Digital Marketing Manager

About The Job
Cityside Fiber is seeking a motivated and experienced Digital Marketing Manager to join our Marketing team. This role is responsible for developing, implementing, and managing online marketing campaigns across various digital channels to achieve business objectives such as boosting brand awareness, driving website traffic, generating sales leads, and driving conversions. Success in this position requires strategic thinking, data analysis, strong communication skills, and the ability to thrive in a fast-paced, collaborative environment.

Responsibilities

• Develop and execute comprehensive digital marketing strategies across owned, earned, and paid channels (SEO, SEM, PPC, email, social media)
• Oversee creation, launch, and optimization of digital campaigns, including content creation, social media initiatives, and paid advertising efforts
• Monitor, measure, and report on marketing campaigns, key performance indicators (KPIs), A/B testing results, and return on investment (ROI) using analytics tools (Google Analytics, Social Media Analytics, email tracking)
• Develop, monitor, and allocate marketing budgets effectively across different platforms and vendors
• Lead and collaborate with cross-functional teams (content creators, designers, sales staff) and manage external agencies or vendors
• Stay informed about latest digital trends, tools, technologies, and consumer behaviors to maintain competitive strategies
• Coordinate and execute creative marketing campaigns based on data and demographics, including copywriting, email, social media, and event marketing
• Attend sales and marketing events to memorialize in digital and social media. Shadow employees in the field capture and illustrate the 'day in the life' of our different departments and new market builds to emphasize our local approach.
• Manage the product and distribution of marketing materials that are video and photography in nature.
• Contribute to a culture of trust, integrity, and collaboration
• Understand and uphold Cityside Fiber's core purpose and values and be passionate about what we do.

Qualifications

• Bachelor's degree in marketing, communications, or equivalent experience
• 3+ years of experience in digital marketing or related field
• Proficiency with digital marketing tools and platforms (Google Ads, Meta Business Manager, LinkedIn Campaign Manager, Google Analytics)
• Experience with content management systems (CMS), email platforms, and design tools (Adobe Creative Suite, Canva)
• Strong knowledge of SEO/SEM principles and paid media buying
• Strong communication, project management, and analytical skills
• Strategic thinking with ability to translate data into actionable insights
• Ability to prioritize tasks and manage multiple projects simultaneously
• Leadership experience and ability to work cross-functionally
• Experience with photography and video editing a plus
• Professional certifications in digital marketing are a plus

About Cityside Fiber
Cityside Fiber is on a mission to deliver
high-quality, reliable internet
to communities through innovation and a people-first approach. Headquartered in Irvine, CA, we are an emerging telecommunications provider expanding rapidly due to high demand. Our culture is built on
innovation, accountability, and trust
, and we seek independent thinkers who want to contribute to something big.

Location
Headquarters in Irvine, CA. [May require travel depending on role.]

Compensation & Benefits

• Competitive salary: $90,000+ (dependent on experience)
• Company-sponsored medical & dental for employees (Subsidized for dependents)
• 401(k) with company match
• Paid Time Off (PTO), sick leave, and holidays
• Growth opportunities & career development programs

Why Cityside Fiber?
Cityside Fiber believes that we all deserve amazing internet Our core purpose is to create networks that better enable life-changing connectivity in our communities by daring to be different and having our team members put people first all while having fun. We're building a next-generation internet provider with a focus on
innovation, accountability, and trust
. At Cityside Fiber, you'll work with a passionate team, have room for growth, and make a real impact.

How To Apply
For immediate consideration, submit your resume through our careers site. No phone inquiries, please.
Visit our website at
Cityside Fiber is an Equal Opportunity Employer, committed to diversity and inclusion.