Social Media Coordinator

2 days ago

Arlington, Virginia, United States Targeted Victory Full time

Targeted Victory is a full-service marketing agency providing optimized outcomes in the digital age. We are made up of fresh thinking, curious minded, supportive, and team oriented individuals. Our clients, including national political and international decision makers, count on our team of top strategists to provide comprehensive solutions and strategic counsel on public affairs, advertising, media planning, fundraising and reputation management.

We have collectively raised our clients more than $1.95 billion in online fundraising, managed over $395 million in digital advertising, delivered over 24 billion emails and 7.5 billion text messages, and have sold and fulfilled over 3.5 million units of merchandise.

Targeted Victory is the proud recipient of the Washington Post Top Workplaces for 2025, 2023, and 2022, Reed Award for Best Employer in 2022, and the Campaign Tech Award for Best Employer in 2021.

Targeted Victory is seeking a creative and dynamic Social Media Manager to lead our presence across key digital platforms. The ideal candidate is an expert in leveraging
Meta platforms (Facebook, Instagram)
and
X (formerly Twitter)
to drive engagement and grow our audience. This role is highly focused on content creation, requiring a strong
affinity for high-quality photography and compelling written content
.

Key Responsibilities

  • Strategy & Execution Develop, implement, and manage a comprehensive social media strategy that aligns with organizational goals and reflects the unique local culture and activities of the state and the candidate.
  • Content Creation Plan, capture, edit, and produce daily, original content, including photos and videos, for Instagram, Facebook, and X.
  • Copywriting Write clear, engaging, and brand-consistent copy for all social media posts, campaign materials, and community interactions.
  • Platform Management Oversee day-to-day community management, including monitoring trends, responding to comments and messages, and actively engaging with our followers.
  • Travel & Fieldwork Regularly travel to attend events, capture real-time moments, and gather visual assets.
  • Analysis & Reporting Track, analyze, and report on performance metrics, using data to inform and optimize future strategies.

Trend Monitoring
Stay up-to-date with the latest social media best practices, platform updates, and technological advancements.

This position is for individuals who are self-starters driven to follow new marketing trends and opportunities, and should have

  • Experience Proven work experience as a Social Media Manager or a similar role. Political campaign experience or 1+ years in digital marketing/social media management.
  • Demonstrated expertise in managing and growing professional accounts on Meta (Instagram and Facebook) and X.
  • Exceptional skills in digital photography and visual storytelling.
  • Outstanding writing and editing skills with a keen eye for detail.
  • Ability to work independently and manage multiple projects simultaneously in a fast-paced environment.

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