Director Of Marketing Home Health

2 weeks ago

Fredericksburg, Virginia, United States Medical Services of America Full time

Lead with Purpose. Grow with Impact.

Director of Marketing – Home Health | Fredericksburg, VA

Employment Type:
Full-Time

At
Medi Home Health Agency
, a division of
Medical Services of America
, we believe that strong relationships and strategic outreach are at the heart of delivering exceptional home health care. We're currently seeking a driven and experienced
Full-Time Director of Marketing
to lead sales and marketing efforts across our Virginia service areas, including Fredericksburg, Richmond, and Charlottesville, VA.

As Director of Marketing, you'll play a key leadership role in growing referral partnerships, mentoring the sales team, and shaping strategies that drive patient-centered care and agency success.

What You'll Do:

  • Drive growth by managing all sales and marketing activities within your assigned territory.
  • Identify new referral sources and maintain strong relationships with existing accounts.
  • Lead and support Patient Care Coordinators (PCCs) and Account Executives (AEs) in developing provider relationships and understanding Medicare guidelines.
  • Facilitate regular meetings with your team and the Administrator to align strategies and goals.
  • Train, assess, and mentor new and current marketing team members.
  • Monitor industry trends and policy updates and communicate changes to staff.
  • Analyze the competitive landscape and submit annual market reports.
  • Conduct orientation and ongoing education for new sales hires.
  • Utilize company's targeted sales programs to drive success.

What You Bring:

  • Bachelor's degree from an accredited college or university (preferred).
  • 3–5 years of healthcare sales experience (preferably in the local market).
  • Knowledge of sales strategies and the needs of physicians, hospitals, SNFs, and discharge planners.
  • Strong interpersonal, communication, organizational, and presentation skills.
  • A results-driven mindset and a passion for team leadership.
  • Willingness to travel within the assigned territory.

Why Choose MSA?

At MSA, we understand that exceptional leadership starts with empowered professionals. We offer a competitive compensation package and full suite of benefits to support your success:

  • Generous Paid Time Off
  • Medical, Dental & Vision Insurance
  • Company-Paid Life Insurance
  • Additional Voluntary Benefits (STD, LTD, Accident & Sickness, etc.)
  • 401(k) with Company Match
  • Profit Sharing Program
  • Career Advancement Opportunities
  • Supportive, Team-Oriented Environment

Make an impact in your community and your career.

Visit us online at:

Medical Services of America is proud to be an Equal Opportunity Employer.

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