Store Manager

About us

Adore Me is reinventing the lingerie experience. We design affordable, inclusive, and trend-forward intimates that make every customer feel confident and empowered. With extended sizing, fashion innovation, and a commitment to accessibility, we're breaking industry norms — one bra at a time.

As part of the Victoria's Secret & Co. family, we're expanding our retail footprint across the U.S. and building a new kind of store experience: one that's welcoming, inspiring, and performance-driven. We're looking for passionate leaders ready to shape the future of Adore Me, in-store and beyond.

Position Overview

The Store Manager is a values-driven leader responsible for delivering top-line sales results and leading a high-performance store team. This role owns all aspects of store operations: from client experience and team development to payroll and visual execution while ensuring the Adore Me brand comes to life in every interaction.

As Store Manager, you will set the tone on the sales floor, develop future leaders, and drive performance through clear goals, coaching, and accountability. You'll partner closely with your Area Manager to identify opportunities and take action that fuels growth.

What We Offer

• Competitive hourly rate: $20-$30 hour based on experience
• Monthly bonus program based on store performance
• Career growth opportunities within Adore Me and the broader VS&Co. network
• Structured onboarding and leadership training programs
• A diverse, inclusive, and supportive team culture
• Eligibility for benefits including medical, dental, vision, 401(k), and more*
  *Eligibility dependent on full-time status and tenure

Key Responsibilities
Sales Leadership & Business Performance

• Lead the sales floor through daily goal setting, zoning, and real-time coaching
• Consistently drive performance across key metrics: sales, conversion rate, AOV, and UPT
• Analyze business reports and take action to improve underperforming areas
• Use daily, weekly, and monthly KPIs to build strategies that grow revenue and customer loyalty
• Plan and execute product launches, floor sets, and seasonal strategies to meet business needs

Team Management & Talent Development

• Hire, train, and develop a high-performing team that reflects Adore Me's values and brand standards
• Conduct regular one-on-ones, performance reviews, and coaching conversations
• Manage team scheduling and payroll to align with traffic patterns and budget targets
• Foster a team culture of accountability, inclusion, collaboration, and motivation
• Identify internal talent and prepare leaders for future roles

Customer Experience

• Act as the Head Coach on the floor, modeling exceptional customer service at all times
• Create a welcoming, inclusive atmosphere where every customer feels seen and valued
• Ensure product knowledge, clienteling, and upselling are prioritized in all interactions
• Maintain high standards for bra fittings, try-on room service, and problem resolution
• Gather and act on customer feedback to continuously improve the in-store experience

Operations & Visual Execution

• Own the execution of brand presentation standards including merchandising, signage, and cleanliness
• Manage inventory flow including deliveries, backstock, transfers, and damages
• Oversee daily opening/closing procedures, cash handling, and compliance checks
• Maintain accurate reporting and adherence to company policies, HR processes, and safety regulations
• Partner with HQ and cross-functional teams to execute national campaigns and retail directives

This role requires the ability to lift and carry up to 40 lbs., as well as frequent bending, standing, walking, and movement throughout the sales floor.

We're Looking For

• 5+ years of experience in a store leadership role (Store Manager or equivalent)
• Proven ability to coach, motivate, and develop others in a retail environment
• Track record of exceeding sales goals and using data to drive decisions
• Passion for delivering exceptional customer experiences
• A team-first mindset and strong communication skills
• Availability to work a flexible schedule including weekends, and holidays
• Tech-savvy: comfortable using mobile devices, POS systems, scheduling tools
• A sense of urgency, ownership, and accountability

Join Us

If you're a driven, customer-obsessed leader looking to grow your career with a fast-scaling brand backed by one of the most iconic names in retail — we'd love to hear from you. Apply now and let's build something powerful together.

Adore Me is proud to provide equal opportunity to all employees and qualified applicants without regard to race, color, religion, national origin, or citizenship, age, sex, marital status, ancestry, legally protected physical or mental disability, veteran status, gender identity, sexual orientation or any other basis protected under applicable law.

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