy
• The chance to make a meaningful impact from day one
• The ability to drive positive change in fitness, children's education, and other membership-based industries doing admirable work
• A competitive salary, bonus program, and benefits, commensurate with your experience
• Health insurance, 401k, paid time off, and sick leave

A little more about us:

Founded in 2018 by martial arts studio owners, MyStudio was created to improve the experience of customers, staff, and vendors alike. Our platform helps business owners gain more free time, focus on what they love, and stay in tune with their business to make informed decisions. We built MyStudio to share these benefits with others, empowering companies to make a positive impact on their communities.

• We are trustworthy. We do what is right, even when no one is looking. We are genuine and honest.
• We get stuff done. We are resourceful. We do what's needed (ethically and morally) to find solutions and get results.
• We produce high quality work. We take pride in excellence. We pay attention to the details, hold ourselves to high standards, and deliver work we're proud of.
• We are dependable. We are reliable. We follow through on our commitments, meet our deadlines, and ensure others can count on us.
• We challenge the status quo. We resist complacency. We are always seeking ways to make things better.
• We make a difference. We empower individuals and make a positive impact on the communities we serve. What we do helps to make people's lives better and benefits society.

Interested? Let's grow together.

Please read this posting carefully, visit our website ), learn about us, and then apply. We are excited to grow our team, so if you're a good fit, expect this process to move quickly. Our process typically includes:

1. Initial conversation with our HR team
2. A virtual interview with your potential manager
3. A final on-site interview with a case study presentation

Please note this job description is not designed to cover a comprehensive listing of activities, duties or responsibilities that are required of the team member for this job. Duties, responsibilities, and activities are subject to change.

MyStudio is an Equal Opportunity Employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. All offers of employment are contingent upon clear results of a thorough background check.