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Social Media Intern

8 hours ago

Scranton, Pennsylvania, United States Onvo Travel Plaza Full time

Department: Marketing

Reports To: Director of Marketing

Job Summary: Onvo is a brand that is committed to fun, creativity, and kindness, and were looking for a Social Media Intern who is excited to help bring those values to life online. As a Social Media Intern, youll support the day-to-day work of the social and marketing team by helping create content, engage with our community, and capture moments that highlight the Onvo experience. You will work closely with the Social Media Coordinator and the Marketing team to assist in developing content, organizing social assets, monitoring engagement, and supporting influencer and in-store initiatives. This internship is a great opportunity to gain hands-on, real-world experience in brand social media.

Essential Functions:

Content Creation & Planning

  • Assist in creating original photo and video content for Facebook, Instagram, TikTok, and other platforms.
  • Help plan and organize the monthly content calendar, including researching upcoming holidays, trends, and campaign opportunities.
  • Capture content in-store at retail locations (with Coordinator) to highlight new products, promotions, store features, and customer experiences.
  • Edit short-form videos using tools like CapCut, Edits, or Canva under the guidance of the Social Media Coordinator.
  • Assist with social media coverage for in-store events, special promotions, giveaways, and activations.
  • Help prepare recap materials, such as content folders, engagement highlights, and performance notes.

Community Engagement & Monitoring

  • Monitor comments and messages across all platforms and flag items that need responses or follow-up.
  • Help identify user-generated content and community moments that can be reshared.
  • Assist in daily engagement (liking, commenting, responding where appropriate) to help grow the Onvo community.
  • Help pull basic analytics for monthly reports (views, engagement, follower growth, etc.).
  • Assist in identifying trends, top-performing posts, and areas of opportunity.

Influencer & Ambassador Support

  • Research potential influencer and brand ambassador partners.
  • Assist in organizing influencer outreach lists and drafting initial campaign ideas.
  • Help track influencer deliverables, content submissions, and posting timelines.

General Support

  • Stay updated on social media trends, audio, platform updates, and retail/convenience store industry content.
  • Maintain organized content libraries and assist with file management.
  • Support other digital or marketing initiatives as assigned.
  • Help pull basic analytics for monthly reports (views, engagement, follower growth, etc.).
  • Assist in identifying trends, top-performing posts, and areas of opportunity.

Knowledge, Skills, and Abilities:

  • Strong writing and communication skills.
  • Creative mindset with interest in photo/video creation.
  • Familiarity with Instagram, TikTok, Facebook, Shorts, LinkedIn, and other emerging platforms.
  • Ability to take direction, meet deadlines, and collaborate with others.
  • Basic experience with editing tools (CapCut, Canva, Adobe, etc.).
  • Organized with attention to detail and willingness to learn.

What Youll Gain

  • Hands-on content creation and brand social media experience.
  • Understanding of how to build and maintain a content calendar.
  • Experience capturing and editing in-store content.
  • Insight into influencer partnerships and brand ambassador programs.
  • Exposure to analytics, reporting, and performance tracking.
  • Real-world collaboration with a fast-paced, creative marketing team.

Physical Requirements:

You may be required to lift boxes up to 50 pounds

Disclaimer:

The list of Principal Duties, Essential Functions, and Basic Qualifications is illustrative but not exhaustive. Management reserves the right to revise the job description and to require that other tasks be performed when the circumstances of the job change without notice.

Brand: Onvo Travel Plaza

Address: 2227 Scranton Carbondale Highway Scranton, PA

Property Description: 21B-Corporate

Property Number: S5T