Digital Media Specialist

2 hours ago

Tampa, Florida, United States Humanitary Medical Center, INC Full time

The Digital Media Specialist will play a pivotal role in developing, implementing, and optimizing digital marketing strategies to enhance brand presence and engagement across multiple online platforms. This position requires a deep understanding of digital media channels, including social media, email marketing, SEO, and paid advertising, to drive measurable business results.

Minimum Qualifications:

  • Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
  • Proven experience managing digital marketing campaigns with measurable success.
  • Strong knowledge of digital marketing tools and platforms such as Google Ads, Facebook Business Manager, and Google Analytics.
  • Excellent written and verbal communication skills.
  • Ability to analyze data and generate actionable insights to improve campaign outcomes.

Preferred Qualifications:

  • Experience with SEO and content marketing strategies.
  • Familiarity with graphic design tools such as Adobe Creative Suite or Canva.
  • Certification in digital marketing or related disciplines (e.g., Google Ads Certification).
  • Experience working in a fast-paced, collaborative team environment.
  • Knowledge of HTML, CSS, or basic web development principles.

Responsibilities:

  • Develop, execute, and manage digital media campaigns across platforms such as social media, search engines, and display networks.
  • Create and curate engaging content tailored to target audiences to boost brand awareness and customer engagement.
  • Monitor, analyze, and report on campaign performance metrics to optimize strategies and improve effectiveness.
  • Collaborate with marketing, creative, and product teams to ensure cohesive messaging and branding across all digital channels.
  • Stay current with emerging digital marketing trends, tools, and best practices to continuously enhance campaign performance.

Humanitary Medical Center Inc. complies with all federal, state, and local laws prohibiting employment discrimination of any kind. Humanitary Medical Center Inc.is an at-will employer and can terminate its employment relationship at any time, with or without cause, and without notice.

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