Marketing and Special Events Coordinator

3 hours ago


Beaver Falls, Pennsylvania, United States Felician Sisters of North America Full time

Overview

We are seeking a dynamic and detail-oriented Marketing and Special Events Coordinator to join our team. This role is essential in developing and executing innovative marketing strategies to promote our brand, products, and events across multiple channels. The ideal candidate will possess a strong understanding of digital marketing tools, content creation, and event management to drive engagement and growth. This position offers an exciting opportunity to lead impactful campaigns, manage diverse marketing initiatives, and contribute to the overall success of our organization.

Responsibilities

  • Develop and implement comprehensive marketing strategies utilizing SEO, social media marketing, and multichannel marketing approaches.
  • Manage digital advertising campaigns including Facebook Advertising, Google AdWords, and performance marketing efforts.
  • Oversee content marketing initiatives across platforms such as WordPress and email marketing campaigns.
  • Coordinate special events from planning through execution to enhance brand visibility and community engagement.
  • Utilize analytics tools like Google Analytics to monitor campaign performance, optimize marketing efforts, and report on key metrics.
  • Create compelling copy for digital ads, social media posts, print advertising, and promotional materials using Adobe Creative Suite.
  • Conduct market research to identify trends, customer preferences, and competitive insights for strategic planning.
  • Collaborate with sales teams on advertising sales initiatives and B2B marketing efforts.
  • Manage budgeting for marketing projects and ensure campaigns align with organizational goals.
  • Implement marketing automation tools to streamline workflows and improve campaign efficiency.
  • Maintain website content updates using HTML and WordPress; ensure website is optimized for SEO best practices.
  • Plan and execute product management activities related to new launches or promotional campaigns.

Qualifications

  • Proven experience in digital marketing, content marketing, social media management, and multichannel marketing strategies.
  • Strong knowledge of SEO, Google Analytics, Google AdWords, Facebook Advertising, email marketing platforms, and analytics tools.
  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator), WordPress, HTML coding skills preferred.
  • Experience with performance marketing, e-commerce platforms, advertising sales, and product management is highly desirable.
  • Excellent copywriting skills with the ability to craft engaging content tailored to target audiences.
  • Ability to research market trends effectively and translate insights into actionable strategies.
  • Strong organizational skills with the ability to manage multiple projects simultaneously within budget constraints.
  • Excellent communication skills with a collaborative mindset for working across teams. This role offers a vibrant environment where creativity meets strategic thinking—ideal for a motivated individual passionate about innovative marketing solutions that make an impact.

Job Type: Full-time

Pay: $45, $55,169.09 per year

Benefits:

  • Happy hour
  • Health savings account
  • Life insurance

Ability to Relocate:

  • Beaver Falls, PA 15010: Relocate before starting work (Required)

Work Location: In person



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